rmbmoreira - social responsibility @ iscte
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SOCIAL RESPONSIBILITY@ISCTE IUL 2nd of March 2016
Ricardo Moreira
MASS LAYOFFS
CHILD LABORCLIMATE CATASTROPHES
SCARCITY OF NATURAL RESOURCES
MANAGER SALARIES
RECORD PROFITS
FINANCIAL CRISIS
CORPORATE FRAUD
OCCUPY WALLSTREET
DECEIVING ADVERTISING
Corporate Social Responsibility.
Business obligation to make decisions that ultimately benefit society
…it’s become such a big trend it might do harm not to follow..
“With Great PowerComes Great Responsibility”
CORPORATIONS
SHAREHOLDER THEORY
STAKEHOLDER THEORY
WHICH MODEL?
Nop...
Nop...
90,000,000,000
MERCK: THE DRUG DEALER
BEYOND FINANCE...
WHAT ABOUT CONSUMERS?
INDIVIDUAL SOCIAL RESPONSIBILITY
ME, US, COMMUNITY, ENVIRONMENT
CONGO CALLING...
LOANS THAT CHANGE LIVES
Profit vs PurposeRights vs Responsibilities
Profit & PurposeRights & Responsibilities
Ricardo Moreiraricardo.moreira@uptostart.com
www.linkedin.com/in/rmbmoreira
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