tendências mobile para o senado da república workshop com @_bites

8/8/2019 Tendncias Mobile para o Senado da Repblica Workshop com @_Bites

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Vamos aproveitar estaoportunidade no SENADO!

187M .BR - ?? Inteligentes - ?? Interactive Services


2/31

Somos mesmo

digitalmente convergentes?

Twitter: @teco_sodre

Gtalk, Skype: fernando.teco.sodre

msn: [email protected]

#senadodigitalDvidas, perguntas

vcs j sabem como...

Esta apresentao foi elaborada com a

contribuio da @_Bites!


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% of WW Total Rank Country Pentration YoY Q2 FY10 Q2 FY09

1 China 724.7 54% 17% 28.0 9.9

2 India 519.2 43% 52% 53.6 31.0

3 USA 290.5 93% 6% 6.5 3.0

4 Rus s ia 206.9 147% 11% 4.2 8.7

5 Indones ia 193.2 82% 20% 14.8 13.2

6 Brazi l 176.4 90% 16% 8.0 10.0

7 Japan 110.6 87% 5% 1.0 0.9

8 Germany 108.3 131% 1% 0.3 1.2

9 Pakistan 97.6 57% 9% 1.7 -0.3

10 Ita ly 92.5 159% 0% 0.8 0.7

11 Mexico 83.1 74% 7% 1.8 2.3

12 UK 82.1 136% 3% 2.1 1.4

13 Phi l ippines 75.9 83% 10% 2.5 3.0

14 Nigeria 73.1 47% 16% 4.1 7.215 Thai l and 65.3 101% 5% 1.3 2.1

16 Turkey 62.8 82% -5% -0.9 0.5

17 France 61.5 96% 6% 1.8 1.6

18 Egypt 58.1 74% 30% 2.4 3.4

19 Spain 54.6 124% 3% -0.2 0.7

20 Bangladesh 54.1 33% 20% 3.2 -0.5

Subs (M)

Net Adds (M)

Top 20 Mobile Subscription Countries (as of Q2 FY10)

38%

48%

79%

62%

Top 3

Top 5

Top 10

Top 20

**

*

*


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% of WW Total Rank Country Pentration YoY Q2 FY10 Q2 FY09

1 China 724.7 54% 17% 28.0 9.9

2 India 519.2 43% 52% 53.6 31.0

3 USA 290.5 93% 6% 6.5 3.0

4 Rus s ia 206.9 147% 11% 4.2 8.7

5 Indones ia 193.2 82% 20% 14.8 13.2

6 Brazi l 176.4 90% 16% 8.0 10.0

7 Japan 110.6 87% 5% 1.0 0.9

8 Germany 108.3 131% 1% 0.3 1.2

9 Pakistan 97.6 57% 9% 1.7 -0.3

10 Ita ly 92.5 159% 0% 0.8 0.7

11 Mexico 83.1 74% 7% 1.8 2.3

12 UK 82.1 136% 3% 2.1 1.4

13 Phi l ippines 75.9 83% 10% 2.5 3.0

14 Nigeria 73.1 47% 16% 4.1 7.215 Thai l and 65.3 101% 5% 1.3 2.1

16 Turkey 62.8 82% -5% -0.9 0.5

17 France 61.5 96% 6% 1.8 1.6

18 Egypt 58.1 74% 30% 2.4 3.4

19 Spain 54.6 124% 3% -0.2 0.7

20 Bangladesh 54.1 33% 20% 3.2 -0.5

Subs (M)

Net Adds (M)

Top 20 Mobile Subscription Countries (as of Q2 FY10)

38%

48%

79%

62%

Top 3

Top 5

Top 10

Top 20

**

*

*

Top 5 countries account for 48% of WW subs.; BRIC accounts for 40% WW subs


5/31

Ou a teoria d ond

tdo iso vai dr?


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#cresce e mto ainda...


9/31

+ o q isso tem av

c/ a gente?


10/31

Source: EngagementDB.com


11/31

+18% revenue

+15% gross margin

growth

-6% revenue

-11% gross margin growth

+10% revenue

+1% gross margin growth

+5% revenue+3% gross margin

growth

Source: EngagementDB.com


12/31

naum sou 1 palestrante...

sou 1 provocador ...


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sou 1 agoniado.


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Subs(B)

4.36

4.94

5.43

5.85

3.70

6.20

0.69 0.70 0.71 0.72 0.67 0.59

2.64

3.103.41 3.52 3.54 3.50

0.37

0.56

0.82

1.191.65

2.12

10%

13%

17%

22%

28%

34%

0%

5%

10%

15%

20%

25%

30%

35%

40%

0.00

1.00

2.00

3.00

4.00

5.00

6.00

7.00

FY08 FY09 FY10 FY11 FY12 FY13

3G+

2.5G

2G

3G+ Penetration

Mobile Subscribers by Technology

Subs(B)

4.36

4.94

5.43

5.85

3.70

6.20

Updated


15/31


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17/31

+ impacta msmo?

ond? pq?


18/31


19/31

#nacredeto !!!

f t


20/31

prazeeeer, confoooorto...

Inovao. Convergncia. Modernidade.

Estar nas mentes e coraes dos clientes

no seu momento de entretenimento.

#Oi i


21/31

#Oia s pr isso...


22/31

88,2% da audincia est nos canais da TV aberta!

De cada 100 telespectadores, 88,2 assistem a TV aberta,enquanto 6 esto usando os outros aparelhos e somente5,8 esto vendo canais pagos.

Agosto de 2009

http://www.paytv.com.br/mercado/pts/

sincronizao

da experincia coletiva!


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com ocom o

unicastunicast


25/31

In their 2006 book Wikinomics, Don Tapscott and Anthony D. Williams...

We must collaborate or peris

across borders, cultures,disciplines, and firms, and

increasingly withmasses of people at one time..


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E se ns estamos aqui porque eles no so:nem usurios,

nem internautas,

nem blogueiros,

nem tuiteiros...


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eles so pessoas e ...... clientes!

tendências mobile para o senado da república workshop com @_bites

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