aula 2 design thinking
TRANSCRIPT
DESIGNThinking
Thursday, February 27, 2014
DESIGNThinkingMETODOLOGIA INOVAÇÃO
Thursday, February 27, 2014
DESIGNThinking
Thursday, February 27, 2014
empatia colaboração experimentação
DESIGNThinkingPILARES
Thursday, February 27, 2014
DESIGNThinking
Thursday, February 27, 2014
DESIGNThinking
1. DEFINA O DESAFIO2. PREPARE A PESQUISA3. OBTENHA A INSPIRAÇÃO
4. CONTE HISTÓRIA5. PROCURE SIGNIFICADO6. OPORTUNIDADES
7. GERE IDEIAS8. REFINE IDEIAS
9. CONSTRUA PROTÓTIPOS10. FEEDBACK
11. AVALIE APRENDIZADOS12. CONSTRUA EXPERIÊNCIAS
{{{{{
Thursday, February 27, 2014
!"#$%&' ()$&*$&%+,#"# -'./0121#
!3456738(9!"# $%&'(#")#*%+,-.(/0()(#-,1(#2,3,#,4(3*567(8
9/#:%-.&,#(#:%+,-.(
9/9#!&$%&*,#(#*%+,-.(
9/;#:%-.&,#+",#,"*.<&=.,
9/>#0(&+$3",#"),#%?".2%
9/@#0()2,3$.7'%#(#?"%#A(=<#+,4%
;/#B3%2,3%#,#B%+?".+,
;/9#C,1,#")#27,&(
;/;#D*%&$.-.?"%#-(&$%+#*%#.&+2.3,1E(
;/>#0(&A.*%#2,3$.=.2,&$%+#*,#2%+?".+,
;/@#0(&+$3",#")#?"%+$.(&53.(
;/F#B3%2,3%#(#$3,4,7'(#*%#=,)2(
;/G#B3,$.?"%#$H=&.=,+#*%#2%+?".+,
>/#I4$%&',#D&+2.3,1E(
>/9#!&$3%#-"&*(#&(#=(&$%J$(
>/;#K23%&*,#*%#.&*.AL*"(+
>/>#K23%&*,#*%#M3"2(+
>/@#K23%&*,#*%#%+2%=.,7.+$,+
>/F#K23%&*,#*%#2,3%+#(4+%3A,&*(#2,3%+
>/G#K23%&*,#*,#,"$(6*(=")%&$,1E(#*,+#2%++(,+
>/N#B3(="3%#.&+2.3,1E(#%)#&(A(+#7"M,3%+
:;(38<83(9=>6!"# ,23%&*.# ,7M"),# =(.+,/#0()(#-,1(#2,3,#.&$%323%$,38
@/#0(&$%#O.+$P3.,+
@/9#0,2$"3%#+%"+#,23%&*.Q,*(+
@/;#0()2,3$.7'%#'.+$P3.,+#.&+2.3,*(3,+
F/#B3(="3%#2(3#R.M&.-.=,*(
F/9#!&=(&$3%#$%),+
F/;#B3(="3%#+%&$.*(#&,+#4"+=,+
F/>#:%-.&,#2%3=%21S%+
G/#!&?",*3%#I2(3$"&.*,*%+
G/9#03.%#")#7%)43%$%#A.+",7
G/;#T(3&%#,+#2%3=%21S%+#,=.(&5A%.+
:!39=>6!"# A%U(# "),# (2(3$"&.*,*%/#I#?"%#-,1(#2,3,#=3.,38
N/#V%3%#D*H.,+
N/9#B3%2,3%#( !"#$%&'(")$%*
N/;#C,=.7.$%#( !"#$%&'(")$%*
N/>#R%7%=.(&%#.*H.,+#23().++(3,+
N/@#0(&+$3",#2,3,#2%&+,3
W/#X%-.&%#D*H.,+
W/9#C,1,#")#$%+$%#*%#3%,7.*,*%
W/;#:%+=3%A,#+",#.*H.,
3?<38:.3;(9=>6!"# $%&'(#"),# .*H.,/#0()(#-,1(#2,3,#=(&+$3"L67,8
Y/#0(&+$3",#B3($P$.2(+Y/9#03.%#")#23($P$.2(
9Z/#I4$%&', +,,-!#./
9Z/9#0(&+$3",#")#27,&(#*%#$%+$%
9Z/;#D*%&$.-.?"%#-(&$%+#2,3, 0,,-!#./
9Z/>#0(&A.*%#2,3$.=.2,&$%+#,( 0,,-!#./
9Z/@#0(&+$3",#")#?"%+$.(&53.(
9Z/F#C,=.7.$%#,+#=(&A%3+,+#2,3,#( 0,,-!#./
9Z/G#0,2$"3%#(#,23%&*.Q,*(#*( 0,,-!#./
3@6AB=>6!"# $%&$%.#,7M(#&(A(/#0()(#-,1(#2,3,#%A(7".38
99/#KA,7.%#K23%&*.Q,*(+
99/9#D&$%M3%#( 0,,-!#./
99/;#:%-.&,#(#+"=%++(
9;/#0(&+$3",#,#!J2%3.<&=.,
9;/9#D*%&$.-.?"%#(#?"%#H#&%=%++53.(
9;/;#C,7%#+(43%#+%"#=(&=%.$(
9;/>#0(&+$3",#2,3=%3.,+
9;/@#B7,&%U%#(+#23PJ.)(+#2,++(+
9;/F#:(=")%&$%#(#23(M3%++(
9;/G#0()2,3$.7'%#+",#'.+$P3.,
!"#"$!%&'"($)$#*+, !"#$%&'()* $$-.&%/0+"&1*2$ )$ 34&5*67899
:";%"1*$%<$/&=*+<">?%;$1*$;/'%$1"$@ABC,$DDDE/1%*EF*<
:%+.M&#T'.&[.&M#6#C,+%+#%#\H$(*(+/)),2#6#;Z996ZN6ZF#6
DESIGNThinking
Thursday, February 27, 2014
Thursday, February 27, 2014
Thursday, February 27, 2014
Thursday, February 27, 2014
DESIGNThinkingVISUALIZAÇÃO CONCRETIZAÇÃO
Thursday, February 27, 2014