brasil radio a sua rádio brasileira em orlando - 999 ... · pdf filetoquinho elis...

Brasil Radio – A sua Rádio Brasileira em Orlando - 999 Douglas Ave., #3318 - Altamonte Springs, FL 32176 P: 407-774-8810 www.brasilradio.xyz


Agenda

• What is the Brasil Radio

• The Brazilians in Orlando.

• Coverage , Content and Shows


What is the Brasil Radio and the Brazilians in Orlando ?

• The First Brazilian Radio in Orlando.

• Content 100% in Portuguese.

• Entertainment, News and Sports.

• The best of Brazilian Music.

• Target: Brazilians - Residents and Tourists.

• + 880 Thousand Brazilian tourists in Orlando.

• + $5.5 billion dollars spent by tourists per year in Orlando.

• + 90% of tourist’s travel to Orlando to do shopping.

• + 80 Thousand Brazilians Live in Orlando.

• + $ 1.5 billion dollars spent per year by Brazilian residents.

The Brazilians in Orlando


• Brazilian Ministry of Foreign Affairs,

1.5 million Brazilians live in the United

States distributed as follows:

• 21% lives in FLORIDA

• 40% living in Orlando

• FB shows that are around 40 thousand Brazilians in Orlando.

• FB reach is 50% of US population. Considering that we can estimate

80 thousand Brazilians at the Great Orlando Area.

• They spent more than U$ 1.5 billion a year.

The Brazilians in Orlando


Brasil Radio Orlando Coverage

810 AM 93.1 FM


Brasil Radio Beyond Orlando

• Through Brasil Radio app today we have more than 80 thousand listeners outside Orlando.

• The majority of this number come from Brazil.

• Tunein – 9 thousand followers


AUDIENCE PROFILEInstagram, BAND RADIOS APP, Facebook


Brasil Radio – Instagram – Audience Profile


Brasil Radio – BAND RADIOS APP – Audience Profile


Brasil Radio – Facebook - Audience Profile

GÊNERO AGE - WOMEN

Mulheres: 63%

Homens: 37%

AGE - MEN

13-17 : 0,33%

18-24 : 5%

25-34 : 13%

35-44 : 29%

45-54 : 10%

55-64 : 4%

65+: 1%

13-17 : 0,13%

18-24 : 5%

25-34 : 8%

35-44 : 14%

45-54 : 7%

55-64 : 3%

65+: 1%


CONNECTING BRAZIL AND ORLANDO• Brasil Radio it’s an affiliated of Bandeirantes Media Group

• They are the # 1 Radio group in Brazil and the 3rd largest media group in Brazil. They own:

- Open TV Channel

- 8 Cable Channels

- 5 O & O Radio Stations

- 330 affiliated Stations across the Country

• Brasil Radio is promoted on daily basis nation wide

• 5 two minutes spots every day using Band News Network

• 2.6 Million unique listeners per month

• 312 thousand listeners per minute – PICK

Source : Kantar IbopeEasyMedia 4 – March 2017 – 09 markets


Brasil Radio MUSIC

SAMBABOSSA NOVA

MPB

Tom Jobin

Vinicius de Moraes

Toquinho

Elis Regina

Clara Nunes

João Gilberto

Zeca Pagodinho

Daniela Mercury

Ivete Sangalo

Jorge Aragão

Arlindo Cruz

Beth Carvalho

Caetano Veloso

Gilberto Gil

Gal Costa

Maria Betania

Tim Maia

Marisa Monte

INTERNATIONAL

BRAZILIAN

STYLE

Sergio Mendes

Bossa Mix

Samba Mix

Techno Samba

Sabrina Malheiros

Black Rio


Sports Broadcasting

(Wednesday, Thursdays and Weekends)

Orlando exclusive Content – Live Show

Brasil Radio ContentMonday To Friday Saturday Sunday

3:00:00 AM 3:00:00 AM

4:00:00 AM 4:00:00 AM

5:00:00 AM 5:00:00 AM

6:00:00 AM 6:00:00 AM

7:00:00 AM 7:00:00 AM

7:30:00 AM 7:30:00 AM

8:00:00 AM 8:00:00 AM

9:00:00 AM 9:00:00 AM

10:00:00 AM 10:00:00 AM

11:00:00 AM Music 11:00:00 AM

12:00:00 PM Midday News 12:00:00 PM

1:00:00 PM 1:00:00 PM

2:00:00 PM 2:00:00 PM

3:00:00 PM 3:00:00 PM

4:00:00 PM 4:00:00 PM

5:00:00 PM 5:00:00 PM

6:00:00 PM 6:00:00 PM

7:00:00 PM High Frequency 7:00:00 PM

8:00:00 PM 8:00:00 PM

9:00:00 PM 9:00:00 PM

10:00:00 PM 10:00:00 PM

11:00:00 PM 11:00:00 PM

12:00:00 AM 12:00:00 AM

1:00:00 AM 1:00:00 AM

2:00:00 AM 2:00:00 AM

3:00:00 AM 3:00:00 AM

Music

Music Music

Music and Columnists

Music

Band News

Milton NevesBrasil Radio Daily Show

Music Music

Music and Columnists

Music and Columnists Music

MusicMusic

Music

Music

Music


BANDNEWS FM SHOW

From 07AM to 09AM, the audience will have the main

NEWS from Brazil and the World in a dynamic and

agile way. These are the Band News FM Show main

characteristics. Together with Eduardo Barão e Carla

Bigatto, Ricardo Boechat analyze e comment the most

relevant facts, the most updated info.

CONTENT – SHOWS

Monday to Friday


HIGH FREQUENCY

The BandNews High Frequency, it’s a News Show with guests and presented by Tatiana

Vasconcelos and will be presented from Monday to Friday from 6PM to 7PM.

The show will offer a different News Radio Show. More relaxed, dynamic and

spontaneous. Promoting the debate and informality between the journalists and guests

from a diverse of segments: Businessman, Chefs, Musicians, Entrepreneurs and Foreigners

that live in Brazil and their experiences.

MIDDAY NEWS

This News show will cover the main topics of the day and do a deep dive at what has

happen during the morning and what will be News for the rest of the day. According to the

presenter “Its at midday that everything happens and you keep well informed”.

CONTENT – SHOWS Monday to Friday


SPORTS BROADCASTING

• Paulista Championship

• Copa do Brasil

• Brasil Championship

• Libertadores


CONTENT – COLUMNISTS

• Carol Costa (14h) - Gardening

• Marcos Silvestre – On your own (14h)

• Revolução BandNews: Gil Giardelli – (15h)

• Rosely Sayao e Thays Dias – Your Kids (15h)

• Marcelo Duarte – It’s a Big Brazil (16h)

• Ricardo Freire (16h) - Trips

• Economy News (17h)

• Women Show (17h)

• Mônica Bergamo, backstage news

• José Simão, humor

• Milton Neves, soccer

• Dora Kramer, politics

• Milton Blay, internacional

• Rosemberg, economy (3x a week)

• Marcos Silvestre e Felipe Bueno (13h) - Na Ponta do Lápis

• Wharryson Lacerda e Carla Bigatto (13h) - tecnologia

• Ricardo Boechat Best Moments : 3 shows – Saturday afternoon

• José Simão best Moments : 3 shows – Sunday afternoon.

Saturday and Sundays

Monday to Friday


Local Time

From 9AM to 11AM, Monday to Friday

Anchor

Estevan Ciccone

Concept

• Daily News Show broadcasted from Brasil Radio studios in Orlando with updates about the main facts

that happened in Orlando and in Florida.

• Weather Forecast , Public Services, Road and Airport Traffic.

• Gastronomic tips, leisure, entertainment and business.

• Sports News

• Audience Interaction : e-mail, WhatsApp, app and Facebook.

• Music

BRASIL RADIO DAILY SHOW – LIVE


THANKS!Marcelo Russomanno

Founder and CEO

[email protected]

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