template manuais_lingua inglesa_ iniciação_ rl

8/12/2019 Template Manuais_Lingua Inglesa_ Iniciao_ RL

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Cdigo IEFP:5443

Autor(a): Filipa Joaquim

www.maismanuais.com//[email protected]

Lngua Inglesa: Relaes Laborais -

Iniciao
http://www.maismanuais.com/mailto:[email protected]:[email protected]://www.maismanuais.com/mailto:[email protected]


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ContentsContents...........................................................................................................................................2

OBJECTIVO GERAL:.......................................................................................................................3

CONTEDOS PROGRAMTICOS:.................................................................................................3

Introd!"o........................................................................................................................................ #

Desen$o%$&'ento..............................................................................................................................(

Re)r&t'ent.................................................................................................................................. (

T*e Inter$&e+..................................................................................................................................,#

M-n-e'ent St/%es........................................................................................................................22

Ad$ert&s&n 0 M-r1et&n..................................................................................................................2

Ad$ert............................................................................................................................................. 2

A))ont&n 0 B-n1&n....................................................................................................................34

B-n1&n..........................................................................................................................................3#

Con)%s"o......................................................................................................................................3

B&5%&or-6&-..................................................................................................................................... 37

RE8ER9NCIAS BIBLIOGR8ICAS:..............................................................................................37



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OBJECTIVO GERAL:Re)on*e)er e rod;&r 'ens-ens or-&s e es)r&t-s e' %


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Introduo

No se deve limitar as relaes empresariais ao idioma. As barreiras lingusticas no deveriam ser um

problema.

Muitos sustentam que a possibilidade de falar ingls no tem preo j que as possibilidades de crescimento

de saber a lngua so infinitas

aber mais de um idioma mel!ora a mem"ria e as !abilidades cognitivas no relacionadas # linguagem das

pessoas$ segundo um estudo. % saber especificamente ingls$ ir permitir ampliar o seu mundo e rede de

contatos.



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Deseno!"#ento

Re$ru"t#entKey Vocabulary



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*en - )o'-n/ needs to re)r&t or e'%o/ ne+ eo%e= &t s-%%/ -d$ert&ses t*e Fo5 orposition&n t*e recruitment sectiono6 - ne+s-er or '--;&ne. Peo%e +*o -re &nterested )-nt*en apply6or t*e Fo5 5/ send&n - letter of application-nd - )rr&)%'vitae)ont-&n&n det-&%s

o6 t*e&r ed)-t&on -nd eer&en)e to t*e )o'-n/. T*e )o'-n/ +&%% t*en dr-+ - shortlisto6 candidates= +*o -re t*en &n$&ted to -ttend -n interview.

Re-d&n Re-d t*e 6o%%o+&n Fo5 -d$ert&se'ents= -nd t*en -ns+er t*e est&ons.

A) Job Advertisements

St. M-r/s Jn&or S)*oo%He-t* Dr&$e= -re=Herts

SG,2 ORL

!"#$I%& "''I'"%

Re&red 6ro': No$e'5er 2442 Ter' t&'e on%/= 6or 'orn&ns +ee1%/

e -re %oo1&n 6or - )-r&n -nd ent*s&-st&) te-)*&n -ss&st-nt to +or1 &n - 3 )%-ssroo' to +or1-%ons&de )*&%dren +*o re&re etr- sort. Eer&en)e o6 +or1&n +&t* )*&%dren &s essent&-%. o+&%% 5e -rt o6 - 6r&end%/ -nd )o''&tted st-66 te-' -nd +e s*-%% o66er oortn&t&es to *e% /ode$e%o ro6ess&on-%%/.

P%e-se te%e*one J-ne H-nn&5-%= S)*oo% Se)ret-r/ 6or 6rt*er det-&%s. V&s&ts -re +e%)o'ed. Letterso6 -%&)-t&on -nd CV +&t* t*e det-&%s o6 2 re6erees s*o%d 5e sent to L&; Ne$&%%e= He-d te-)*er 5/O)to5er ,#.

B) Job Advertisements

#(%R"#' )"%"&!R

D&-'ond PLC *-s 5een ro$&d&n - -%&t/ ser$&)e 6or o$er 2( /e-rs= se)&-%&s&n &n re6r5&s*'ent-nd '-For -%ter-t&ons 6or Lo)-% At*or&t&es 0 Hos&n Asso)&-t&ons &n t*e London -re-.

Or )ont&ned s))ess &s de to t*e )o''&t'ent o6 or ded&)-ted te-' o6 ro6ess&on-%s. e -re%oo1&n 6or -n eer&en)ed Contr-)ts M-n-er= -5%e to de'onstr-te t*e dr&$e ne)ess-r/ to %e-d -te-' o6 Sr$e/ors= S&te M-n-ers -nd Tr-des= reort&n to t*e Contr-)ts D&re)tor.

o +&%% 5e resons&5%e 6or )ontro%%&n roFe)ts o6 -%% s&;es to K3' s&n t*e )o'-n/s'-n-e'ent )ontro% ro)ess -nd or 6%%/ )o'ter&sed ICT s/ste'.



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T*&s &s - re-t oortn&t/ 6or -n &nd&$&d-% +&t* - ro$en tr-)1 re)ord o6 de%&$er&n roFe)ts on t&'e0 +&t*&n 5det +*&%st -5%e to '-&nt-&n or '&ss&on st-te'ent o6 B&%d&n -%&t/ on T&'e.

I6 /o 6ee% t*&s &s t*e )*-%%ene 6or /o= %e-se -%/ &n +r&t&n +&t* - 6%% CV to:

S-r-* Crr/HR De-rt'entD&-'ond P%)(2St-'6ord Ro-dLondonN,( #P

Comprehension Questions

,. Re-d t*ro* t*e -d$ert&se'ents --&n -nd '-1e - %&st o6 -%% t*e +ords -nd eress&ons sed todes)r&5e:

- T*e Fo5 re&re'ents5 T*e 5ene6&ts o66ered 5/ t*e Fo5.



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2. Loo1 -t t*e Fo5 -d$ert&se'ent %-5e%%ed B -nd -ns+er t*e est&ons.

Job Ads: Reading between the lines



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C*e)1&n ot Fo5 -d$ert&se'ents &s o%-r +&t* ee)t&$es +or%d+&de. Bt t*o* t*e -)t&$&t/ &sn&$ers-%= &s t*e s-'e tre o6 t*e -d$ert&se'ents Are ee)t&$e os&t&ons &n d&66erent )ontr&es-d$ert&sed &n t*e s-'e +-/ A )o'-r&son o6 t*e Fo5s -es o6 T*e T&'es o6 London= Le Monde

o6 P-r&s -nd Ger'-n/s 8r-n16rter A%%e'e&ne e&tn sests not.

8&rst= +*-t Q Fo5 see1ers )ons&der -n essent&-% &e)e o6 &n6or'-t&on +*-t t*e ost -/s &s-5sent 6ro' 8ren)* -nd Ger'-n -d$erts. It &s o6ten %e6t to -%&)-nts to r-&se t*&s t*e'se%$es. In)ontr-st= 'ost Br&t&s* -d$ert&se'ents 'ent&on not on%/ s-%-r/= 5t -%so ot*er '-ter&-% &n)ent&$es&n)%d&n - )-r -nd 6r&ne 5ene6&ts. 8ren)* or Ger'-n -d$ert&se'ents r-re%/ re6er to t*ese.

T*e -ttent&on &$en to re+-rds &n t*e Q &nd&)-tes t*e &'ort-n)e o6 t*e Fo5 -nd &ts resons&5&%&t/.In Ger'-n/ -nd 8r-n)e= t*-t &n6or'-t&on &s &$en 5/ t*e %e$e% o6 eer&en)e -nd -%&6&)-t&onsde'-nded. S-%-r/ )-n 5e -ss'ed to )orresond +&t* t*&s.

I6 8ren)* -nd Ger'-n -d$erts -re $-e -5ot '-ter&-% re+-rds= t*e/ -re re)&se -5ot

-%&6&)-t&ons. T*e/ s-%%/ de'-nd - deree &n ...= not s&'%/ - deree. In Ger'-n/= 6ore-'%e= - te)*n&)-% d&re)tor 6or - '-)*&ne too% )o'-n/ +&%% 5e ee)ted to *-$e - D&%.Inderee &n Me)*-n&)-% En&neer&n.

8ren)* -d$ert&se'ents o 6rt*er. T*e/ '-/ se)&6/ not Fst t*e t/e o6 r-nde >)o%e deree= 5tso'et&'es - -rt&)%-r set o6 &nst&tt&ons 8or'-t&on s>r&ere = Centr-%e= M&nes= HEC= ESSEC=t*ese 5e&n t*e 'ost 6-'os r-ndes >)o%es.

A%% t*&s )ontr-sts +&t* t*e $-e )-%% 6or r-d-tes or r-d-te re6erred= +*&)* &s 6ond &n t*eQ. Br&t&s* )o'-n&es o6ten &$e t*e &'ress&on t*-t t*e/ *-$e - -rt&)%-r t/e o6 -%&)-nt &n'&nd= 5t -re not sre -5ot t*e s%/ -nd +&%% )ons&der ot*ers. T*e&r +ord&n sests *oe -nd

n)ert-&nt/= -s &n t*&s -d$ert&se'ent 6ro' T*e T&'es: *&%st ed)-t&on-% st-nd-rds -re o5$&os%/&'ort-nt= - %-re 'e-sre o6 erson-% ent*s&-s' &s %&1e%/ to se)re t*e s))ess o6 /or-%&)-t&on.

In t*e Q= -%&6&)-t&ons 5e/ond deree %e$e% '-1e e'%o/ers ner$os= 5t &n 8r-n)e or Ger'-n/&t &s d&66&)%t to 5e o$er-%&6&ed. M-n/ eo%e on Ger'-n ee)t&$e 5o-rds *-$e do)tor-tes -ndt*e 8ren)* re-rd 6&$e or s& /e-rs o6 &ntens&$e ost5-)e-%-r> -t std/ -t - r-nd >)o%e -s &de-%tr-&n&n. Br&t&s* '-n-ers -re not se%e)ted r&'-r&%/ 6or t*e&r &nte%%&en)e= -s '-n-ers -re &n8r-n)e or 6or t*e&r eert 1no+%ede= -s &n Ger'-n/. Inste-d t*e Br&t&s* &$e &'ort-n)e to so)&-%=o%&t&)-% -nd %e-ders*& s1&%%s.

T*&s d&66eren)e -%so s*o+s &n t*e erson-% -%&t&es 'ent&oned. Br&t&s* -d$ert&se'ents stress

ener/= -5&%&t/ to )o''n&)-te -nd 'ot&$-te. Ger'-n -d$ert&se'ents %&1e -)*&e$e'ent= 5t &ttends to 5e %ess erson-%&t/dr&$en. Ger'-n )o'-n&es +-nt )-nd&d-tes +&t* sond 1no+%ede=eer&en)e -nd )o'eten)e &n t*e&r 6&e%d. T*e/ r-re%/ re)r&t no$&)es= -s do Br&t&s* e'%o/ers.8ren)* -d$ert&se'ents re6er 'ore to &nte%%e)t-% -%&t&es %&1e -n-%/t&)-% -t&tde -nd&ndeenden)e.

E$en t*e tone o6 t*e Fo5 -d$ert&se'ents &s d&66erent &n t*e t*ree )ontr&es. B/ 8ren)* -nd Ger'-nst-nd-rds= Br&t&s* -d$ert&se'ents -re $er/ -d-)&os: T*e/ -ttr-)t /on ee)t&$es +&t*)*-%%enes s)* -s: Are /o re-)*&n /or otent&-% +*ere-s 8ren)* -nd Ger'-n-d$ert&se'ents -re 5or&n%/ d&re)t= -&'&n to &$e &n6or'-t&on -5ot t*e Fo5 r-t*er t*-n to se%% &t.



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A%% t*&s o&nts to t*ree d&66erent )on)et&ons o6 '-n-e'ent. T*e 8ren)* re-rd &t -s &nte%%e)t-%%/)o'%e= t*e Ger'-ns -s te)*n&)-%%/ )o'%e= -nd t*e Br&t&s* -s &ntererson-%%/ )o'%e. Bt t*e/-ree on one t*&n: &ts )o'%e.

Questions

he Curriculum Vitae

Std/ t*e 6o%%o+&n CV -nd de)&de +*ere e-)* o6 t*e 6o%%o+&n *e-d&ns s*o%d 5e %-)ed.

Re6eren)esInterests 0 A)*&e$e'entsPerson-% Det-&%sE'%o/'entEd)-t&on 0 -%&6&)-t&onsAdd&t&on-% S1&%%s



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,. UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

DATE O8 BIRTH: ,(t* Jne ,MARITAL STATQS: S&n%eNATIONALIT: Br&t&s*

DRIVING LICENCE: 8%% Q Dr&$&n L&)en)e Se ,#

2. UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

,( , QNIVERSIT O8 THE EST O8 ENGLAND= Br&sto%

BA Hons Modern L-n-es 0 Eroe-n Std&es 2&

,7 ,( GO88S LANGQAGE COLLEGE= C*es*nt

ALe$e%s: Ger'-n C 8ren)* EASLe$e%s: Re%&&os Instr)t&on E Gener-% Std&es D

3. UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

Co'ter= Internet -nd EM-&% %&ter-te. Pro6&)&ent &n t*e se o6 &ndo+s (= 7W eer&en)e o6 &ndo+s NT. Det-&%ed 1no+%ede o6 M&)roso6t ord= E)e%= A))ess -nd Po+erPo&nt. 8%%/ )on$ers-nt +&t* M&)roso6t Ot%oo1 -nd Nets)-e Messener. A))r-te 1e/5o-rd s1&%%s -nd t*e -5&%&t/ to t/e (4 +..'.

#. UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

Jn 2444 resent SDRC Q L&'&ted= H&t)*&n= Hert6ords*&re

Pos&t&on: Tr-&n&n Coord&n-tor

At SDRC= '/ ro%e &s to sort t*e Ato'ot&$e Te-' &n t*e ro)ess&n -nd '-r1et&n o6 tr-&n&n6or -%% Q5-sed 8ord -nd J--r -ro$ed S%&ers. I -' resons&5%e 6orco-ord&n-t&n -%% tr-&n&norders= -)t&n -s t*e so%e o&nt o6 )ont-)t 6or Ato'ot&$e S%&ers.

Se , J-n 2444 Tr-de M-r1 Cons%t-nts Co= H-rro+= M&dd%ese



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Pos&t&on: Tr-de M-r1 Aent

As - Tr-de M-r1 Aent= '/ t&'e +-s sent er6or'&n -n -rr-/ o6 t-s1s= &n)%d&n: )ond)t&n

se-r)* reortsW reort&n to t*e )%&entW 6&%&n Q.. -nd Co''n&t/ Tr-de M-r1 A%&)-t&onsW-ns+er&n )%&ents Tr-de M-r1 en&r&es -nd d-t&n t*e )o'-n/s Tr-de M-r1 D-t-5-se.

(. UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

I t-1e re-t %e-sre 6ro' t*e )&ne'-= ese)&-%%/ )onte'or-r/ 6ore&n )&ne'-. I -' - sorts ent*s&-st -nd ese)&-%%/ enFo/ %-/&n 5-d'&nton= tenn&s= o%6 -nd 6oot5-%%.

. UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

E'%o/'ent

Mr M-r1 P-rr/SDRC Q L&'&tedM&%6ord HosePr&or/ End

A)-de'&)

Mrs Ann enn-rd8-)%t/ o6 L-n-es -nd

Eroe-n Std&esQn&$ers&t/ o6 t*e est o6 En%-nd

!"pressing Contrast

*espite= in spite of= although-nd even though-re -%% sed to eress contrast between twoideas+

Loo1 -t t*e 6o%%o+&n senten)es: X

Des&te *er %-)1 o6 *-rd +or1= s*e +-s ro'oted.

T*&s senten)e 'e-ns t*-t s*e d&dnt +or1 $er/ *-rd= 5t s*e +-s st&%% ro'oted.

Des&te ro'&ses 5/ t*e o$ern'ent to )t +or1&n *ors= t*e -$er-e Br&t +or1s 37 *ors -+ee1.

T*&s senten)e 'e-ns t*-t t*e Br&t&s* o$ern'ent *-s ro'&sed to red)e +or1&n *ors= 5t t*eBr&ts st&%% )ont&ne to +or1 $er/ *-rd.



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#ractice

8&n&s* e-)* o6 t*e 6o%%o+&n senten)es so t*-t &t *-s t*e s-'e 'e-n&n -s t*e senten)e r&nted5e6ore &t.

,. A%t*o* *e &s t*e 5oss= *e does not 6&nd so%t&ons to ro5%e's $er/ e-s&%/.

In s&te o6 UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

2. In s&te o6 *&s *-rd +or1= *e )o%d not 6&n&s* t*e Fo5.

A%t*o* UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

3. Des&te t*e &n)re-se &n t*e&r s-%-r&es= '-n/ 8ren)* e'%o/ees send S-trd-/ -t +or1.

E$en t*o* UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

#. A%t*o* t*e/ -re ded&)-ted to t*e&r )o'-n&es= '-n/ Ger'-n e'%o/ees +-nt 'ore %e&sret&'e.

In s&te o6 UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

(. Des&te t*e 6-)t t*-t so'e Ger'-n -nd Br&t&s* '-n-e'ent st/%es -re s&'&%-r= t*ere -re '-n/d&66eren)es 5et+een t*e'.

E$en t*o* UUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU

S*ort%&st L&st- de )-nd&d-tos 6&n-%esSt-66 E'%e-dosTo -%/ 6or So%&)&t-rTo 5e &n )*-re o6 Est-r - )-ro de



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est your Vocabulary

8&nd - +ord 6ro' t*e $o)-5%-r/ se)t&on -5o$e +*&)* )orresonds to t*e 6o%%o+&n de6&n&t&ons:

T%e Inter"e&

Key Vocabulary

On)e /o *-$e seen -,ob advertisementt*-t &nterests /o= /o s*o%d send - coveringlettertoet*er +&t* /or #urriculum itaeto t*e erson o6 )ont-)t. T*e )o$er&n %etter &s e-%%/-s &'ort-nt -s /or Crr&)%' V&t-e -s &t ro$&des t*e 6&rst d&re)t )ont-)t 5et+een- candidate-nd -n employer. I6 t*&s %etter &s not +e%% +r&tten or oor%/ resented= /o +&%% &$e -5-d &'ress&on.

he $etter o% Application

he Letter of "pplication

T*e %etter o6 -%&)-t&on s-%%/ *-s t*e 6o%%o+&n %-/ot. 8or P-r-r-*s +*&)* e%-&n t*e6o%%o+&n:



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,. */ /o -re +r&t&n

2. */ /o -re &nterested &n t*e os&t&on

3. *-t /o erson-%%/ )-n )ontr&5te to t*e Fo5 *&*%&*t /or re%e$-nt s1&%%s -nd eer&en)e.

#. &%%&nness to -ttend -n &nter$&e+

!"ercise

Co'%ete t*e 6o%%o+&n %etter o6 -%&)-t&on s&n t*e 6o%%o+&n $er5s:

Cont-)t Y d&s)ss Y e'%o/ed Y +e%)o'e Y &n$o%$ed Y -%/ Y enFo/ Y not&)e Y -d$ert&sed Y '-t)*es

De-r Ms S+-n=

I -' +r&t&n to ,.UUUUUUUUUUU 6or t*e os&t&on o6 P5%&) A66-&rs Asso)&-te= +*&)* +-s2.UUUUUUUUUU %-st +ee1 &n T*e G-rd&-n.



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A%t*o* I -' resent%/ 3.UUUUUUUU 5/ - nonro6&t '-1&n or-n&s-t&on= &t *-s -%+-/s 5een '/&ntent&on to +or1 &n - )o''er)&-% en$&ron'ent. I +o%d -rt&)%-r%/ #.UUUUUUUU t*e )*-n)e to +or16or /or )o'-n/ -nd -s /o +&%% (.UUUUUUUUUUU on '/ en)%osed Crr&)%' V&t-e= t*e Fo5 /o

-re o66er&n .UUUUUUUUUUUU 5ot* '/ erson-% -nd ro6ess&on-% &nterests.

M/ +or1 eer&en)e *-s 6-'&%&-r&sed 'e +&t* '-n/ o6 t*e )*-%%enes .UUUUUUUUU &n P5%&)Re%-t&ons tod-/. I -' sre t*-t t*&s= toet*er +&t* '/ nderst-nd&n o6 t*e needs -nd ee)t-t&onso6 sort -nd n-tre ent*s&-sts= +o%d 5e etre'e%/ re%e$-nt to t*e os&t&on. Moreo$er= -s '/'ot*er &s S-n&s*= I -' 6%ent &n t*&s %-n-e -nd +o%d de6&n&te%/ 7.UUUUUUUUUUUUUUU +or1&n &n- S-n&s*se-1&n en$&ron'ent.

I +o%d 5e %e-sed to .UUUUUUUUUUU '/ )rr&)%' $&t-e +&t* /o &n 'ore det-&% -t -n &nter$&e+.In t*e 'e-nt&'e= %e-se do not *es&t-te to ,4.UUUUUUUUUUU 'e &6 /o re&re 6rt*er &n6or'-t&on.

I %oo1 6or+-rd to *e-r&n 6ro' /o.

ors s&n)ere%/

S-r-* Bro+n

.ob interviews)-n 5e so'e o6 t*e 'ost stressful situations+e *-$e to 6-)e. 8ro' t*e 'o'ent/o enter t*e otent&-% e'%o/ers 5&%d&n to t*e t&'e /o -re 5-)1 ots&de= you are on show-nd re-r&n to &$e - good performance&s +*-t )-n -r-ntee s))ess or -t %e-st &$e /or5est.

#ossible interview &uestions

Warm-up questions:

*-t '-de /o -%/ 6or t*&s os&t&on

Ho+ d&d /o *e-r -5ot t*&s Fo5 oen&n

Br&e6%/= +o%d /o s''-r&;e /or +or1 *&stor/ 0 ed)-t&on 6or 'e

Work history:

*-t se)&-% -se)ts o6 /or +or1 eer&en)e *-$e re-red /o 6or t*&s Fo5

Des)r&5e 6or 'e one or t+o o6 t*e 5&est d&s-o&nt'ents &n /or +or1 *&stor/

*/ -re /o %e-$&n /or resent Fo5 Or= +*/ d&d /o %e-$e /or %-st Fo5

*-t &s &'ort-nt to /o &n - )o'-n/

*-t t*&ns do /o %oo1 6or &n -n or-n&;-t&on



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Job performance:

E$er/one *-s strent*s 0 +e-1nesses -s +or1ers. *-t -re /or stron o&nts 6or t*&s Fo5

*-t -re-s do /o )ons&der need &'ro$&n

Do /o re6er +or1&n -%one or &n - te-'

*-t 1&nd o6 eo%e do /o 6&nd &t 'ost d&66&)%t to +or1 +&t* */

*-t -re so'e t*&ns /o +o%d %&1e to -$o&d &n - Fo5 */

In /or re$&os Fo5 +*-t 1&nd o6 ressres d&d /o en)onter

*-t +o%d /o s-/ &s t*e 'ost &'ort-nt t*&n /o -re %oo1&n 6or &n - Fo5

*-t -re so'e t*&ns /o -rt&)%-r%/ %&1ed -5ot /or %-st Fo5

Education:

*-t se)&-% -se)ts o6 /or ed)-t&on or tr-&n&n *-$e re-red /o 6or t*&s Fo5

*-t )orses &n s)*oo% *-$e 5een o6 'ost *e% &n do&n /or Fo5

Career goals:

*-t &s /or %onter' e'%o/'ent or )-reer o5Fe)t&$e

*-t 1&nd o6 Fo5 do /o see /orse%6 *o%d&n 6&$e /e-rs 6ro' no+

*-t do /o 6ee% /o need to de$e%o &n ter's o6 s1&%% 0 1no+%ede &n order to 5e re-d/ 6or t*-toortn&t/

*/ '&*t /o 5e s))ess6% &n s)* - Fo5

*-t '&*t '-1e /o %e-$e t*&s Fo5

Self-assessment:

*-t 1&nd o6 t*&ns do /o 6ee% 'ost )on6&dent &n do&n

C-n /o des)r&5e 6or 'e - d&66&)%t o5st-)%e /o *-$e *-d to o$er)o'e=Ho+ d&d /o *-nd%e&t= Ho+ do /o 6ee% t*&s eer&en)e -66e)ted /or erson-%&t/ or -5&%&t/

Ho+ +o%d /o des)r&5e /orse%6 -s - erson

*-t do /o t*&n1 -re t*e 'ost &'ort-nt )*-r-)ter&st&)s 0 -5&%&t&es - erson 'st ossess to

5e)o'e - s))ess6% ............... Ho+ do /o r-te /orse%6 &n t*ese -re-s



18/38

*-t do /o )ons&der to 5e /or re-test -)*&e$e'ents to d-te */

Decisieness:

Do /o )ons&der /orse%6 to 5e t*o*t6%= -n-%/t&)-% or do /o s-%%/ '-1e /or '&nd 6-stG&$e -n e-'%e. -t)* t&'e t-1en to resond

*-t +-s /or 'ost d&66&)%t de)&s&on &n t*e %-st s& 'ont*s *-t '-de &t d&66&)%t

Ho+ do /o o -5ot '-1&n -n &'ort-nt de)&s&on -66e)t&n /or )-reer

*-t +-s t*e %-st '-For ro5%e' t*-t /o +ere )on6ronted +&t* *-t -)t&on d&d /o t-1e on &t

!otiation:

*-t &s /or ro6ess&on-% o-%

C-n /o &$e 'e e-'%es o6 eer&en)e on t*e Fo5 t*-t /o 6e%t +ere s-t&s6/&n

"eadership:

*-t se)&6&)-%%/ do /o do to set -n e-'%e 6or /or e'%o/ees

*-t sort o6 %e-der do /or eo%e 6ee% /o -re Are /o s-t&s6&ed

Ho+ do /o et eo%e +*o do not +-nt to +or1 toet*er to est-5%&s* - )o''on -ro-)* to -ro5%e'

Ho+ +o%d /o des)r&5e /or 5-s&) %e-ders*& st/%e G&$e se)&6&) e-'%es o6 *o+ /o r-)t&)et*&s

Do /o 6ee% /o +or1 'ore e66e)t&$e%/ on - one to one 5-s&s or &n - ro s&t-t&on

#ral presentation skills:

H-$e /o e$er done -n/ 5%&) or ro se-1&n Re)ent%/ */ Ho+ d&d &t o

H-$e /o '-de -n/ &nd&$&d-% resent-t&ons re)ent%/ Ho+ d&d /o re-re

Written communication skills:

o%d /o r-t*er +r&te - reort or &$e - $er5-% reort */

*-t 1&nd o6 +r&t&n *-$e /o done 8or - ro 8or -n &nd&$&d-%

$le%ibility:



19/38

*-t +-s t*e 'ost &'ort-nt &de- or sest&on /o re)e&$ed re)ent%/ 6ro' /or e'%o/ees*-t *-ened -s - res%t

*-t do /o t*&n1 -5ot t*e )ont&nos )*-nes &n )o'-n/ oer-t&n o%&)&es 0 ro)edres

Ho+ e66e)t&$e *-s /or )o'-n/ 5een &n -d-t&n &ts o%&)&es to 6&t - )*-n&n en$&ron'ent

*-t +-s t*e 'ost s&n&6&)-nt )*-ne '-de &n /or )o'-n/ &n t*e %-st s& 'ont*s= +*&)* d&re)t%/-66e)ted /o= 0 *o+ s))ess6%%/ do /o t*&n1 /o &'%e'ented t*&s )*-ne

Stress tolerance:

Do /o 6ee% ressre &n /or Fo5 Te%% 'e -5ot &t.

*-t *-s 5een t*e *&*estressre s&t-t&on /o *-$e 5een nder &n re)ent /e-rs Ho+ d&d /o)oe +&t* &t

Stability & !aturity:

Des)r&5e /or 'ost s&n&6&)-nt s))ess 0 6-&%re &n t*e %-st t+o /e-rs.

*-t do /o %&1e to do 5est

*-t do /o %&1e to do%e-st

*-t &n /or %-st re$&e+ d&d /or ser$&sor sest needed &'ro$e'ent

*-t *-$e /o done -5ot &t

'he (ays in (hich you ans(er interie( questions are ery important)

t&'es ot o6 ,4 t*e s-'e t/es o6 &nter$&e+ est&ons )o'e t&'e -nd t&'e --&n.

/0e 1repared2/Be6ore /o o to t*e &nter$&e+ re-re /or -ns+ers )-re6%%/.

Answering 'nteriew Questions

3rite the answers to the following interview 4uestions = &n)%d&n t*e $o)-5%-r/ &$en &n5ro+n &n /or -ns+er.

,. */ -re /o %e-$&n /or resent Fo5 Or= +*/ d&d /o %e-$e /or %-st Fo5

8&rst%/...... Y &n t*e %on ter'...... Y 5es&des......



20/38

2. *-t &s &'ort-nt to /o &n - )o'-n/ *-t t*&ns do /o %oo1 6or &n -n or-n&;-t&on

8ro' '/ o&nt o6 $&e+...... Y &t &s etre'e%/ &'ort-nt t*-t.......

3. E$er/one *-s strent*s 0 +e-1nesses -s +or1ers. *-t -re /or stron o&nts 6or t*&s Fo5

As 6-r -s I 1no+...... Y *-$&n s-&d t*-t......... Y +*-ts 'ore.........

#. *-t &s /or %onter' e'%o/'ent or )-reer o5Fe)t&$e *-t &s /or ro6ess&on-% o-%

M/ one -'5&t&on &s to...... Y to -&' *&*.....

(. *-t *-s 5een t*e *&*estressre s&t-t&on /o *-$e 5een nder &n re)ent /e-rs Ho+ d&d/o )oe +&t* &t

At 6&rst ........ Y to 6-)e to t*e s&t-t&on........

(hat is wrong

L&sten to -n &nter$&e+er &nter$&e+&n - )-nd&d-te 6or - Se)ret-r&-% Pos&t&on +&t*&n - )o'-n/. T*ese)ret-r/ +&%% -ns+er est&ons ,= 2 -nd 3.

,. */ -re /o %e-$&n /or resent Fo5

2. *-t &s &'ort-nt to /o &n - )o'-n/

3. *-t -re /or stron o&nts 6or t*&s Fo5

*-t does s*e s-/ +ron

Relative Clauses

Loo1 -t t*e 6o%%o+&n senten)es. T*e re%-t&$e )%-se &s &n 5o%d:

M) Don-%ds &s - %-)ewhich sells hamburgers. S-%%/ Jones &s t*e '-n-er o6 t*e M)Don-%ds onO6ord Street=which was one of the first fast food restaurants opened+



21/38

he relative clause in the first sentence is a defining clause . It te%%s s +*-t t/e o6 rest-r-ntM) Don-%ds &s -nd &s t*ere6ore essent&-% to t*e 'e-n&n o6 t*e senten)e.

he relative clause in the second sentence is a non-defining clause. It &$es s etr-&n6or'-t&on -5ot M) Don-%ds.

-------- ooo ( ooo --------

#ractice

H-- )%&)1 so5re %-s or-)&ones -r- $er %-s resest-sW do5%e )%&)1 $e%$e - os&)&n or&&n-%

,. Loo1 -t t*e 6o%%o+&n senten)es -nd de)&de +*et*er t*e/ -re de6&n&n or nonde6&n&n re%-t&$e

)%-ses.

2. Jo&n e-)* -&r o6 senten)es s&n - re%-t&$e ronon



22/38

M'n'(e#ent St)!es

5ey ocabulary

T*e -'ont o6 responsibilityo6 -n/ &nd&$&d-% &n - )o'-n/ deends on t*e os&t&on t*-t *e ors*e o))&es &n &ts hierarchy. M-n-ers= 6or e-'%e= -re resons&5%e 6or %e-d&n t*e eo%e

d&re)t%/ nder t*e'= +*o -re )-%%ed subordinates. To do t*&s s))ess6%%/= t*e/ 'st set*e&r authority= +*&)* &s t*e r&*t to t-1e t*e de)&s&ons -nd &$e t*e orders t*-t +&%% -%%o+ t*e&rs5ord&n-tes to re-)* )ert-&n o5Fe)t&$es. M-n-ers o6ten delegate-t*or&t/. T*&s 'e-ns t*-te'%o/ees -t %o+er %e$e%s o6 t*e )o'-n/ *&er-r)*/ )-n -rt&)&-te &n de)&s&on'-1&n.

*anagement +tyles

T*e characteristics of managemento6ten vary-))ord&n to national culture= +*&)* )-ndeter'&ne *o+ '-n-ers -re tr-&ned= *o+ t*e/ %e-d eo%e -nd *o+ t*e/ -ro-)* t*e&r Fo5s.

Be%o+ /o +&%% 6&nd 6&$e 5r&e6 ortr-&ts o6 '-n-ers &n 6&$e d&66erent )ontr&es: t*e Qn&ted St-tes= t*eQn&ted &ndo'= 8r-n)e= Ger'-n/ -nd S+eden.

)anagers from the 6nited 'tates+++

Gener-%%/ -ttend 5s&ness s)*oo%s.

Co''n&)-te e-s&%/ -nd &n6or'-%%/ -t +or1.

Ad'&re t*e -%&t&es o6 - %e-der.

Ee)t e$er/one to +or1 *-rd.

Ind&$&d-% er6or'-n)e &s 'e-sred -nd &n&t&-t&$e &s re+-rded.

H-$e )o'et&t&$e -nd so'et&'es -ress&$e -tt&tdes to+-rds +or1.

O6ten -))et &nno$-t&on -nd )*-ne.

)anagers from the 6nited 5ingdom+++

Re)e&$e - ener-% ed)-t&on.



23/38

De%e-te -t*or&t/.

T-1e - r-)t&)-% -ro-)* to '-n-e'ent.

H-$e re%-t&$e%/ 6or'-% re%-t&ons*& -t +or1.

En)or-e t*e&r e'%o/ees to +or1 &nd&$&d-%%/.

Be%&e$e &t &s &'ort-nt to )ont&ne ed)-t&on -nd tr-&n&n -t +or1.

)anagers from &ermany+++

Cons&der ro6ess&on-% -nd te)*n&)-% s1&%%s to 5e $er/ &'ort-nt.

H-$e - stron sense o6 -t*or&t/.

Rese)t t*e d&66erent os&t&ons &n t*e *&er-r)*/ o6 t*e&r )o'-n&es.

C%e-r%/ de6&ne *o+ Fo5s s*o%d 5e done.

Are $er/ %o/-% to t*e&r )o'-n&es -nd ee)t t*e&r s5ord&n-tes to o5e/ t*e'.

Are o6ten o%der t*-n &n ot*er )ontr&es.

)anagers from 7rance+++

Go t*ro* -n e%&t&st ed)-t&on-% s/ste'.

H-$e - stron sense o6 *&er-r)*/ -nd o+er.

O6ten *-$e &'erson-% re%-t&ons*&s -t +or1.

An-%/;e ro5%e's &n re-t det-&% 5e6ore t-1&n de)&s&ons.

Cons&der se-1&n s1&%%s to 5e -rt&)%-r%/ &'ort-nt.

Mo$e e-s&%/ 5et+een st-te -nd r&$-te se)tors.

)anagers from 'weden+++

Cons&der so)&-% -%&t&es to 5e -s &'ort-nt -s ed)-t&on.

En)or-e t*e&r e'%o/ees to t-1e -n &nterest &n t*e&r +or1.

P-/ )%ose -ttent&on to t*e -%&t/ o6 +or1&n %&6e.

Do not se -s ')* -t*or&t/ -s &n ot*er )ontr&es.

Are)&-te %o+%e$e% de)&s&on'-1&n.



24/38

Are o6ten +o'en.

Questions

,. De)&de +*&)* )ontr/ t*e 6o%%o+&n st-te'ents re6er to:

2. 8&nd s/non/'s &n t*e tet 6or t*e 6o%%o+&n +ords:

,bligations

O5%&-t&on &s eressed s&n must= should-nd have to.



25/38

Mst -nd H-$e to

Mst -nd *-$e to &s sed to eress - stron o5%&-t&on

,. o 'st do t*&s eer)&se --&n. o5%&-t&on

2. o 'snZt s'o1e &n t*e *ote%. ro*&5&t&on

3. E$er/ n&*t /o *-$e to do /or *o'e+or1. o5%&-t&on

S*o%d

S*o%d &s sed to eress - '&%d o5%&-t&on o6 - sest&on

,. o s*o%d -o%o&;e to *&'. '&%d o5%&-t&on

2. o s*o%d o to 5ed 5e6ore ,,' &6 /o 6ee% t&red. sest&on

P-st o5%&-t&on

Mst does not *-$e - -st tense 6or'. e se *-d to to eress - -st o5%&-t&on

,. e *-d to +-1e e-r%/ &n order to t-1e t*e e-'.

As1&n -5ot o5%&-t&on

Mst &s r-re%/ 6ond &n t*e est&on 6or' e nor'-%%/ se *-$e to to -s1 -5ot o5%&-t&on

,. Do +e *-$e to o to t*e etr- )%-ss

2. Do I *-$e to et e-r%/ on Snd-/

Questions

8&%% &n t*e -s +&t* t*e )orre)t 6or' o6 o5%&-t&on= -))ord&n to t*e r%es.



26/38

est your Vocabulary

M-t)* - +ord 6ro' t*e $o)-5%-r/ se)t&on -5o$e to t*e de6&n&t&on.

,. A s/ste' o6 tr-&n&n re%-ted 5/ %-+ or )sto' +*&)* )o'5&nes ont*eFo5 tr-&n&n -nd +or1eer&en)e +*&%e &n -&d e'%o/'ent +&t* 6or'-% o66t*eFo5 tr-&n&n.

2. To Mon&tor: 1ee t-5s onW 1ee -n e/e onW 1ee nder sr$e&%%-n)e

3. A )o'etent erson &n )*-re o6 - +or1%-)e or +*o *-s -t*or&t/ o$er - +or1er

#. T*e -'ont o6 'one/ -&d 6or so'e se)&6&ed -nt&t/ o6 %-5or.

Adert"s"n( * M'r+et"n(



27/38

Key Vocabulary

"dvertising &s $er/ &'ort-nt -nd &s sed to e-nd sales5/ '-1&n t*e rod)t or ser$&)e

1no+n to - +&der -d&en)e. T*e advertt*-t - )o'-n/ ses &s &ts erson-% 'ess-e. It *-s to 5ere)e&$ed %od -nd )%e-r. I6 not )sto'ers do not nderst-nd +*/ t*e/ s*o%d 5/ 6ro' t*e)o'-n/ or +*-t &t &s t*e/ -re ett&n. 5nowledgeo6 t*etarget mar8et&s needed to *e% re6&net*e 'ess-e -nd to se%e)t t*e 'ost se6% +-/ to )o''n&)-t&n t*e 'ess-e to t*e -rt&)%-rro. Ad$ert&s&n )-n 5e done t*ro* $-r&os d&66erent +-/s:

r&t&n t*e 'ess-e d&re)t '-&%= +e5 s&tes= 5ro)*res= %o)-% ne+s-ers= et).

Se-1&n t*e 'ess-e te%e*one se%%&n= te%e$&s&on= %o)-% r-d&o= et).

Adert

In what other ways can we advertise9

M-n/ -d$erts )ont-&n - slogan- s*ort *r-se to -ttr-)t t*e )sto'ers -ttent&on.E66e)t&$es%o-ns -re s-%%/ s*ort= e-s/ to re'e'5er -nd e-s/ to ree-t. Here -re so'e -t*ent&) s%o-ns6ro' -d$erts sed &n t*e Qn&ted &ndo'.

I' %o$&n &t

e rent - %ot 'ore t*-n - )-r

T*e +e5s 6-$or&te -&r%&ne

On)e /o o /o )-nt sto

Conne)t&n eo%e

*ere ood 6ood )osts %ess

,. *-t t/e o6 rod)t do /o t*&n1 e-)* s%o-n &s -d$ert&s&n

2. Do /o t*&n1 t*e/ -re e66e)t&$e

!ndorsement&s -n -d$ert&s&n te)*n&e t*-t %e-d&n )o'-n&es se &n +*&)* - )e%e5r&t/ &s sedto -d$ert&se - )ert-&n rod)t.

,. G&$e e-'%es o6 6-'os eo%e endors&n - rod)t &n /or )ontr/.



28/38

-ollywood +tars Come to +pain

244: C%-d&- S)*&66er M-no

244(: G&se%e Bnd)*en E% Corte In%>s

244#: N&)o%e &d'-n= Geore C%oone/ E% Corte In%>s

2443: S/%$ester St-%%one E% Corte In%>s

T*ese -re Fst - 6e+ o6 t*e Ho%%/+ood Ce%e5r&t&es t*-t *-$e re)ent%/ t-1en to -d$ert&s&n S-n&s*5r-nds -nd s*os.

In 244(= t*e +or%d6-'os Ser Mode% G&se%e Bnd)*en )o%d 5e seen on t*os-nds o65&%%5o-rds &n t*e I5er&-n Pen&ns%- -d$ert&s&n )%ot*es= 5&1&n&s -nd -))essor&es 6or S-&ns %e-d&nde-rt'ent store= E% Corte In%>s T*e En%&s* Ct.

E% Corte In%>s &s S-&ns 5est1no+n -nd 5est%o$ed store. E% Corte In%>s &s to S-&n -sSe%6r&des &s to London -nd M-)/s to Ne+ or1. *-te$er /o need= -n MP3 %-/er= - CD= -Br5err/ 5- or - P--/-= E% Corte In%>s *-s &t.

0ut why do these rich and famous superstars come to 'pain9

A))ord&n to J-n Mor-%es[= D&re)tor o6 E% Corte In%>s= '-n/ Ho%%/+ood st-rs *-$e *o%&d-/*o'es e&t*er &n '-&n%-nd S-&n A%&)-nte= M-r5e%%-= et) or &n t*e B-%e-r&) or C-n-r/ Is%-nds=t*ere6ore E% Corte In%>s &s t*e&r 6-$or&te de-rt'ent store. e -/ t*e' - %ot o6 'one/ -ndro'&se to rn t*e&r -ds on%/ +&t*&n t*e )on6&nes o6 t*e I5er&-n Pen&ns%-.

T*e Serst-rsZ Aents rote)t t*e&r )%&ents ret-t&on 5/ de'-nd&n t*-t S-&n on%/ )%-ses 5e+r&tten &nto -d$ert&s&n )ontr-)ts. T*e )%-ses &'ose *e-$/ en-%t&es &6 t*e -d so'e*o+ etss*o+n &n t*e Q.S.



29/38

In t*e -st= A'er&)-n st-rs )on6&ned t*e&r endorse'ent e%o&ts to J--n. Ho+e$er= -))ord&n toBr&-n D5&n= sen&or $&)eres&dent -t t*e &%%&-' Morr&s Aen)/= st-rs )-n et 5et+een \, '&%%&on-nd \( '&%%&on 6or - s&n%e o$erse-s )-'-&n.

QS st-rs +&s* to 5e seen 5/ t*e&r *o'e 6-ns endors&n on%/ rod)ts t*-t 5oost t*e&r &'-e. 8ore-'%e= &n t*e QS= Arno%d S)*+-r;eneer &s seen -d$ert&s&n t*e o66ro-d $e*&)%e= t*e H''er-nd S-r-* Jess&)- P-r1er 6-s*&on-5%e G- C%ot*es.

8or '-n/ /e-rs no+ )e%e5r&t&es *-$e 5een 1no+n to stoo rett/ %o+ to '-1e so'e etr- )-s*= 5tno+ t*e/ dont '&nd &6 +e see &t. In t*e ne-r 6tre +e )-n ee)t 'ore Ho%%/+ood e'5-rr-ss&nendorse'ents= )o'&n soon +*-te$er t*e )ontr/.

[8&)t&t&os n-'e

-t*er&ne M-ns6&e%d eens En%&s* Co%%ee

Questions



30/38

'ynonyms)%&)1 so5re %-s rent-s -r- $er %-s resest-s

8&nd s/non/'s 6or t*ese +ords &n t*e tet:

,. - )o%e o6

2. '-1e non

3. s&n

#. 'er)*-nd&se

(. 6&ne non

. )on6&ned

. r-t*er

A$$ount"n( * B'n+"n(Key Vocabulary



31/38

"ccountingde-%s +&t* re)ord&n= s''-r&;&n -nd reort&n - )o'-n/s tr-ns-)t&ons. T*ere -re$-r&os t/es o6 -))ont&n:

8&n-n)&-% -))ont&n

Cost -))ont&n

M-n-er&-% -))ont&n

A statement&s - )o/ o6 t*e 5-n1s -))ont +&t* /o. It )ont-&ns - recordo6 t*e 'one/ -&d &nto/or -))ont= 'one/ +&t*dr-+n= et).

T*e balance&s t*e tot-% -'ont o6 'one/ &n /or -))ont.

A balance sheet &s - $&t-% -rt o6 -))ont&n. It s*o+s /or )o'-n/s 6&n-n)&-% os&t&on -t -

-rt&)%-r o&nt &n t&'e. It )o%d &nd&)-te one 5s&ness to 5e &n - stron 6&n-n)&-% os&t&on -nd-not*er to 5e &n ser&os 6&n-n)&-% d&66&)%t&es. B/ )o'-r&n 5-%-n)e s*eets -t d&66erent er&ods &t &soss&5%e to 6&nd ot t*e ro6&t '-de.

1rofit generation&s t*e o5Fe)t&$e o6 - 5s&ness -nd t*&s re&res t*e re-r-t&on o6profitstatements.

Resor)es= de5ts -nd o+ners &nterests -re 1no+n )orresond&n%/ -s assets=liabilities-nd capital:

"ssets -n/t*&n o6 $-%e o+ned 5/ - )o'-n/.

Liabilities 6&n-n)&-% o5%&-t&ons to ots&de -rt&es s)* -s - %o-n re-/-5%e to t*e 5-n1.

#apital t*e s' o6 'one/ &n$ested &n - 5s&ness 5/ t*e o+ners Y -rtners Y s*-re*o%ders= et).C-&t-% reresents t*e r&*ts o6 o+ners to t*e -ssets -6ter t*e r&or )%-&'s o6 ots&de -rt&es%&-5&%&t&es *-$e 5een s-t&s6&ed &n t*e e$ent o6 t*e 5s&ness )%os&n.

E..

ou set up a business+&t* K,444. T*&s 'one/ #ash &s 1no+n -s -n"ssetK,444. T*e

ror&etor *-s &ntrod)ed K,444 #apital.



32/38

T*e t+o -re e-%: Assets ] C-&t-%

(ne month later t*e o+ner 5/s - *oto)o&er 6or K344. T*e 5s&ness no+ *-s t+o -ssets:

C-s* K44 ^ P*oto)o&er K344 ]Tot-%: K,444 Assets

C-&t-% &ntrod)ed K,444 ]Tot-%: K,444 C-&t-%

'i; months later t*e o+ner de)&des to 5orro+ K(44 6ro' t*e 5-n1. T*e -sset &s &n)re-sed.Ho+e$er= t*e )o'-n/ no+ o+es t*e 5-n1 'one/.

C-s* K,244 ^ P*oto)o&er K344 ]Tot-%: K,(44 Assets

T*&s 'one/ o+ed to t*e 5-n1 &s )-%%ed - L&-5&%&t/:

C-&t-% K,444 ^ Lo-n K(44 ] Tot-% K,(44 C-&t-% ^ L&-5&%&t&es

T*ere6ore t*e A))ont&n E-t&on &s:

"ssets < Liabilities = #apital

#ost 'one/ t*-t &s sent on '-&nt-&n&n - 5s&ness. T*&s &n)%des +-es= e&'ent= et).

!;pense &s - )ost t*-t 5ene6&ts t*e )o'-n/ &n -n -))ont&n er&od.

Questions



33/38



34/38

B'n+"n(

Ban.ing

T*e &)tres 5e%o+ s*o+ so'e o6 t*e e$er/d-/ &te's -nd do)'ents sed &n 5-n1&n. M-t)* e-)*

o6 t*ese +&t* t*e -ror&-te +ord 6ro' t*e 6o%%o+&n %&st.



35/38

/on0t ban. on it1



36/38

T*e 5-n1&n se)tor *-s 5een r-d&)-%%/ -66e)ted 5/ te)*no%o&)-% )*-ne= ese)&-%%/ -to'-t&on= tot*e etent t*-t t*e &ndstr/ &s ne-r%/ nre)on&s-5%e )o'-red to t+ent/ /e-rs -o. Peo%e -re5e&nn&n to -s1 t*e'se%$es= *-t &s - 5-n1

he branch

Csto'ers -re no+ 6-r 'ore %&1e%/ to tr-ns-)t 5s&ness s&n - )-s*o&nt '-)*&ne t*-n 6-)&n -te%%er -)ross t*e )onter. Seed= e66&)&en)/ -nd )on$en&en)e see' to 5e t*e 1e/ 6-)tors &n ret-&%5-n1&n t*ese d-/s. As )o'et&t&on 5et+een 5-n1s &n)re-ses= t*e -5&%&t/ to ro$&de ne+ -nd 'ore6%e&5%e rod)ts -nd ser$&)es d&st&n&s*es +&nners 6ro' %osers &n t*e '-r1et. B-n1&n 5/te%e*one &s set to 5e)o'e t*e nor' 6or 'ost erson-% )%&ents +&t*&n t*e net de)-deW t*e)sto'er need ne$er enter *&s or *er %o)-% 5r-n)*.

Ho+e$er= t*ere &s - r&)e to 5e -&d 6or t*ese )*-nes. T*os-nds o6 Fo5s *-$e 5een %ost &n t*e5-n1&n se)tor= -nd 'ore -re %&1e%/ to o. T*e &'-e o6 5-n1&n *-s 5e)o'e t-rn&s*edW -%on +&t*'-n/ )o'%-&nts -5ot &'erson-% ser$&)e -nd )o'ter error= '-n/ eo%e d&s%&1e t*e 'oreo5$&os s-%es ro%e o6 5-n1&n st-66. So= *-$e 5-n1s -%%o+ed t*e'se%$es to 5e sed)ed too &)1%/5/ t*e ro'&se o6 te)*no%o/ Or= do +e )sto'ers ee)t too ')* o6 or 5-n1 t*ese d-/s Do+e need to )*-ne or t*&n1&n -nd -))sto' orse%$es to - d&66erent $&e+ o6 +*-t 5-n1s )-n -nd)-nnot do

&lobali>ation

Anot*er &sse &n 5-n1&n &s t*e est&on o6 %o5-%&;-t&on. It &s not so '-n/ /e-rs -o t*-t t*e ter'%o5-% %-/er +-s on t*e %&s o6 5-n1ers &n '-n/ )ontr&es -)ross Eroe= - rod 5o-st &n t*e6-)es o6 %ess -d$entros ro$&n)&-% r&$-%s. Eroe-n 5-n1s '-de eens&$e r)*-ses &n t*eQn&ted St-tes -nd e%se+*ere= so'e 'ore s))ess6% t*-n ot*ers. C%tr-% d&66eren)es -nd &%%)ons&dered str-te&es *-$e s&n)e s*o+n t*-t t*ere &s 'ore to t*e ro)ess t*-n s&'%/ tt&n -%oo on - %etter*e-d. *&%e &t &s )ert-&n%/ tre t*-t 5-n1s need to 6o%%o+ t*e&r )sto'ers -nd to 5eresent &n e'er&n '-r1ets= so'e *-$e 6e%t t*-t t*e/ +o%d re6er to 5e n-t&on-% 5-n1s +&t* -n&ntern-t&on-% resen)e= r-t*er t*-n tr%/ '%t&n-t&on-% &nst&tt&ons.

So +*ere does 5-n1&n o 6ro' *ere T*e &ndstr/ &s )*-n&n so r-&d%/ t*-t &t +o%d need -5r-$e '-n to -ns+er t*-t est&on +&t* -n/ deree o6 )on6&den)e. T+o t*&ns -re= *o+e$er=

)ert-&n. 8&rst%/= t*e &n6or'-t&on re$o%t&on t*-t &s t-1&n %-)e &n -%% se)tors o6 t*e &ndstr/ +&%%)ont&ne to *-$e 6-rre-)*&n e66e)ts +&t*&n 6&n-n)&-% &nst&tt&ons. Se)ond%/= -s - res%t o6 t*ose)*-nes= - 5-n1 o6 t*e t+ent/6&rst )entr/ +&%% 5e-r %&tt%e rese'5%-n)e to &ts *&stor&)-% 6ore5e-rs6onded s& *ndred /e-rs -o.

Questions



37/38

rue or 7alse

P%e-se )orre)t t*e 6-%se st-te'ents

ocabulary

8&nd s/non/'s 6or t*e 6o%%o+&n +ords &n t*e tet.

Con$!uso

&on!ecer uma lngua estrangeira dar'l!e'# in(meras possibilidades$ tais como)



38/38

Ampliar neg"cios. As transaes internacionais reali*am'se maioritariamente em ingls.

+er mais oportunidades no mercado de trabal!o.

Ampliar o con!ecimento de novas culturas.

%spero que este manual o ten!a ajudado.

0ibliografia

Gr-'?t&)- de In%_s ` N

template manuais_lingua inglesa_ iniciação_ rl

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