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Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
Agenda
• What is the Brasil Radio
• The Brazilians in Orlando.
• Coverage , Content and Shows
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
What is the Brasil Radio and the Brazilians in Orlando ?
• The First Brazilian Radio in Orlando.
• Content 100% in Portuguese.
• Entertainment, News and Sports.
• The best of Brazilian Music.
• Target: Brazilians - Residents and Tourists.
• + 880 Thousand Brazilian tourists in Orlando.
• + $5.5 billion dollars spent by tourists per year in Orlando.
• + 90% of tourist’s travel to Orlando to do shopping.
• + 80 Thousand Brazilians Live in Orlando.
• + $ 1.5 billion dollars spent per year by Brazilian residents.
The Brazilians in Orlando
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
• Brazilian Ministry of Foreign Affairs,
1.5 million Brazilians live in the United
States distributed as follows:
• 21% lives in FLORIDA
• 40% living in Orlando
• FB shows that are around 40 thousand Brazilians in Orlando.
• FB reach is 50% of US population. Considering that we can estimate
80 thousand Brazilians at the Great Orlando Area.
• They spent more than U$ 1.5 billion a year.
The Brazilians in Orlando
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
Brasil Radio Orlando Coverage
810 AM 93.1 FM
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
Brasil Radio Beyond Orlando
• Through Brasil Radio app today we have more than 80 thousand listeners outside Orlando.
• The majority of this number come from Brazil.
• Tunein – 9 thousand followers
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
AUDIENCE PROFILEInstagram, BAND RADIOS APP, Facebook
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
Brasil Radio – Instagram – Audience Profile
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
Brasil Radio – BAND RADIOS APP – Audience Profile
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
Brasil Radio – Facebook - Audience Profile
GÊNERO AGE - WOMEN
Mulheres: 63%
Homens: 37%
AGE - MEN
13-17 : 0,33%
18-24 : 5%
25-34 : 13%
35-44 : 29%
45-54 : 10%
55-64 : 4%
65+: 1%
13-17 : 0,13%
18-24 : 5%
25-34 : 8%
35-44 : 14%
45-54 : 7%
55-64 : 3%
65+: 1%
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
CONNECTING BRAZIL AND ORLANDO• Brasil Radio it’s an affiliated of Bandeirantes Media Group
• They are the # 1 Radio group in Brazil and the 3rd largest media group in Brazil. They own:
- Open TV Channel
- 8 Cable Channels
- 5 O & O Radio Stations
- 330 affiliated Stations across the Country
• Brasil Radio is promoted on daily basis nation wide
• 5 two minutes spots every day using Band News Network
• 2.6 Million unique listeners per month
• 312 thousand listeners per minute – PICK
Source : Kantar IbopeEasyMedia 4 – March 2017 – 09 markets
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
Brasil Radio MUSIC
SAMBABOSSA NOVA
MPB
Tom Jobin
Vinicius de Moraes
Toquinho
Elis Regina
Clara Nunes
João Gilberto
Zeca Pagodinho
Daniela Mercury
Ivete Sangalo
Jorge Aragão
Arlindo Cruz
Beth Carvalho
Caetano Veloso
Gilberto Gil
Gal Costa
Maria Betania
Tim Maia
Marisa Monte
INTERNATIONAL
BRAZILIAN
STYLE
Sergio Mendes
Bossa Mix
Samba Mix
Techno Samba
Sabrina Malheiros
Black Rio
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
Sports Broadcasting
(Wednesday, Thursdays and Weekends)
Orlando exclusive Content – Live Show
Brasil Radio ContentMonday To Friday Saturday Sunday
3:00:00 AM 3:00:00 AM
4:00:00 AM 4:00:00 AM
5:00:00 AM 5:00:00 AM
6:00:00 AM 6:00:00 AM
7:00:00 AM 7:00:00 AM
7:30:00 AM 7:30:00 AM
8:00:00 AM 8:00:00 AM
9:00:00 AM 9:00:00 AM
10:00:00 AM 10:00:00 AM
11:00:00 AM Music 11:00:00 AM
12:00:00 PM Midday News 12:00:00 PM
1:00:00 PM 1:00:00 PM
2:00:00 PM 2:00:00 PM
3:00:00 PM 3:00:00 PM
4:00:00 PM 4:00:00 PM
5:00:00 PM 5:00:00 PM
6:00:00 PM 6:00:00 PM
7:00:00 PM High Frequency 7:00:00 PM
8:00:00 PM 8:00:00 PM
9:00:00 PM 9:00:00 PM
10:00:00 PM 10:00:00 PM
11:00:00 PM 11:00:00 PM
12:00:00 AM 12:00:00 AM
1:00:00 AM 1:00:00 AM
2:00:00 AM 2:00:00 AM
3:00:00 AM 3:00:00 AM
Music
Music Music
Music and Columnists
Music
Band News
Milton NevesBrasil Radio Daily Show
Music Music
Music and Columnists
Music and Columnists Music
MusicMusic
Music
Music
Music
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
BANDNEWS FM SHOW
From 07AM to 09AM, the audience will have the main
NEWS from Brazil and the World in a dynamic and
agile way. These are the Band News FM Show main
characteristics. Together with Eduardo Barão e Carla
Bigatto, Ricardo Boechat analyze e comment the most
relevant facts, the most updated info.
CONTENT – SHOWS
Monday to Friday
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
HIGH FREQUENCY
The BandNews High Frequency, it’s a News Show with guests and presented by Tatiana
Vasconcelos and will be presented from Monday to Friday from 6PM to 7PM.
The show will offer a different News Radio Show. More relaxed, dynamic and
spontaneous. Promoting the debate and informality between the journalists and guests
from a diverse of segments: Businessman, Chefs, Musicians, Entrepreneurs and Foreigners
that live in Brazil and their experiences.
MIDDAY NEWS
This News show will cover the main topics of the day and do a deep dive at what has
happen during the morning and what will be News for the rest of the day. According to the
presenter “Its at midday that everything happens and you keep well informed”.
CONTENT – SHOWS Monday to Friday
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
SPORTS BROADCASTING
• Paulista Championship
• Copa do Brasil
• Brasil Championship
• Libertadores
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
CONTENT – COLUMNISTS
• Carol Costa (14h) - Gardening
• Marcos Silvestre – On your own (14h)
• Revolução BandNews: Gil Giardelli – (15h)
• Rosely Sayao e Thays Dias – Your Kids (15h)
• Marcelo Duarte – It’s a Big Brazil (16h)
• Ricardo Freire (16h) - Trips
• Economy News (17h)
• Women Show (17h)
• Mônica Bergamo, backstage news
• José Simão, humor
• Milton Neves, soccer
• Dora Kramer, politics
• Milton Blay, internacional
• Rosemberg, economy (3x a week)
• Marcos Silvestre e Felipe Bueno (13h) - Na Ponta do Lápis
• Wharryson Lacerda e Carla Bigatto (13h) - tecnologia
• Ricardo Boechat Best Moments : 3 shows – Saturday afternoon
• José Simão best Moments : 3 shows – Sunday afternoon.
Saturday and Sundays
Monday to Friday
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
Local Time
From 9AM to 11AM, Monday to Friday
Anchor
Estevan Ciccone
Concept
• Daily News Show broadcasted from Brasil Radio studios in Orlando with updates about the main facts
that happened in Orlando and in Florida.
• Weather Forecast , Public Services, Road and Airport Traffic.
• Gastronomic tips, leisure, entertainment and business.
• Sports News
• Audience Interaction : e-mail, WhatsApp, app and Facebook.
• Music
BRASIL RADIO DAILY SHOW – LIVE
Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz
THANKS!Marcelo Russomanno
Founder and CEO
mr@brasilradio.xyz
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