Required preparation

The Exchange Participant needs to be en-gaged on the theme of the project. For that to happen, we ask you to build a rese-arch based on the following themes:Digital MarketingHow to make my website visible across the internet; Publicity and Advertising; Journalistic Activity; How to make an appealing online marketing campaign; Online Campaign strategies (e.g. crowd-funding); How to make an organization to be known across the internet (e.g. Google Ads, etc.) O�ine MarketingEvents management (e.g. fundraising event)How to build a partnership

AIESEC PASSO FUNDO

Objectives of the project The project aims to o�er the NGOs the opportunity to po-sition its brand on the city and promote its services and activities on the commu-nity through potential talents from all around the globe.

Work with communication, marketing and fundraising, to increase the visibility of the positive impact made by the NGO on the community, help the NGO to get a better management and create fundraising events. All the actions mentioned envision to leverage the growth of the organization and its brand awareness across the city.

Learning Points

Working on Smarketing means that the Exchange participant will acquire lots of di�erent skills doing marketing, mainly improving interpersonal communica-tion and abilities such as Social Respon-sibility, Proactive learning, Emotional Intelligence, Global Mindset, Leader-ship, Team Work, Online Media Mana-gement and Event Organization. It will also provide you with a Global Network, as you will be working with people from all over the globe. Also the experience be an opportunity for you to expand your cultural and academic knowledge while being in touch with Brazilian Cul-ture and working on Brazilian NGOs.

Benefits:

Pick UP on arrivalFree accommodationInduction meetingsLeadership meetingsLunch and snack

Environmental andAnimal Smarketing

Organizations that expect your application to work with Smarketing:Impac-ting the NGO by Develo-ping a communication plan in order to to Improve Their visibility in Passo Fundo, Brazil,

Lets be the change the

world needs?

Compata

NGO that fights for the rights of animals, rescue animals in health risk, and defend the environment and harmonic means the end of animal slavery through Veganism.

Convidas

NGO that fights for animal rights, rescue and protect primates and wild birds that have been abandoned, found in life and health risk, providing shelter to wild animals from illegal captivity and apprehensions carried out by the competent organs.

GESP

NGO with ecological and sustainable vision, which operates in the environment, making socio-environmental and cultural actions to contribute to the community by working the ecological and environmental issues. Receive denounces and perform environ-mental awareness actions and environmental protection.

Smarketing kids

Amor Divino, Carinho de Mãe, Sisa

The NGOs performs dynamic actions and learning daily Activities to

Promote the welfare and Improving the quality of life of families and

children live in socially vulnerable que condition in the city.

The NGOs performs dynamicactions and learning dailyActivities to Promote the

welfare and Improving the quality of life of families and children

live in socially vulnerable que condition in the city.

Established in July 23, 1999, The NGO has the objective support theblind and visually impaired in the fight for social inclusion, working with education, rehabilitation and seeking to promote the independence, mobility and security of civil, political and social rights. Perform Braille lessons, crafts, handicrafts, musicografia Braille, popular and classical guitar and psychological care.

Casa VidaAPACE

www.aiesec.org.brFacebook.com/AiesecPassoFundo

AIESEC