on 296 ing
DESCRIPTION
texto, fotoTRANSCRIPT
SPECIAL
México: 20 Years
Nº 260 / JUNHO 2011Nº 275 / FEVEREIRO 2012Nº 260 / JUNHO 2011No. 296 / NOVEMBER 2012
Nº 260 / JUNHO 2011
NEXT EDITION: DECEMBER 12
24 FAST NEWS>
4 A LOOK INSIDE THE RAW MATERIAL MARKET
Aiming to stay ahead of market trends and guarantee business competiveness, the Organization’s companies participated in a workshop organized by Braskem.
8 ODEBRECHT: TWO DECADES IN MEXICO
In 2012, the Odebrecht Organization completed 20 years of operations in Mexico. In this special report, you will learn more about this history and the celebration of the Members who work in the country.
30 YOUNG TRANSFORMING FORCES On October 16, Odebrecht United States
and Braskem America held the inaugural award ceremony for the Odebrecht Award for Sustainable Development.
>
>
Nº 260 / JUNHO 2011No. 296 / NOVEMBER 2012
36 FAST NEWS - AWARDS >
48 FAST NEWS - PEOPLE>
56 FAST NEWS - ENVIRONMENT>
40 THE PATHS TOWARD KNOWLEDGE
To share the experiences lived during the day-to-day at their construction projects, 85 Members from 11 countries participated in the fifth meeting of the Highway Community of Knowledge.
44 COMMUNICATION HEADS TO THE SOUTHERN LOWLANDS In November, the business communicators who are part of the Organization met
in the Bahia Southern Lowlands for the meeting on Image and Media Audit and to learn more about PDCIS.
>
EDITORIAL STAFFODEBRECHT NEWS is an internal newsletter published by the Odebrecht S.A. Business Communication TeamResponsible Journalist: Fabiana CabralEditorial Office: Avenida das Nações Unidas, 8.501, 32º andar, São PauloPhone Number: (55 11) 3096-8171Suggestions: [email protected]: www.odebrechtnoticias.com.br
SHARE THIS NEWSLETTER AT YOUR COMPANY OR YOUR PROJECT!
4 odebrechtnoticias.com.br / no. 296 / november 2012
> PETROCHEMICAL
A Look inside the Raw Material Market
With aims of staying
ahead of market trends
and guaranteeing business
competiveness, the
Odebrecht Organization
companies took part in
a workshop organized
by Braskem about the
perspectives and possible
developments of shale gas
and light tight oil (LTO),
held in October in São
Paulo.
Braskem, Odebrecht, ETH
Bioenergia, Odebrecht
Óleo&Gás and Petrobras
analyzed the development
of these raw materials and
assessed possible scenarios
if the production in the
United States increases.
Tommy Inglesby, from the consulting firm McKinsey & Company, which also heads North American Natural Gas, talked about the strategies and transactions in the gas market
5odebrechtnoticias.com.br / no. 296 / november 2012
A Look inside the Raw Material Market
Tommy Inglesby, from the consulting firm McKinsey & Company, which also heads North American Natural Gas, talked about the strategies and transactions in the gas market
Based on the synergistic
development of oil market
studies and analyses, the
Organization’s companies
seek to gain a prospective
overview of the course that
the sector will take over
the short and long term in
order to better define their
strategies.
SHALE GAS AND LIGHT
TIGHT OIL
A hot topic in the
market over recent months
due to the heavy drop
in natural gas prices in
the United States, shale
gas is extracted from the
shale rock found in low
permeability sedimentary
formations.Different from
conventional gas, which
migrates from the rocks
where it was formed to the
reservoir rocks, this non-
conventional gas remains
captured, since the low
permeability makes it
hard for it to escape.This
characteristic made its
extraction impossible for
a long time, a challenge
that was only overcome
using the horizontal well
drilling technique (which
allows for the drilling of the
reserves spread throughout
large geographic areas)
and the advent of hydraulic
fracturing (pumping of a
mixture of water, sand and
chemical products inside
the exploration wells).
When the United States
achieved the technical
and economic feasibility
of the non-conventional
gas extraction, the price of
natural gas became more
competitive due to the
abundant offer.In Brazil,
for example, the price of
natural gas can cost five
times more than in the
United States.
Today, the production
of shale gas in the United
States corresponds to 23%
of the U.S. production
of natural gas and the
projection is that this figure
will reach 50% in 2030.As a
consequence, the increase
in offer causes a reduction
in the price of this raw
material in the market.If
this drop in price persists
for significant volumes
and for long periods, the
United States will attract
6 odebrechtnoticias.com.br / no. 296 / november 2012
even more industries to its
territory that are seeking
to benefit from the low
cost of this product.Major
companies like Braskem,
Shell and Chevron Philips
have already announced
investments in the region of
Texas.
The large explorations of
shale gas are promoting the
recovery of the American
petrochemical industry,
once threatened by the
large low cost raw material
centers in the Middle East.
Besides the United States,
considered a pioneer in
the area, the process for
extracting this type of gas
began in Australia, Europe,
South Africa, South America
(Argentina) and Asia.China
is planning some major
investments in this area by
2015.
Analyzing the potential
of the Paraná River basin
alone, the International
Energy Agency (IEA),
classified Brazil as the 10th
largest shale gas reserve
worldwide.Besides this,
the country is home to the
basin of the São Francisco
River and Parnaíba River,
both sedimentary and with
the potential to turn Brazil
into a major producer of
shale gas.
Aiming to diversify the
supply of the raw material
and reduce price volatility,
Braskem signed a contract
with the U.S. company
Enterprise Products to
receive the raw material
originating from shale gas
> PETROCHEMICAL
Having worked at McKinsey for 17 years, specialist Tim Fitzgibbon discussed the economic market of oil and refinement strategies
7odebrechtnoticias.com.br / no. 296 / november 2012
in that country.Enterprise
Products will build a unit
for the treatment of shale
gas and its conversion into
petrochemical raw material.
The volume will be enough
to supply 20% to 30% of
the raw material needs at
the Braskem factories in the
United States by the third
quarter of 2015. Besides this
partnership, the company
is investing approximately
US$ 3 billion in the Ethylene
XXI Project in Mexico for
the production of ethylene
through natural gas.
Similarly to shale
gas, non-conventional
oil is also found in low
permeability sedimentary
formations.Examples of
non-conventional oil
include light tight oil (LTO),
shale oil and oil from the
pre-salt ultra-deep waters.
According to the IEA, the oil
corresponds to 33% of the
world’s energy matrix.The
maintenance of this product
as the main energy source
is directly related to the
growth of non-conventional
oil extraction until 2035.
The United States
make it economically
feasible to extract light
tight oil, a hard-to-access
oil that is found in low
permeability sedimentary
formations, where the
resource is captured, and
from where its adjective
“tight” comes from.Even
though not all sources of
non-conventional oil are
successfully explored, the
IEA estimates that this type
of oil should experience a
5% production growth per
year.
Leaders and Members from different Odebrecht Organization companies debated topics associated with the raw material market in Brazil and worldwide
8 odebrechtnoticias.com.br / no. 296 / november 2012
> SPECIAL
Odebrecht: Twenty Years Uniting Forces between Mexico and BrazilOn the evening of
October 25, some 400
people gathered in the
former Convent of San
Hipólito, located in the
Historical Downtown Area
of Mexico City, to celebrate
two decades of Odebrecht
operations in Mexico.
To the sound of Brazilian
and Mexican canons,
leaders and Members of
the Organization, their
families, partners and
clients participated in a
cocktail party and dinner
and had the chance
to learn more about
Odebrecht’s history and
its presence in Mexico
through panels and videos
presented by Mexican
Young Partners. Among
those present were
Bruno Ferrari, Mexico’s
Secretary of the Economy,
representing the Mexico’s
President, Felipe Calderón;
Javier Duarte, Veracruz
State Governor; Marcelo
Odebrecht, President
and CEO of Odebrecht
S.A.; Luiz Mameri,
Entrepreneurial Leader
of Odebrecht América
Latina; Roberto Bischoff,
Leader of Braskem Idesa;
and Francisco Penteado,
Managing Director of
Odebrecht Engenharia
Industrial in the country.
Luis Wyell, responsible
for Odebrecht in Mexico,
opened the event by
thanking everyone
for their presence and
presenting the Young
Partners. “We are proud
to work with these youth,
who will be the future
leaders of Odebrecht,” said
Wyell. “ The young Mexican
professionals stand out
in a very positive way,” he
said. He also reinforced
the Organization’s
commitment to the
country ’s development:
“We have a clear
commitment to Mexico’s
sustainable growth,
generating economic
growth, social inclusion
9odebrechtnoticias.com.br / no. 296 / november 2012
Odebrecht: Twenty Years Uniting Forces between Mexico and Brazil
Click here and view
the exclusive video from
the event to celebrate
Odebrecht’s 20 years in
Mexico.
and respect for the
environment.”
During his speech, Bruno
Ferrari stated that Odebrecht
is growing with the country
and invests its knowledge
and experience in major
achievements. “With the
company’s trust and work,
our country is growing
Luis Wyell congratulated the work of the Young Partners and all Members of the Organization who work in Mexico
10 odebrechtnoticias.com.br / no. 296 / november 2012
stronger in the areas of
energy and petrochemical
infrastructure,” said Ferrari.
“During these 20 years
of operations, Odebrecht
promoted challenging
alliances and projects and
continuous development,”
he said. The secretary further
added: “Brazil is very special
to me. What Odebrecht is
doing here is the biggest
demonstration that
Mexico and Brazil can work
together.”
START OF THE
HISTORY
In January 1992, the
countr y ’s National Water
Commission (CONAGUA)
launched the cal l for
tender for Los Huítes,
a project designed to
control the f looding from
the Fuer te R iver, promote
the irr igation of lands in
the State of Sinaloa and
generate electr ic energy.
During this period, some
of the Organization’s
Members had recently
arr ived to the countr y
and received the suppor t
of the f irst local par tner,
Grup o Mexicano de
D esarrol lo (GMD). “Mexico
had a lot of potential for
projects such as subways,
hydroelectr ic power
plants and dams,” said
Carlos Armando Paschoal,
the pioneer, then Countr y
Director and current
President of I lha Pura – a
company that consists of
> SPECIAL
The guests watched a performance by the Mexican Folkloric Ballet, founded by dancer and choreographer Amalia Hernández
11odebrechtnoticias.com.br / no. 296 / november 2012
Odebrecht Real izações
Imobil iár ias and
Car valho Hosken for the
construction of the 2016
Olympic Games Olympic
Vi l lage in R io de Janeiro.
Odebrecht and GMD
par ticipated in the
bidding process and
were victor ious with
the best technical and
f inancial bid. The two
companies, together
with ICA ( Ingenieros
Civi les A so ciados ) and
La Nacional Compañía
Constructora , formed
the Construtor de Huítes
Mexican Consortium to
install the dam.
Los Huítes was a project
marked by technology
and deadline-related
challenges and high
productivity : it involved
the participation of 8,000
Members during the three
years of construction work
and achieved a world
record in the laying of
concrete, with 250,000 m3
per month. “We introduced
the practices of the Action
Program and Education
Through Work and we
worked with a great deal
of planning,” said Augusto
Roque, then Contract
Manager and currently
Director of Odebrecht
Energia. “ There was a
high level of integration
between Brazilians and
Mexicans,” he said.
From 1995 and 1997,
Odebrecht, Siemens and
OPSA built and expanded
substations and 200 km of
Los Huítes: the project transformed the semi-desert region of Sinaloa into one of Mexico’s largest agricultural producers. At its inauguration, the dam received the name of Luis Donaldo Colosio Murrieta
11
12 odebrechtnoticias.com.br / no. 296 / november 2012
> SPECIAL
energy transmission lines
in five states in the North
of Mexico – Chihuahua,
Durango, Coahuila, Nuevo
León and Tamaulipas. The
El Torreón project was
completed for the Federal
Electricity Commission (CFE).
During 1998, in
association with CIGSA
Construcción S.A., the
company completed the
construction of four housing
rigs and the modernization
of another two designed
for the offshore lodging of
the workers from the state-
owned company Pemex
(Petróleos Mexicanos). The
contract, which is part
of the Cantarell Project,
consisted of the expansion
and modernization of Akal,
Mexico’s largest oil producer
field and one of the largest
in the entire world.
INDUSTRIAL
PLANTS AND
HYDROAGRICULTURAL
PROJEC T
From 2005 to 2011,
working in partnership
Augusto Roque participated in the first project in Mexico: “I am certain that Odebrecht will still do many things in the country.”
Carlos Armando Paschoal was the first Member to arrive to the country. “The Mexicans are very creative and supportive, are enthusiastic and have a high level of production capacity.”
with the Spanish company
Técnicas Reunidas and the
Mexican company Río San
Juan Group, Odebrecht
completed the activities
for the modernization
13odebrechtnoticias.com.br / no. 296 / november 2012
General Lázaro Cárdenas Refinery: the EPC contract included the completion of engineering, provisioning and construction services
of the General Lázaro
Cárdenas Refinery – Latin
America’s oldest complex,
installed in 1906 – in the
State of Veracruz.
The refinery received
investments of US$
4 billion and had its
production capacity
increased to 250,000
barrels per year. Its
reinauguration occurred
in July 2011 with the
presence of Mexico’s
President, Felipe Calderón,
who stated during the
ceremony that the
complex will become the
most modern in Latin
America: “ The project
was more than a simple
remodeling, since it is a
new refinery,” said the
president.
Vito Facciolla, Contract
Director at Odebrecht
Engenharia Industrial,
revealed that 11,000
Members worked on
the construction. “Of
Vito Facciolla: “Odebrecht is a Mexican company that is young and has the potential for growth.”
14 odebrechtnoticias.com.br / no. 296 / november 2012
that total, 6,000 were
Odebrecht professionals,
with 98% of Mexicans
and only 2% Brazilian and
Spanish,” said Facciolla.
“ The three different
cultures interacted
naturally,” he said.
In the State of
Michoacán in 2007, the
Odebrecht América
Latina teams arrived to
the city of Nueva Itália
to install the Michoacán
Hydroagricultural Project
> SPECIAL
15odebrechtnoticias.com.br / no. 296 / november 2012
The Michoacán Hydroelectric Power Plant Project was chosen by the Obras magazine with one of the three most important infrastructure projects undertaken in the country in 2011, and won the second place in the Obras Cemex-México 2012 Award
Jorge Gavino: “We work with 17 Young Partners that, after the conclusion of Michoacán, were directed to other Odebrecht projects in the country.”
in the region known as
Tierras Calientes (“Hot
Earth”) which has fertile
soil and a good climate
for agriculture.
Consisting of a dam
that is 89 meters high and
268 meters in extension,
with the capacity to store
100 million m3 of water,
and a gravity channel
system, the project was
created to resolve the
issue of the scarcity of
the offer of water from
the region through the
storage and controlled
distribution of water
resources. Completed in
2011, the system supplies
water for 12,500 hectares
of land, benefits indirectly
other 12,500 hectares
and produces 4.5 MW of
energy. The star t of the
irr igation generated the
16 odebrechtnoticias.com.br / no. 296 / november 2012
growth of the production
areas from 10,000 to
18,000 hectares.
On Februar y 2012,
the Michoacán State
Governor, Leonel Godoy
Rangel – together with
mayors, members of
congress and senators –
took par t in the closure
of the gates for the
dam cal led Centenário
de la Revolución
Francisco J . Múgica . “ The
construction work is
being completed with
92% local labor at al l
levels of operation, and
the number of direct
work oppor tunit ies
reached 1,500,” said
Jorge Gavino, Contract
Director.
ETHYLENE XXI:
TRANSVERSALITY
In the State of Veracruz,
in the industrial region
of Coatzacoalcos, the
joint venture formed
by Braskem and
Idesa is completing
the installation of a
> SPECIAL
Farmers from Nueva Itália, Lucio Casillas, Roberto Calderon and Gabriel Valencia. “During the dry period, we went more than 40 days without water,” said Calderon. “Today, we can once again plant rice and sugarcane.”
petrochemical complex
with the capacity to
produce more than
1 million tons of
polyethylene per year.
Currently, 70% of the
product is imported
from the United States.
“Ethylene XXI is one of
the largest examples
of transversality at the
Organization, involving
the operations of
Odebrecht América Latina,
Odebrecht Engenharia
Industrial, Foz do Brasil
and Braskem on the
same project,” explained
Roberto Bischoff, Leader
of Braskem Idesa.
The association of the
Brazilian and Mexican
petrochemical companies
was established in 2010
after they won the
Pemex bidding process
for the supply of ethane
gas, with a 20-year
contract. “We seek to
balance the Braskem raw
material matrix between
naphtha and gas, with
the latter acquired at
a lower cost and more
17
competitive,” said Stefan
Lepecki, Project Director.
“It is Braskem’s f i rst
international greenfield
project,” said Cleantho
Leite, Commercial and
Business Development
Director.
The f irst phase, the
ear th level ing, was
f inal ized in October
2012 two months ahead
of t ime. According to
Luiz Gordi lho, Contract
Director at Odebrecht
América Latina, the
transpor t of 7.5
mil l ion m 3 of ear th was
completed in just s ix
months. “ With the teams’
commitment, incentive
toward productivity
star t ing with the second
month of construction
work , sol id relationship
with the local
communities and Safety,
Health and Environment
programs, we were able
to del iver ahead of
schedule and cut costs,”
said Gordi lho.
For the second phase,
Roberto Bischoff, Leader of Braskem Idesa, and José Luis Uriegas, General Director of Idesa: partnership between Brazil and Mexico for the Ethylene XXI Project, the largest petrochemical investment in the country
the construction of the
complex – which includes
a cracker plant, two high
density polyethylene
plants, one low density
polyethylene plant and
uti l i ty supply systems –
there was the contracting
of the joint venture
formed by Odebrecht
Engenharia Industr ial
( leader) , the I tal ian
company Technip and the
Mexican-American group
Ica Fluor. The value of the
EPC contract is US$ 2.7
bi l l ion.
The teams involved
wil l complete the
project through several
different operational
centers located in
Nanchital and Mexico
City (Mexico) , Rome
( I taly) , Lyon (France) and
Rotterdam (Holland).
“ The companies
complement one another
and we wil l guarantee
the per formance of the
process and production,
respecting the condit ions
of environmental
sustainabil ity,” said
Eduardo Rozendo,
Contrac t Direc tor.
18 odebrechtnoticias.com.br / no. 296 / november 2012
“ In 2015, with
the star tup of the
complex, we want
to be recognized as
the main suppl iers
of polyethylene
in Mexico,” said
Rober to Bischoff.
“ We wi l l be par t of
the new investment
real i ty in the
countr y,” he said.
Click here to
learn about the
first phase of
the Ethylene XXI
project – the
earth leveling.
> SPECIAL
Ethylene XXI involves the generation of 8,000 job opportunities during the construction phase and 3,000 permanent direct and indirect job opportunities
19odebrechtnoticias.com.br / no. 296 / november 2012
Click here to
view the video
and learn more
about the State
of Veracruz.
AWARDS AND
DISTINCTIONS
In 2012, Odebrecht
earned the distinction
of Socially Responsible
Company for the fifth
consecutive year, granted
by the Mexican Center
for Philanthropy, and was
considered for the fourth
consecutive year one of
the 100 Best Places to
Work in Mexico according
to the Great Place to Work
Institute.
Luis Wyell, the professional responsible for Odebrecht in Mexico: “Our transversality between the businesses is the differentiating force.”
20 odebrechtnoticias.com.br / no. 296 / november 2012
> SPECIAL
ODEBRECHT MEXICO: 20 YEARSThe event gathered Members, partners and clients
21odebrechtnoticias.com.br / no. 296 / november 2012
ODEBRECHT MEXICO: 20 YEARSThe event gathered Members, partners and clients
Odebrecht: 20 Years of Operations in
Mexico
1992 1995 1998 20112005 2007Los Huítes DamThe first contract in Mexico was the construction of the Luis Donaldo Colosio Murrieta Dam, known as Los Huítes, in the State of Sinaloa in the country’s Northwest region.
The construction project was commissioned by the country’s National Water Commission (CONAGUA) to control the flooding of the Fuerte River and promote the better use of lands for agriculture. The project, which included irrigation channels and a hydroelectric power plant, transformed the semi-desert region into one of the country’s largest agricultural producers.
The partners on the project included Ingeníeros Civiles Asociados (ICA), Grupo Mexicano de Desarrollo (GMD) and La Nacional Compañía Constructora.
El Torreón Transmission LineFrom 1995 to 1997, Odebrecht worked in partnership with Siemens and OPSA to construct and expand 200 km of energy transmission lines in five states located in the country’s Northern region. The construction project was contracted by the Federal Electricity Commission (CFE).
Cantarell RigIn association with the company CIGSA Construcción S.A., Odebrecht built four housing rigs and modernized another two, designed for the offshore lodging of the Pemex workers.
The Cantarell Project consisted of the expansion and modernization of the production from Akal, Mexico’s largest oil production field and one of the largest in the entire world.
General Lázaro Cárdenas RefineryThe modernization of the refinery was completed from 2005 to 2011 in Minatitlán, in the State of Veracruz, to boost the oil refining capacity, designed to promote Mexican fuel production self-sufficiency.
Contracted by Pemex, the construction project was completed by the consortium formed by Odebrecht and by the companies Técnicas Reunidas and Río San Juan Construcciones (R Group).
Michoacán Hydroagricultural Project (PHM)PHM, completed from 2007 and 2011 for the Michoacán State Government in the country’s central region, was created to resolve the problem related to the irrigation of fertile terrains in an arid zone extending 12,500 hectares. The project helped boost the agricultural productivity and improve the living and work conditions of more than 15,000 families. The work included the construction of a dam, two channels and a hydroelectric center.
The project received the award for “Construction Project of the Year 2012,” granted by the magazine Obras, as one of the three most important developments from 2011.
Ethylene XXIThe Ethylene XXI Project, undertaken by the Braskem Idesa joint venture in Nanchital, located in the State of Veracruz, is the company’s largest investment abroad, with a value of US$ 3.3 billion.
The construction of the petrochemical complex – which will have a production capacity of more than 1 million tons of polyethylene – was initiated in 2011 and is under Odebrecht’s responsibility together with the companies Technip and ICA Fluor.
The startup of the complex – which consists of an ethane cracker plant, two high density polyethylene plants, one low density polyethylene plant and a utilities unit – will occur in 2015.
Odebrecht: 20 Years of Operations in
Mexico
1992 1995 1998 20112005 2007Los Huítes DamThe first contract in Mexico was the construction of the Luis Donaldo Colosio Murrieta Dam, known as Los Huítes, in the State of Sinaloa in the country’s Northwest region.
The construction project was commissioned by the country’s National Water Commission (CONAGUA) to control the flooding of the Fuerte River and promote the better use of lands for agriculture. The project, which included irrigation channels and a hydroelectric power plant, transformed the semi-desert region into one of the country’s largest agricultural producers.
The partners on the project included Ingeníeros Civiles Asociados (ICA), Grupo Mexicano de Desarrollo (GMD) and La Nacional Compañía Constructora.
El Torreón Transmission LineFrom 1995 to 1997, Odebrecht worked in partnership with Siemens and OPSA to construct and expand 200 km of energy transmission lines in five states located in the country’s Northern region. The construction project was contracted by the Federal Electricity Commission (CFE).
Cantarell RigIn association with the company CIGSA Construcción S.A., Odebrecht built four housing rigs and modernized another two, designed for the offshore lodging of the Pemex workers.
The Cantarell Project consisted of the expansion and modernization of the production from Akal, Mexico’s largest oil production field and one of the largest in the entire world.
General Lázaro Cárdenas RefineryThe modernization of the refinery was completed from 2005 to 2011 in Minatitlán, in the State of Veracruz, to boost the oil refining capacity, designed to promote Mexican fuel production self-sufficiency.
Contracted by Pemex, the construction project was completed by the consortium formed by Odebrecht and by the companies Técnicas Reunidas and Río San Juan Construcciones (R Group).
Michoacán Hydroagricultural Project (PHM)PHM, completed from 2007 and 2011 for the Michoacán State Government in the country’s central region, was created to resolve the problem related to the irrigation of fertile terrains in an arid zone extending 12,500 hectares. The project helped boost the agricultural productivity and improve the living and work conditions of more than 15,000 families. The work included the construction of a dam, two channels and a hydroelectric center.
The project received the award for “Construction Project of the Year 2012,” granted by the magazine Obras, as one of the three most important developments from 2011.
Ethylene XXIThe Ethylene XXI Project, undertaken by the Braskem Idesa joint venture in Nanchital, located in the State of Veracruz, is the company’s largest investment abroad, with a value of US$ 3.3 billion.
The construction of the petrochemical complex – which will have a production capacity of more than 1 million tons of polyethylene – was initiated in 2011 and is under Odebrecht’s responsibility together with the companies Technip and ICA Fluor.
The startup of the complex – which consists of an ethane cracker plant, two high density polyethylene plants, one low density polyethylene plant and a utilities unit – will occur in 2015.
24 odebrechtnoticias.com.br / no. 296 / november 2012
> FAST NEWS
On October 25, Odebrecht Angola
signed a contract for the construction
of a 125-house condominium in the
neighborhood of Talatona, in Luanda,
60 units of which are designed for Esso
Angola, a North American oil company,
and the remaining ones designed for sale
to other oil companies.
The houses will be installed on
a 140,000-m2 terrain located near a
shopping center and schools. “We are
pleased with the location, it is ideal,”
said the General Director of Esso Angola,
Stephane De Mahieu. “We appreciate the
fact that the company works with us.
I hope that together we can complete
some great work, and we are excited
about the next two years,” said De
Mahieu.
In addition to the 380-m2 houses,
the contract includes the construction
of gatehouses (social and service),
tennis courts, a party hall, fitness gym,
multisport court, adult and children’s
pools, a playground, running and bicycle
path, barbecue pit and green area that
extends 62,000 m2. The contract will be
concluded in February of 2016 and the
construction work will generate 2,000
direct job opportunities.
A New Project in Angola
Teams from Odebrecht Angola, Esso Angola and Sonangol Concessionaire signed the contract to build homes in Luanda
25odebrechtnoticias.com.br / no. 296 / november 2012
November 14 marked
the signing of a Brazilian
National Economic and Social
Development Bank (BNDES)
financing contract for the
Manduriacu Hydroelectric Power
Plant Project in Ecuador, currently
being built by Odebrecht
América Latina, in the amount
of US$ 90.2 million.
With the presence of Luiz
Eduardo Melin and Luciene
Machado, respectively Director
and Head of the Foreign Trade
area at BNDES, Rafael Poveda,
Ecuador’s Coordinating Minister
of Strategic Sectors, and Horácio
Sevilla, Brazilian Ambassador to
Ecuador, the event marked the
successful conclusion of several
months of negotiation between
the financial institution and
Ecuador’s Ministry of Finances.
Representing Odebrecht at
the meeting were Rogério
Ibrahim, Mário Augusto da
Silva, Alexandre Macedo, Carlos
Napoleão, José Conceição
Santos and Verônica Loján. “The
agreement established with
BNDES is a milestone in terms of
strengthening the relationship
Brazilian Financing for the Hydroelectric Manduriacu, in Ecuador
Representatives from BDNES, the Ecuadorian Government and Odebrecht América Latina at the signing of the contract event
The Manduriacu Hydroelectric Project will boost Ecuador’s electric energy supply capacity
and bilateral cooperation
between the two countries,” said
Rafael Poveda.
The Manduriacu project,
developed by Corporación
Eléctrica del Ecuador (CELEC)
has a total value of US$ 126
million and is located 133
km from Quito, the country’s
capital. The hydroelectric power
plant will add 60 MW to the
national connected system and
is scheduled to start operating
during the last quarter of 2014.
26 odebrechtnoticias.com.br / no. 296 / november 2012
> FAST NEWS
On November 24,
Odebrecht Realizações
Imobiliárias (OR) official
launched its residential
development in the city of Rio
de Janeiro, Essence, located
on Avenida Abelardo Bueno
in the neighborhood of Barra
da Tijuca, that will have nearly
40,000 m2 of private area
divided into 384 two-, three-
and four-bedroom apartments,
and a General Sales Value (GSV)
of R$ 320 million.
With a privileged location
on a terrain that extends to
the bank of Jacarepaguá
Lake, Essence includes a
space inspired in the world’s
best spas. The Essence Space,
focused on offering services
for well being, includes rooms
for hydrotherapy, massage
therapy, hydromassage, saunas,
fitness, spinning, yoga and a
beauty salon, for a total of 17
items available to residents.
Heated indoor pools with lane
divisions, a barbecue pit, play
room, soccer court and canopy
circuit are among the more
that 20 leisure options offered
by the development. Focus on
promoting interaction with
nature, there is also a forest
for hiking trails and going on
walks, outdoor toys and a space
for picnics.
To Live in Rio de JaneiroThe project adopts
sustainable actions such as LED
lighting in the public areas,
representing savings of up to
90% in energy consumption, the
efficient management of water
use, solar panels for heating
the pool and the use of less
polluting low Volatile Organic
Compound (VOC) paints during
the finish phase. At Essence,
electric vehicles will have special
parking places equipped with
individual meters for recharging
and bicycle racks located to
serve all 384 units.
The development will also
revitalize a 4,200-m2 area
located on its terrain at the bank
of the Lagoon. Through the
replanting of 5,000 native plant
species at the site, including
mangrove, sand bar and swamp
species, the recovery will help
recover the vegetation that has
suffered urban intervention
over the past 30 years. The
initiative will bring back the
native vegetation, local fauna
and promote more quality of
life for the local residents.
To learn more about Essence,
visit: www.essencerio.com.br
Located in the neighborhood of Barra da Tijuca, Essence will have a complex that offers leisure and quality of life to its residents
27odebrechtnoticias.com.br / no. 296 / november 2012
With the conclusion of the “Big Lift” (hoisting of
the roof cables), the Fonte Nova Arena has 80%
of its work completed and is now beginning the
excavation to prepare for the planting of the grass.
The Bahia Governor, Jaques Wagner, accompanied
the transition from this stage of the project on
November 10.
The grass, of international quality and standard
and compatible with the equipment that will host
the 2013 Confederations Cup and the 2014, World
Cup, will have vacuum drainage and extend a total
of 9,000 m². The field will extend 105 m x 68 m,
with a distance of 10 m along the sidelines and
12.3 m along the back lines with relation to the
grandstands. The seats will be installed at the start
of December of this year.
Currently, there are 4,050 Members,
including workers, engineers, technicians and
subcontractors, who alternate in three shifts 22
hours per day. More than six service fronts work
at the same time: finishes, electrical, hydraulic
installations and Information Technology (IT) and
side access ramps, among others.
Also underway is the preparation for the
placement of the translucent roof membrane,
together with the construction of the Garage
Building, which currently has 95% of its
foundations finalized. The electrical, hydraulic,
IT and elevator installation phase is already 72%
complete, while the finishes are 81% complete for
the floors and 54% complete for the linings.
Click here to view the 360◦ image of the Fonte
Nova Arena.
Fonte Nova Arena: Grass for the Field
With 80% physical progress complete, the construction project has 4,050 Members, distributed throughout three shifts, who complete 22 hours of continuous work
28 odebrechtnoticias.com.br / no. 296 / november 2012
> FAST NEWS
To al low those
interested to fol low the
25% physical progress
lef t before completing
the remodeling work at
Maracanã Stadium in R io
de Janeiro, the Maracanã
Rio 2014 Consor tium has
launched a new website.
With improvements to
the visual distr ibution,
more dynamic and with a
new layout, the website
includes a countdown for
the 2014 World Cup.
Each month, besides
the tradit ional photo
gal ler y, the page features
a 360- degree view of
the project. Vis itors
can fol low the project ’s
development from a
new angle and, using
an interactive cursor,
choose the point they
want to see in zoom.
I t is also possible to
f ind more detai led
information, such as
the public capacity and
New Website for Maracanã
New Maracanã remodeling project homepage: the project has 5,500 Members and has reached 75% of its physical progress
technological resources
that wil l be offered at the
stadium.
“ The motive for
changing is to offer our
public, the press, workers,
fans and other niches of
society more organized
and interactive content,”
said Igor Lamy, the
professional responsible
for Communication. “ That
is why we added the
360- degree photos and
countdown bar for the
World Cup,” said Lamy.
Click here to visit the new Maracanã Rio 2014
Consortium website.
29odebrechtnoticias.com.br / no. 296 / november 2012
Braskem created a seal for
identifying the resins that maximize its
cl ients’ competit iveness and contr ibute
toward sustainable development. The
Braskem Maxio ® family identif ies the
resins in its por tfol io that offer better
per formance in their applications
through the possibi l i ty of reducing
production costs and generating
environmental gains.
The benefits are obtained thanks
to the continuous evolution of the
resins, preser ving or improving the
mechanical, chemical and optical
proper ties of the f inished products.
The new family was created to improve
the eff ic ienc y of the plastic chain
and reduce the environmental impact
during the transformation process.
The creation of the seal is al igned with
the Braskem 2020 Vision of becoming
the global leader in sustainable
chemistr y, with innovation as one
its pi l lars. During this init ial phase,
11 polypropylene and EVA resins wil l
be par t of the seal, with processing
improvements, such as reduced energy
consumption, boosted transformation
productivity and reduced weight.
In order to guarantee qual ity and
per formance, the Braskem Maxio ®
products wil l a l low for improved
energy use eff ic ienc y ; f inancial gains
through the better use of the main
active ingredients; and economic
gains, with a reduced production
cost. Different tests were conducted
on cl ients, with the monitor ing of
other companies for the val idation
of the results, such as, for example,
the methodology and high precision
equipment val idated by the Mauá
Engineering Institute in such a way
that the data col lected truly ref lected
the real production condit ions.
“ Innovation and energy eff ic ienc y
are the references that indicate
the Braskem Maxio ® seal,” said
Luciano Guidolin, Vice President
of the Polyolef ines Unit . “ I t is with
this sustainable vis ion, al igning
technology, innovation and
per formance, that Braskem seeks to
offer the market a new seal concept
that guarantees a high qual ity product
with superior per formance and
solutions that are increasingly more
sustainable,” explained Guidolin.
Resins with Competitive and Environmental Differentials
30 odebrechtnoticias.com.br / nº 296 / novembro 2012
> AWARDS
Inaugural Edition of the Odebrecht Award for Sustainable Development in the USA
O d e b re c h t U S A
a n d B ra s k e m A m e r i c a
a n n o u n ce d t h at R i ce
U n i ve r s i t y s t u d e nt s
J o a n n a Lu o, We i j i a
S o n g, a n d A l e x a n d e r
Yu e n c l i n c h e d t h e
to p p r i ze re co gn i z i n g
t h e m o s t i n n ovat i ve
s u s t a i n a b l e i d e a t h ro u g h
t h e i n a u g u ra l e d i t i o n
o f t h e O d e b r e c h t
Aw a r d fo r S u s t a i n a b l e
D e ve l o p m e n t i n t h e
U n i te d S t a te s . Wi t h
a d v i s i n g p ro fe s s o r
D r. N e e ra j B h at i a ,
t h e i r w i n n i n g co n ce p t
p re s e n t s a b o l d s o l u t i o n
fo r o i l s e e k e r s ve nt u r i n g
f u r t h e r a n d f u r t h e r o u t
to s e a to t a p d w i n d l i n g
re s e r ve s .
S p a r k e d by a Pe t ro b ra s
re p o r t o u t l i n i n g t h e
c h a l l e n g e s o f s a fe l y
a cce s s i n g c r i t i c a l l y -
n e e d e d o f fs h o re o i l
re s e r ve s , “Ad d re s s i n g
t h e Lo gi s t i c a l C r i s i s o f
O f fs h o re O i l E x t ra c t i o n :
A N e w M o d e l o f Wate r-
B a s e d U r b a n i s m i n
t h e Pre - S a l t R e gi o n
o f f t h e S o u t h e a s t
Co a s t o f B ra z i l ” d e t a i l s
t h e c re at i o n o f a 6 0 0
k i l o m e te r- l o n g c h a i n
o f m a n - m a d e i s l a n d s
w h i c h co u l d s u s t a i n a
p o p u l at i o n o f 5 0 , 0 0 0 .
Th e p o p u l at i o n c a n
ra i s e c ro p s, b u i l d
s c h o o l s , a n d d r i l l o i l –
s e e d i n g t h e grow t h o f a
co m m u n i t y a n d m a k i n g
First place: Weijia Song, Joanna Luo and Alex Yuen, of Rice University
31odebrechtnoticias.com.br / nº 296 / novembro 2012
Inaugural Edition of the Odebrecht Award for Sustainable Development in the USA
d r i l l i n g fo r o i l m o re
e nv i ro n m e nt a l l y,
s o c i a l l y, a n d
f i n a n c i a l l y
s u s t a i n a b l e .
J o a n n a
Lu o s a i d t h e i r
co m m u n i c at i o n
w i t h O d e b re c ht a n d
o i l co m p a n i e s h a s h e r
s e e i n g p o te nt i a l fo r t h e i r
p ro j e c t . “As a n a rc h i te c t
i n s c h o o l , yo u j u s t l e t
yo u r i m a gi n at i o n r u n
w i l d ,” Lu o s a i d .
“ S u d d e n l y, we
h ave t h e
co n n e c t i o n s
to p e o p l e
w h o h ave
t h e p owe r
a n d re s o u rce s
to m a k e o u r d e s i gn
a c t u a l l y h a p p e n .”
Th e to p p r i ze gra nte d
t h e R i ce te a m U S $ 4 0 , 0 0 0
i n c a s h , o f w h i c h t h e
s t u d e nt s re ce i ve d
Students at Johns Hopkins University, Jay Choi, Sang Cho and Victor Oh won the second place
32 odebrechtnoticias.com.br / nº 296 / novembro 2012
U S $ 2 0 , 0 0 0 . U S $ 1 0 , 0 0 0
we nt to t h e i r a d v i s i n g
p ro fe s s o r a n d U S $ 1 0 , 0 0 0
to t h e i r u n i ve r s i t y. I n
a d d i t i o n , t h e s t u d e nt s a l l
o f 1 5 to p ra n k e d e nt r i e s
re ce i ve d a d m i s s i o n to
t h e p ro ce s s to b e co m e
a n O d e b re c h t Yo u n g
Pa r t n e r o r B ra s k e m
As s o c i ate ; s e ve ra l h ave
a l re a d y a p p l i e d.
A to t a l o f 4 2 2
s t u d e n t s re gi s te re d to
co m p e te fo r t h i s ye a r ’s
awa rd, re p re s e nt i n g 4 0
n at i o n a l i t i e s a n d 1 7 3
u n i ve r s i t i e s a c ro s s t h e
U n i te d S t ate s . Cu r re nt l y,
t h e O d e b re c ht Awa rd
i s a l s o p re s e nte d i n
A n g o l a , A rg e nt i n a ,
B ra z i l , D o m i n i c a n
R e p u b l i c , Pa n a m a , Pe r u ,
a n d Ve n e z u e l a .
“ Wh i l e we we re
t h r i l l e d to s e e s o m a ny
yo u n g i n n ovato r s a n s we r
t h e c a l l fo r t h e n e x t b i g
i d e a i n s u s t a i n a b i l i t y,
Nicole Santos, Richard Figueroa and Monica Golike, of North Carolina State University, were placed third
The solemnity of Odebrecht Award for Sustainable Development was held at the Museum of Fine Arts in Houston, Texas
> AWARDS
33odebrechtnoticias.com.br / nº 296 / novembro 2012
a n d ce r t a i n l y e x p e c te d
to s e e s o m e re m a r k a b l e
co n ce p t s , t h e w i n n e r s
a n d f i n a l i s t s o f t h e 2 0 1 2
U n i te d S t a te s O d e b re c ht
Awa rd fo r S u s t a i n a b l e
D e ve l o p m e nt s t u n n e d u s
w i t h u n i q u e, p ro m i s i n g
v i s i o n s ,” s a i d Fe r n a n d o
M u s a , re s p o n s i b l e fo r
B ra s k e m A m e r i c a a n d
Eu ro p e.
Th e w i n n e r s we re
u nve i l e d a t a n O c to b e r
1 6 , 2 0 1 2 awa rd ce re m o ny
at t h e M u s e u m o f
Fi n e A r t s , H o u s to n
( T X ) , w h e re N i c h o l a s
N e gro p o nte, fo u n d e r
o f O n e L a p to p p e r
C h i l d , g ave t h e k e y n o te
s p e e c h e n co u ra gi n g
c u r i o s i t y, i m a gi n at i o n ,
p a s s i o n , c re at i v i t y, a n d
t h e a b i l i t y to s e e t h i n g s
f ro m m u l t i p l e p o i nt s
o f v i e w a s i n s t r u m e nt s
o f c h a n g e. M ayo r
A n n i s e Pa r k e r a l s o
a d d re s s e d t h e a u d i e n ce,
h i g h l i g ht i n g t h at
H o u s to n to o t h r i ve s o n
d re a m s, f ro m b u i l d i n g a
p o r t – e ve n t h o u g h t h e
c i t y i s m i l e s away f ro m
t h e o ce a n – to s e n d i n g
m e n to t h e m o o n . I n l i n e
w i t h i t s o rg a n i z at i o n a l
d e d i c at i o n to
s u s t a i n a b i l i t y, O d e b re c h t
co m m i t te d to m a k i n g t h e
awa rd ce re m o ny c a r b o n -
n e u t ra l by p u rc h a s i n g
c a r b o n o f fs e t s fo r a l l t h e
g u e s t s ’ t rave l s .
Th e p ro j e c t s we re
j u d g e d by a p a n e l o f
e x p e r t s f ro m M c G raw-
H i l l Co n s t r u c t i o n ,
H a r va rd U n i ve r s i t y,
Lyd e c k e r D i a z , Co a s t
B u i l d e r s Co a l i t i o n ,
U. S . A r my Co r p s o f
E n gi n e e r s , t h e A m e r i c a n
C h e m i s t r y Co u n c i l ,
t h e P l a s t i c s I n d u s t r y
Tra d e As s o c i at i o n , a n d
Z a c h r y Co n s t r u c t i o n
Co r p o rat i o n . Th e c r i te r i a
fo r j u d gi n g i n c l u d e d
te c h n i c a l co nt r i b u t i o n ,
re a s o n i n g a n d d e p t h , The solemnity of Odebrecht Award for Sustainable Development was held at the Museum of Fine Arts in Houston, Texas
34 odebrechtnoticias.com.br / nº 296 / novembro 2012
re a l -wo r l d a p p l i c a b i l i t y,
a n d a d h e re n ce to
O d e b re c h t ’s m u l t i f a ce te d
v i e w o f s u s t a i n a b i l i t y
a s a s y n e rg y o f
e co n o m i c d e ve l o p m e nt ,
s o c i a l d e ve l o p m e nt ,
e nv i ro n m e n t a l b a l a n ce,
p o l i t i c a l p a r t i c i p at i o n ,
a n d c u l t u ra l d i ve r s i t y.
A te a m f ro m J o h n s
H o p k i n s U n i ve r s i t y
to o k s e co n d p l a ce ; J ay
C h o i , S a n g k y u n C h o,
a n d Vi c to r H y u n
O h s u b m i t te d
“ Pe g a s u s ( Pa p e r
fo r E d u c a t i o n ,
G row t h , a n d
S u s t a i n a b i l i t y ) ”
w i t h a d v i s i n g
p ro fe s s o r
D r. E r i c a
S c h o e n b e rg e r. Th e te a m
wo n U S $ 1 5 , 0 0 0 fo r
a d d re s s i n g t h e p ro b l e m
o f i n s u f f i c i e n t s c h o o l
s u p p l i e s i n r u ra l Af r i c a .
Th e s t u d e nt s d e s i gn e d
a m a c h i n e t h at u s e s
a gr i c u l t u ra l wa s te a n d
p ro d u ce s
p a p e r, m i x i n g
t ra d i t i o n a l
K o re a n
p a p e r m a k i n g
m e t h o d o l o g y w i t h
m o d e r n m ate r i a l s a n d
te c h n o l o g y.
To t h e H o p k i n s
s t u d e nt s w h o re ce i ve d
t h e awa rd, t h e
s i gn i f i c a n ce o f t h e e ve nt
we nt b e yo n d t h e p r i ze .
Fo r C h o, t h e awa rd
ce re m o ny a s s u re d h i m
t h at t h e re i s a fo r u m
fo r h i s i d e a s to b e
re co gn i ze d.
“ We g o t to m e e t a
l o t o f p e o p l e , a l l k i n d s
o f p e o p l e : re p o r te r s ,
m e d i a , a n d C E O s f ro m
a to n o f d i f fe re nt
co m p a n i e s . I t wa s a
> AWARDS
David Peebles, Odebrecht, and the winning students: engineering as a force for positive change
35odebrechtnoticias.com.br / nº 296 / novembro 2012
re a l l y g o o d e x p e r i e n ce
to re a l i ze t h at fo r u s ,
a s s t u d e n t s , co m i n g u p
w i t h a n i d e a c a n a c t u a l l y
m a k e a d i f fe re n ce.
A n d t h at t h e s e p e o p l e
a p p re c i a te , a n d a re
a l l ve r y i n te re s te d i n
e d u c a t i o n ,” C h o s a i d .
Th i rd p l a ce we nt to
N o r t h Ca ro l i n a S t ate
U n i ve r s i t y s t u d e nt s
M o n i c a G o l i k e , R i c h a rd
Fi g u e ro a , a n d N i co l e
S a nto s , w h o s u b m i t te d
“ R e c yc l a b i l i t y o f
O i l Co nt a m i n ate d
Ca rd b o a rd ” w i t h
a d v i s i n g p ro fe s s o r D r.
M e l i s s a Pa s q u i n e l l i .
Th e i r p a p e r e x p l o r i n g
n e w ways to re c yc l e t h e
1 . 2 b i l l i o n p i z z a b oxe s
u s e d i n t h e U. S e a c h
ye a r wo n t h e s t u d e nt s
U S $ 1 0 , 0 0 0 .
Fl o r i d a I nte r n at i o n a l
U n i ve r s i t y
re p re s e nt at i ve s D r.
S u s a n J ay a n d D r.
A n d re s Tre m a nte we re
a l s o p re s e nt to re ce i ve
a s p e c i a l re co gn i t i o n , a s
t h re e s e p a rate gro u p s
o f s t u d e nt s s u b m i t te d
e nt r i e s t h at ra n k e d
o n 4 t h , 5 t h , a n d 6 t h
p l a ce. “O d e b re c ht ’s
v i s i o n i n p rov i d i n g
s i m i l a r o p p o r t u n i t i e s to
yo u n g m i n d s a c ro s s t h e
co u nt r y e n s u re s a ro b u s t
p i p e l i n e o f e n gi n e e r i n g
a n d a rc h i te c t u ra l t a l e n t
t h at w i l l l e a d t h e way i n
s i gn i f i c a nt co nt r i b u t i o n s
towa rd n at i o n a l
a n d g l o b a l e n e rg y
c h a l l e n g e s ,” s a i d D r. J ay.
“ Th e s e awa rd e nt r i e s
a re s n a p s h o t s o f w h at
t h e f u t u re co u l d l o o k
l i k e i f we h a n d e d t h e
re i n s to t h e s e e m e rgi n g
l e a d e r s ,” s a i d G i l b e r to
N e ve s , D S - U S A . “ I h ave
n o d o u b t t h at we w i l l
co nt i n u e to s e e gre at
t h i n g s f ro m t h e s e
s t u d e nt s .”
Check out the video of the first edition of Odebrecht Award for Sustainable Development in the United States.Explore the site of the award and get inside of the 2013 edition.
David Peebles, Odebrecht, and the winning students: engineering as a force for positive change
36 odebrechtnoticias.com.br / no. 296 / november 2012
> FAST NEWS - AWARDS
During the 10th edition of the International
Civil Construction, Public Works, City
Planning and Architecture Equipment and
Material Fair “Projekta by Constrói Angola
2012,” held from October 25-28, Odebrecht
Awarded Sustainability Actions
Justino Amaro, responsible for Institutional Relations at Odebrecht Angola, received the Sustainability Award, representing the company
The Angola Minister of Construction, Fernando Fonseca, opens the fair
Angola received the Sustainability Award
for the quality of its social responsibility
programs, which have contributed
toward the country’s economic and social
development.
During the event, which included the
participation of 380 exhibitors, Odebrecht
also received the Special Award for
its continuous, active and dynamic
participation during all editions of
Projekta by Constroi Angola, the largest fair
in the civil construction sector.
In its 72-m2 stand, Odebrecht Angola
presented the contributions in different
areas toward the country’s development
during its 28 years of local operation. The
space received several different visitors,
including the Minister of Construction,
Fernando Fonseca, and Governor of
Luanda, Bento Bento. “Odebrecht is our
partner,” said Bento. “Here, I feel at home.”
Eduardo Badin, Contract Director at the
Luanda Expressways Project, represented
the company at the “Angola: 10 Years
to Construct the Future”, in which he
presented the contributions of Odebrecht
in the development of the country,
beyond the actions of environmental
responsibility.
37odebrechtnoticias.com.br / no. 296 / november 2012
For the third consecutive year,
Braskem was elected one of the
21 model companies in corporate
social responsibility by the Exame
Sustainability Guide, during an event
held on November 7 in São Paulo. It
is the fourth time that the company
has been listed in the guide. During
the 13th edition of the award,
Braskem was the highlight for
assuming the challenge to reduce
the water consumption at its units
to a level below that verified in
2002.
The Exame Sustainability
Guide arrived to newsstands
on November 22, revealing the
figures that show the importance
of sustainability in the economy:
of the 170 companies that signed
up this year, 93% seek to engage
suppliers and clients with their social-
environmental responsibility activities;
91% adopt practices to eliminate
discrimination in the workplace; and
88% have a board position for dealing
with issues associated with the topic
with the presidency through a direct
channel.
For Jorge Soto, Sustainable
Development Director at Braskem,
being among the 20 model
companies for the fourth time is a
source of pride for everyone. “The
selection process, undertaken by
the Getúlio Vargas Foundation,
is rigorous in its evaluation and
very similar to the model used
by the BOVESPA to make up
the Corporate Sustainability
Index portfolio,” said Soto. “This
process, therefore, is important for
identifying where we can improve,
and in this way, developing actions
for consolidating our path toward
achieving global leadership in
sustainable chemistry,” he said.
The main evaluation criteria
included: the economic dimension,
innovations that reduce negative
environmental and social impacts
and measures designed to fight
corruption; the social dimension,
commitments and practices for
eradicating child and forced labor
and the adoption of criteria for
qualifying, selecting and monitoring
suppliers; the environmental
dimension, environmental
management commitments and
practices; and the overall dimension,
commitment, governance, planning
and management in the area of
sustainability.
A Model Sustainable Company
38 odebrechtnoticias.com.br / no. 296 / november 2012
> FAST NEWS - AWARDS
André Vital, President
and CEO of Odebrecht
Infraestrutura for the
Bahia and Sergipe markets,
was honored with the
title of Honorary Member
of the Brazilian Air Force.
The title was granted by
Lieutenant General, Luis
Antonio Pinto Machado,
during a ceremony held on
November 5 at the Salvador
Air Base (BASV). Each year,
during the celebrations
for the base’s anniversary,
the honor is granted to
citizens who have helped
strengthen the Aeronautical
operations within the
community.
BASV became one
of the most important
for the country after
the announcement that
it would become the
operational headquarters
for the most modern P3 AM
Orion patrol planes, which
will be responsible for the
surveillance of the entire
Brazilian nautical border,
primarily after the discovery
of the pre-salt area. There
will be nine aircraft of this
Brazilian Air Force Pays Tribute to Member
André Vital, from Odebrecht Infraestrutura, was honored for his contribution toward strengthening the Aeronautical operations together with
model, four of which are
already operating. The five
remaining ones are in the
final phase of assembly at
the Boeing base in Getafe,
located in Spain. The
plane is one of the world’s
most modern and has 16
hours of flight autonomy,
meaning that it can travel
to Angola and back without
the need to refuel. During
the ceremony, one of the
aircrafts performed swoop
flights over the crowd
present.
Besides Vital, three
more civilians received the
tribute: Hélio Jorge Oliveira
Paixão and Luiz Fernando
Bastos Figueiredo, Police
Chief and Bahia Civil Police
Investigator, respectively,
and Joselito da Silva
Correia, Federal Revenue
Department Chief.
39odebrechtnoticias.com.br / no. 296 / november 2012
On November 7, Odebrecht
obtained the Integrated
Management System (SGI)
certification in the ISO
9.001:2008 (quality), ISO
14.001:2004 (environment)
and OHSAS 18.001:2007
(occupational safety and health)
Standards through an audit
conducted at the Functional
Equipment Support - AFEq area
in Guarulhos, São Paulo.
The entity Bureau Veritas
Certification audited the
processes in September, when
it verified the conformity of
the processes included under
AFEq. The certification delivery
ceremony was held at the
area’s office and included the
presence of Members, Afonso
Mamede, Equipment Director,
Sérgio Leão, the professional
responsible for Sustainability
at Odebrecht, in addition to
Éverton Pereira de Oliveira,
responsible for Workplace
Safety and Environment, and
Paulo Ricieri, responsible for
Quality, the coordinators of the
SGI project.
The SGI implantation at
AFEq began in January of this
year, with Geraldo Almeida,
Administrative and Financial
AFEq-Brazil Certified in SHE
Afonso Mamede and Sérgio Leão accompanied the certification event
Geraldo Almeida received the Occupational Safety and Health Management System plaque from Amauri Ávila, Commercial Manager at Bureau Veritas Certification
Manager, and Raul Cancegliero,
Equipment Manager, who
delegated the coordination
for Éverton Pereira and Paulo
Ricieri. To ensure better process
performance, a work group
was created consisting of a
representative from each sector.
The group was responsible
for elaborating the necessary
documents included in the SGI
and for training the Members.
According to Paulo Ricieri
and Éverton Pereira, the
implementation of the SGI
collaborated significantly
toward the behavioral and
professional change in
Members and partners: “We
saw a visible improvement in
our processes and we were able
to consolidate among all of
our Members and partners the
importance of safety and health
prevention and environmental
preservation,” said Pereira.
Until receiving the final
certification, three audits of
the Integrated Management
System, were taken to the
main audit that identified one
nonconformity.
40 odebrechtnoticias.com.br / no. 296 / november 2012
The Paths toward Knowledge
> COMMUNITY
With the purpose of
sharing the experiences
lived during the
daily routine at their
construction projects,
85 Members from 11
countries (Angola, Brazil,
Cuba, Colombia, Ecuador,
United States, Guatemala,
Panama, Peru, Dominican
Republic and Venezuela)
participated in the fifth
Highway Community of
Knowledge, held in the city
of Guarulhos, in São Paulo,
on October 29 and 30.
The event was opened
by Mauro Hueb, Contract
Director in Cuba and the
leader of the Community of
Knowledge, who pointed
41odebrechtnoticias.com.br / no. 296 / november 2012
The Paths toward Knowledge
out the importance of
the participation of all
those present and also
highlighted the function
of the Organization’s
Network of Knowledge.“The
communities increasingly
enrich our knowledge, and
that is why we need to use
them more,” said Hueb.“The
decentralization pulls
us away from this entire
environment of knowledge
and the communities have
Exchange of experiences and sharing of information:85 professionals from 11 countries are part of the fifth Highway Community of Knowledge, installed in 2005
a role to bring people
into a single environment,
promoting discussions and
practical solutions,” he said.
The lectures presented
by Members and specialists
over the two days of the
meeting included the
topics of Urban Mobility,
Concession Benchmarks,
D. Pedro Corridor, Rota das
Bandeiras Concessionaire,
Fort Lauderdale Airport,
Madden-Cólon Expressway,
Social Responsibility
at Concessions, the
Concessionaire vs.
Construction Project Panel,
its conflicts and synergies.
Participants also debated
topics such as “Construction
and Concession and
the Search for Synergy,
Aiming to Ensure Business
Efficiency as a Whole,” and
“Excellence in Highway
Quality,” and also witnessed
the launch of the Paving
Training Program, set to
begin during the first
quarter of 2013.
All of the cases presented
during the meeting are
available at the Highway
Community of Knowledge
42 odebrechtnoticias.com.br / no. 296 / november 2012
at the Odebrecht
Corporate Portal.
CONSTRUCTION VS.
CONCESSION
On the second day
of the meeting, Paulo
Cesena, Executive Director
of Odebrecht TransPort,
addressed one of the
community’s main topics
of focus:Construction vs.
Concession.Cesena talked
about the Organization’s
concern with ensuring the
existence of solid business
both for construction as
well as concession, and if
necessary, an arbitration
between these two.“As much
as the topics are synergistic
between construction and
concession, we know that
during the day-to-day it
is necessary to decide on
a relationship that will
eventually benefit both
sides,” said Cesena.“In this
aspect, there is a concern,
since if such situations occur,
there must be a transparent,
balanced discussion, and
with a person to arbitrate it,
focused on what is best for
the Organization,” he said.
Paulo Cesena also
commented on the challenge
of boosting business
productivity.“Today in
Brazil there is a very strong
expectation for sliding-scale
rates [a rate that is accessible
to the population], aiming to
boost the competitiveness
of the Brazilian economy,”
he said.“This presents
us with the challenge of
becoming increasingly more
competitive in terms of the
investments and operation of
our highways.Our challenge
is to translate the concept
into practice, since we know
that we are able to achieve
the desired productivity
> COMMUNITY
Mauro Hueb, leader of the Highway Community of Knowledge, and Paulo Cesena, Executive Director of Odebrecht TransPort, spoke to participants during the event
43odebrechtnoticias.com.br / no. 296 / november 2012
from the day-to-day,” he
concluded.
TRAINING IN THE AREA
OF PAVING
At the close of the
event, Mauro Hueb and
Professor Djalma Pereira
presented the Paving
Training Program, which is
designed for Members from
the production, engineering
and commercial areas
at highway construction
projects or other paying
projects.“The Training
Program was created with
aims of promoting and
disseminating the best and
most modern engineering
practices focused on the
construction of highways
so that the Organization
can achieve standards of
excellence in these sectors,”
explained Mauro Hueb.
According to Hueb, the idea
emerged two years ago
in Miami.“The challenge
emerged during our 2010
meeting, held in the United
States with aims of using
that country as reference,
as it already adopts certain
technological practices in
this sense,” he said.
The program, which lasts
26 weeks, consists of two
modules:Academic (at a
distance) and Prac t ica l
(on-s i te) .Under the
Academic Module, the
Member has an instruc tor
that wi l l monitor h im or
her and a lso has access
to suppor t v ideos ; whi le
in the Prac t ica l Module,
the Member wi l l receive
the suppor t of monitors
by specialty, as well as
courses and applications
in the field and at the
laboratory, together with
discussions and practical
experiences.
44 odebrechtnoticias.com.br / no. 296 / november 2012
> PEOPLE
Once per month, the
business communicators who
are part of the Odebrecht
Organization meet in the city
of São Paulo for the meeting
about the Image and Media
Audit. Produced by the
communication agency CDN,
an Odebrecht partner, the audit
summarizes the Organization’s
main image indicators,
analyzing the quality of the
media exposure during the
current month.
The November meeting was
different. On November 8, 25
communicators traveled to the
Bahia Southern Lowlands to
discuss media indicators and
exchange experiences with
the Bahia Southern Lowlands
Environmental Protection
Area Mosaic Program for
Development and Growth
Integrated with Sustainability
(PDICS). The visitors were
received by Norberto
Odebrecht and Mauricio
Medeiros, Chairman of the
Board of Trustees and Executive
Communication Heads to the Southern Lowlands
45odebrechtnoticias.com.br / no. 296 / november 2012
Communication Heads to the Southern Lowlands
Chairman of the Odebrecht
Foundation, respectively, in
the municipality of Presidente
Tancredo Neves.
Supported by the
Odebrecht Foundation
in partnership with the
government, private initiative
and civil society, PDCIS has
the challenge of transforming
a rural area with major
environmental heritage into
a prosperous and dynamic
region, helping young talents
get established in the field.
This is what was pointed
out by Mauricio Medeiros:
“We understand the youth
to be valuable agents of
development and leaders
of their own transformation,
capable of passing on the
knowledge acquired to their
families and the community in
general, improving everyone’s
conditions of life,” said
Medeiros.
For Norberto Odebrecht,
communication is the vehicle
of knowledge. “Both require
Participants from the Image and Media Audit meetings gather at the Tancredo Neves Rural Family Home
46 odebrechtnoticias.com.br / no. 296 / november 2012
> PEOPLE
culture for the practice of
interpretive and propositional
knowledge, which allows for
results based on information
that leads to facts and which
structures and complements
acts that lead to results,” he said.
After that, the group toured the
installations of the Presidente
Tancredo Neves Rural Producers’
Cooperative which, together
with the Presidente Tancredo
Neves Rural Family Home (CFR-
PTN), forms the Manioc and Fruit
Production Strategic Cooperative
Alliance.
For André Paraná, from
Odebrecht Engenharia Industrial,
who had already visited the
region in 2004, the progress
is notorious. “The youth have
a perspective of the future, of
staying in the region and offering
something more to society,” said
Paraná. “I see that they are, in fact,
leaders in the communities in
which they work. “This enchants
anyone who comes through
here,” he said. During the lunch,
Members interacted with the
CFR-PTN students. “Hearing from
them how important they are for
the communities in which they
47odebrechtnoticias.com.br / no. 296 / november 2012
live is an incredible experience,”
said Barbara Nitto, from
Odebrecht Oil & Gas. “They are a
reference and want to continue
with the training to contribute
toward the region,” she said.
Part of the group completed
a second day of interaction with
the institutions that are part of
PDCIS. Also on November 8,
Josiane Costa, from Odebrecht
Energia; Thaís Reiss, from
Odebrecht United States;
Thaís Rosa, from CDN; Pilar
Baella, from Odebrecht Peru,
and Ana Carolina Martins and
Taynée Vieira, from Odebrecht
Infraestrutura, also learned more
about the actions supported
by the Pratigi Environmental
Protection Area Guardian
Association and the Land
Conservation Organization.
On the following day, they
visited the head offices of the
Igrapiúna Rural Family House, the
company Ambial Agroindústria
– responsible for the heart
of palm processing –, the
Agroforest Family Home, located
in Nilo Peçanha and the Pratigi
Environmental Protection Area
Rural Producers’ Cooperative.
On the second day of the event, the communicators also visited the Igrapiúna Rural Family Home
48 odebrechtnoticias.com.br / no. 296 / november 2012
> FAST NEWS - PEOPLE
More than 1,300 Members
of the Organization participated
in a Quiz about the award that
indicated Odebrecht as one of
the Top 10 Companies of Youths’
Dreams. This year, the Organization
earned 7th place on the list, two
positions higher than 2011.
The winners, by company,
were: Marcela de Araújo Souza and
Paula de Fatima Nardon Abrikian,
from Odebrecht Infraestrutura;
Meet the Winners of the Company of Youths’ Dreams Quiz
The award for those who answered the questions correctly in the shortest amount of time was a miniature replica of the trophy received by Odebrecht
Maria João Sebastião Mussanhane,
from Odebrecht África, Emirados
Árabes e Portugal; Priscila Santana
da Silva and Fernando Pereira
Cavalcante, from Odebrecht
América Latina; Marlon José de
Melo and Joelma Maria da Silva,
from Odebrecht Engenharia
Industrial; Marlus Cordeiro, from
Odebrecht Defesa e Tecnologia;
Patrícia Martins and Valéria Martins,
from Braskem; Daniela Mattos
and Maurício Carvalho Reis, from
Odebrecht Energia; Diogo
Villalobos Hrdlicka and Antonio
Carlos Pereira Junior, from ETH
Bioenergia; Paula Karine de Souza
Ferreira and Tais Barreto Tolentino,
from Foz do Brasil; Daniela Mota
Araújo and Augusto Cruz, from
the Odebrecht Foundation;
Daniel Spencer Pioner and
Gustavo Arrobas, from Odebrecht
S.A.; Vitor Leite de Souza and
Guilherme Azevedo Charret, from
Odebrecht Oil and Gas; Soraya
Martins da Silveira and Lissa da
Fonseca Nunes, from Odebrecht
Realizações Imobiliárias; and Ana
Carolina Coutinho de Sousa and
Juliana Paes de Andrade Pimentel,
from Odebrecht TransPort.
49odebrechtnoticias.com.br / no. 296 / november 2012
Everyone there knew what the
moment represented. The mixture
of feelings – happiness, nostalgia,
enthusiasm – at completing
yet another important phase.
Gathered at the Papuã Center
auditorium in Ibirapitanga, Bahia,
20 youth completed the Young
Entrepreneur Development
Program (PDJE), an initiative of the
Odebrecht Foundation.
Aligned with the Odebrecht
Entrepreneurial Technology,
PDJE seeks to contribute
toward the professional training
of rural entrepreneurs who
currently work at institutions
or projects associated with
the Bahia Southern Lowlands
Environmental Protection Area
Mosaic Program for Development
and Growth Integrated with
Sustainability (PDCIS).
The group consisted in its
majority of former students of
the teaching units associated
with PDCIS. “I had the privilege of
acquiring new knowledge and
exchanging experiences with
each colleague,” said Déborah
Santana, Assistant Educator at the
Presidente Tancredo Neves Rural
Family Home, who has studied
Knowledge for Lifeat the institution for four years.
“I’m more motivated to continue
with my work and influence the
transformation of my region,” she
said. Pedro Assunção, who works
at the Casa Jovem State High
School Industry of Knowledge,
commented that the discussions
influenced his personal planning:
“Now it is easier to build by life and
career plan and know what steps
I should take to make it possible,”
said Assunção. “This was my
biggest gain.”
During its second edition,
completed in one year and a half,
PDJE included programming with
18 monthly modules on different
topics, such as leadership, time
management, communication,
social responsibility, rights and
citizenship and the elaboration
of projects. The last phase,
on November 10, was led by
Volney Fernandes, Leader of
the Environmental Service
Cooperative Alliance, with the
lecture “What Will We Do with
What We Learned?” in which
he highlighted that changes
are necessary for building life
histories.
For the Course Coordinator
and Consultant in Human
Development at the Odebrecht
Foundation, Gilcia Beckel, the
sensation was one of mission
accomplished. “The enthusiasm
and interest of everyone is visible,”
said Beckel. “This continued
training helps each person evolve,”
she said.
A new group of young entrepreneurs receives training under the second
50 odebrechtnoticias.com.br / no. 296 / november 2012
> FAST NEWS - PEOPLE
With aims of sharing knowledge
and experiences and promoting the
synergy between the Members from its
Sustainability areas, Odebrecht Óleo
& Gás promoted its 1st Sustainability
Seminar on October 29 and 30 in Rio de
Janeiro. The topic was being discussed
only in the Line, and with the growth
and maturity of the business, the idea
emerged to promote a forum that could
gather the entire company.
The event was opened by
Entrepreneurial Leader, Roberto Ramos.
For two days, 70 people listened to
presentations at the UN - Drilling and
the UN - Integrated Services, with a focus
on the main highlights and contract
concentrations. Professionals from the
Sustainability and Communication
areas at Odebrecht Óleo & Gás,
representatives from the Operational
Safety and Environment Department
at Brazil’s National Petroleum Agency
(ANP) and Sérgio Leão and Alexandre
Baltar, from the Odebrecht Sustainability
area, presented lectures.
Commemorative plaques were
delivered in honor of the Workplace
Safety records achieved at three drilling
units, which recorded one year without
time loss accidents, as well as at the
Subsea GNSC Raso Consortium, the
UN - Integrated Services – which closed
the contract without any occurrences,
recording 600 days without time loss
accidents.
The formatting of the 1st
Sustainability Seminar includes its
completion in two phases, each one
lasting two days. The second phase will
be completed during the first quarter
of 2013, with the same dynamics as the
first.
For Marco Aurélio Fonseca,
the professional responsible for
Sustainability at Odebrecht Óleo & Gás,
besides physically gathering leaders and
team members within the spheres of
small and large companies, the seminar
also reinforces the commitment to the
company’s Sustainability Policy, aligned
with that of the Organization. “By
analyzing how the Sustainability actions
directly impact the value and production
chain, the Sustainability Seminar
promotes a more global understanding
of the company and its businesses, in
addition to the consequent valorization
of this culture at Odebrecht,” said
Fonseca.
Odebrecht Óleo & Gás: Seminar in Sustainability
51odebrechtnoticias.com.br / no. 296 / november 2012
On October 25 and 26, 32 Members from
Odebrecht Engenharia de Projetos and
Odebrecht Engenharia Industrial participated
in the Exercising Leadership Program in São Paulo.
Led by Professor Oscar Ferreira, the meeting
gathered new and mature leaders for a reflection
and discussion on the Educational Leader’s role
at the Organization, aligned with the practice of
Odebrecht Entrepreneurial Technology (TEO).
On November 6, 28 Members from Odebrecht
Engenharia de Projetos took part in the closing
event for the first group from the Introduction
to Culture Program. The event, administered by
the company’s People and Organization team
with the support of Odebrecht Engenharia
Industrial, gathered professionals who have
been at the Organization for less than one year
for the discussion and consolidation of the
concepts, criteria and principles of the Odebrecht
Entrepreneurial Technology (TEO).
Exercising Leadership, Incorporating the TEO
Members from Odebrecht Engenharia de Projetos and Odebrecht Engenharia Industrial gather at different events focused on leadership concepts and the Odebrecht Entrepreneurial
52 odebrechtnoticias.com.br / no. 296 / november 2012
> FAST NEWS - PEOPLE
With the expansion of new technologies,
the search for new resources and tools
from the digital era has also increased. In
Nacala, Mozambique, less than 1% of the
population has a mastery of IT. In order to
contribute toward increasing digital inclusion
in the region, in October of this year the
Nacala International Airport – developed by
Odebrecht – initiated Hit the Net.
The program, held at the company’s Training
Center and administered by Salvador Américo,
has a course load of 32 hours and focuses on
the use of the Office system and expanding
students’ vision of the world by exposing them
to the reality of other social, economic and
cultural contexts. Approximately 100 people
from 10 neighborhoods located near the
construction site have already been benefitted.
Antonio Lopes Mussa, age 24, had his first
contact with the computer during Hit the Net.
“I don’t have a computer at home and I came
here without knowing anything,” said Mussa.
“Today, I even know how to send e-mail.
With this opportunity, my chances of getting
a job will increase,” he said. Dedicated and
participative, Ester Kierene das Neves, age
20, is one of the students with a 100% score
in the Word, Excel and Internet modules.
Pleased with the result, she commented the
following: “The youth from Nacala are offered
a great opportunity, since the training is free
and will open up new horizons over the short
term,” said Neves.
According to Salvador Américo, access to IT
is a source of research and a work tool. “Hit the
Net is increasing knowledge and contributing
toward local development,” he said.
Entering the Digital Era
Since October of this year, the Nacala International Airport Project has benefited more than 100 people through Het the Net
53odebrechtnoticias.com.br / no. 296 / november 2012
During a meeting that gathered 20 Members
from the Federal District Administrative Center
project, held in October, Engineer Erico Dantas,
from the Engineering, Equipment and Safety
Health and Environment area at Odebrecht
Infraestrutura for the Northeast and Central-
West region, presented the Permanent
Productivity Program. The objective behind the
initiative is to check and assess the factors that
influence productivity at the company’s projects.
The topic was featured in the October 2012
edition of the magazine Exame, which revealed
that the North American worker is capable of
producing more than five Brazilian workers put
together. The main reason behind this disparity
and an obstacle for Brazilian productivity,
according to Erico Dantas, is cultural. “The North
Americans are used to using tools that truly
assist with the work, while Brazilians are not,” said
Dantas. “In civil construction in Brazil, we use the
same tools as we did 50 years ago.”
In addition to equipment, technology also
influences productivity. The BubbleDeck, a
method for eliminating the volume of concrete
on roof slabs, is one of these. The system consists
of plastic spheres inserted uniformly between
two metal screens, significantly reducing the
weight of a slab. “Besides reducing the costs
of the construction work, the BubbleDeck is a
sustainable method, since it replaces concrete
with plastic and reduces the use of wood
with recycled shoring. The production of the
plastic releases less CO2 into the atmosphere
than concrete, which is one of the main things
responsible for releasing pollutants,” said Dantas.
For Monica Evangelista, Market Development
Manager at Braskem, the method is also
an example of transversality between the
Organization’s companies. “The plastic spheres
used in the BubbleDeck are produced with the
resin supplied by Braskem,” said Evangelista.
Besides this, the technology can improve the
acoustics of the roof slabs, reduce shoring and
increase the span between the pillars. “In this
way, you do not hear the footsteps of someone
walking on the floor above yours,” she said.
Encouraging an Improvement in Productivity
The BubbleDeck system and other processes will be applied at the Federal District Administrative Center, one of the pioneers in the use of such innovations in Brazil
54 odebrechtnoticias.com.br / no. 296 / november 2012
> FAST NEWS - PEOPLE
With aims of integrating
professional practice with
academic theory, the Fonte
Nova Arena has received more
than 500 university students
during the two and a half years
of the construction project,
contributing toward the training
of the new professionals.
Students from the areas of
Engineering, Architecture
and Journalism, for example,
witnessed the grandeur of one
of the Confederations Cup
and World Cup stages and got
an up-close look at the arena
construction process.
Journalism student, Thaís
Motta, was a member of
the Journalism of the Future
Program, which took 12
university students to the
construction projects on October
29. “During our first visit, we
appreciated, questioned and
shared different perspectives
about the most popular
construction in the city of
Salvador,” said Motta. “With their
different points of view, the
photo journalists, soccer lovers
and on-call news reporters
headed for the arena. Each one,
with their equipment at hand or
an idea in their head, explored
the environment differently.
Incentive for New Professionals
More than 500 Engineering, Architecture and Journalism university students visited the Fonte Nova Arena, uniting theory and practice
I also recorded the visit and
explored the way my colleagues
took photographs, I sought out
still unexplored angles and took
advantage of the freedom of
amateurism to freely explore
cuts and colors,” she said in her
article entitled “Amateurism and
Experimentation,” published in
the Journalism of the Future
Blog.
Fernanda Machado,
Architecture student, became
emotional when talking about
the project: “I am enchanted with
the arena, since it is a project that
aggregates all the concepts of
contemporary architecture and
the issue of sustainability and
accessibility, which we study at
college,” said Machado. “This is a
facility that maintains a dialogue
with the city. Having an arena
that is able to balance all of this
is truly a very big gain for the
people of Salvador,” she said.
Click here and check the
testimonial from the Professor
of Architecture at the Federal
University of Bahia, Carlos Bahia,
and student Fernanda Machado.
55odebrechtnoticias.com.br / no. 296 / november 2012
On November 13, the Moatize Expansion
Project – a Vale project developed by Odebrecht
in Mozambique – promoted the Day for Reflection
on Health and Safety, an event that is included on
the mining company’s annual calendar and which
occurs at the same time in all countries in which the
company is present.
Besides highlighting the issues of Health and
Safety, the event also proposed an analysis on the
daily attitudes adopted to mitigate risks and prevent
fatal accidents. The first edition took place in 2011,
mobilizing 25 countries and 138,000 people to focus
on valuing life.
In 2012, Odebrecht participated with the
involvement of the 2,600 Members of Moatize
Expansion Project. During the activities, the actions
to achieve the “Zero Accident” goal were highlighted
and there was a reinforcement of the importance
of adopting positive attitudes when it comes to
Health and Safety issues to multiply the culture of
preservation of life.
The General Civil Construction Manager, Marcos
Camargo, presented some incidents of unsafe
acts and asked the public for its help with the
identification of the same. “These situations
show us how important it is to conduct a prior
analysis of the risks of daily activities and follow
procedures to prevent accidents,” he said.
According to Osvaldo Adachi, Senior Leader of
Construction and Engineering at Vale, every day is a
day to reflect on the respect for life and the care to
be taken with health and safety. “It is a daily journey
with aims of multiplying safe behavior, both at
work as well as at our homes, for the benefit of the
communities and development of the country,” said
Adachi.
Reflection on Health and Safety
Vale and Odebrecht leaders promoted presentations and dialogue about the topics in different sectors of the construction project for all Members
56 odebrechtnoticias.com.br / no. 296 / november 201256
> FAST NEWS - ENVIRONMENT
Through the Social Energy for
Local Sustainability Program,
promoted by ETH Bioenergia, the
municipality of Teodoro Sampaio,
in rural São Paulo, created a
new law for the integrated
management of solid waste in the
city. Municipal Law 1834/12 enacts
the Teodoro Sampaio Municipal
Solid Waste Code and defines the
principles and guidelines designed
to ensure the efficiency of the
public services offered to protect
the environment and promote
health and social inclusion.
It represents a milestone in
public policy for integrated
environmental management in the
municipality and in terms of the
result of the program, generated
through a process of participative
construction in priority projects
for the population. The new law
resulted from the implementation
of the Integrated Solid Waste
Management Plan in the city.
Through Thematic Commissions
(CTs) and Community Boards (CCs),
the Solid Waste Management Plans
were considered priority for the
municipalities of Teodoro Sampaio
and Mirante do Paranapanema
(SP), Nova Alvorada do Sul (MS)
and Caçu and Cachoeira Alta (GO).
The participative construction
of the plans takes place during
different stages of work and
received the support of a company
specialized in the elaboration of
solid waste management plans.
A survey of the problems related
to waste in the municipality
and opinion poll with the
population were used to form
an initial diagnosis to receive
the contributions of the local
government and a support group
formed by civil society leaders
active in the city. It also involves
the joint definition of short,
medium and long term goals for
completing each one of the actions
covered in the plan. The document
is sent for public consultation to
receive any suggestions from the
population and then continues
onto the Community Channel until
it is transformed into law.
Support with the Creation of Environmental Laws
57odebrechtnoticias.com.br / no. 296 / november 2012 57
Braskem marked its presence
at the seventh edition of the
European Bioplastics Conference,
the largest European meeting
of the bioplastics sector. The
company is one of the sponsors
of the conference that was held in
Berlin, Germany, on November 6
and 7.
The highlight of the
participation was the topic of
“Green” Polyethylene, a polymer
of a renewable source produced
from sugarcane ethanol. In the
cycle of lectures, the “Green”
PE was the topic of three
presentations. At Braskem’s space,
some of the products made by its
clients using the biopolymer were
displayed for visitors.
On the second day of the
event, the consulting firms
E4Tech and LCA Works, which
are working in partnership with
Braskem to conduct the study
on the Lifecycle Analysis (LCA)
of “Green” PE, gave a lecture
on the topic. The study is part
of the company’s program
to substantiate the product’s
environmental performance,
and accordingly, provide its
clients with relevant information
for understanding and
communicating the performance
of its products. The other two
lectures were presented by
clients who addressed new
developments of products made
from “Green” PE.
“Offering increasingly more
sustainable products is one of
our pillars of operation for better
serving clients and society,”
said Marcelo Nunes, Director of
Renewable Chemistry Businesses
at Braskem. “Along these lines,
Braskem has intensified its
research focused on products
made from renewable raw
materials. We could not miss
this event, which offers a unique
platform of information on
the sector-related trends in a
market of high relevance and
also involves the participation
of important actors from the
industry,” said Nunes.
“Green” Polyethylene at European Conference
58 odebrechtnoticias.com.br / no. 296 / november 201258
> FAST NEWS - ENVIRONMENT