Bienvenue G’day Mate Velkommen Cead Mi le Fai l te Benvenut i Yookoso Wi l lkommen Bem Vindo B ienvenidos

Welcome Bienvenue G’day Mate Velkommen Cead Mi le Fai l te Benvenut i Yookoso Wi l lkommen Bem Vindo

B ienvenidos Welcome Bienvenue G’day Mate Velkommen Cead Mi le Fai l te Benvenut i Yookoso Wi l lkommen

Bem Vindo B ienvenidos Welcome Bienvenue G’day Mate Velkommen Cead Mi le Fai l te Benvenut i Yookoso

Wi l lkommen Bem Vindo B ienvenidos Welcome Bienvenue G’day Mate Velkommen Cead Mi le Fai l te Benvenut i

Yookoso Wi l lkommen Bem Vindo B ienvenidos Welcome Bienvenue G’day Mate Velkommen Cead Mi le Fai l te

Benvenut i Yookoso Wi l lkommen Bem Vindo B ienvenidos Welcome

Y ’ALL come jo in us!

Sponsored in part by:

www.TravelSouthUSA.org

SAVETHE DATEIt’s THE southern hospitality event of the decade!

Travel South USA’s International Showcase, in Atlanta, Georgia USA NovEmbEr 26-29, 2012.

A new boutique travel show sponsored in part by the Rhythms of the South Alliance.

RegistRation infoRmation

Come to learn, shop, dine, and play while you make plans to GroW, GroW, GroW your tourism business at International Showcase. NEW attractions, NEW experiences and visit the NEW International terminal at the world’s busiest airport. This NEW, dedicated regional marketplace is exclusively for international buyers and is not a typical trade show!

INTERNATIONAL OPERATORS & US RECEPTIVE TOUR BUYERS Our boutique style show promises to SHOWCASE authentic destinations via coordinated multi-state FAM trips using multiple gateway airports in the region. We will organize supplier groups that provide NEW & UNIQUE itinerary ready programs that your competitors in market can’t match. This marketplace and Super FAM program is 100% focused on the southern USA, so come be inspired by the music, food, culture and history in the most compelling region of the USA! We have secured, accommodations, meals and event passes. For international operators who qualify, we also have airfare assistance

packages. We know your time is valuable, and we are confident, International Showcase will be the best three days you can spend in the USA this year!

SOUTHERN SUPPLIERSInternational Showcase will provide an intimate, one-on-one buyer-to-supplier sales opportunity to focus exclusively on growing the international inbound market. Don’t assume your geography can sell your destination; present yourself in a format that makes sense to the international operator! Southern destinations, attractions, hotels and restaurants are invited to group together to meet with key decision makers. Supplier PODS can be grouped by destinations within a state, within a city, or by possible itineraries. The number of PODS from any one area will be limited in an effort to provide international

operators a strong offering of destinations within the entire region. This event is so unique that we anticipate selling out quickly and encourage you to sign up as soon as possible. Destination PODS with 2 or 3 supplier companies will be prioritized.

Registration is accepted online and is date stamped upon confirmation of payment.

REgISTER TOdAY WWW.TravelSouthUSA.org

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WelcomeY’ALL come join us! You are cordially invited

to the premier of THE southern hospitality

event of the decade. – A new boutique

travel marketplace in the USA

Travel South USA’s International Showcase

and Super FAm Atlanta, Georgia USA

November 26-29, 2012

B i e n v e n u e – G ’ d a y M a t e – V e l k o m m e n – B e n v e n u t i – Yo o k o s o – C é a d M í l e F á i l t e – W i l l k o m m e n – B e m – V i n d o – B i e n v e n i d o s

PrOudly SuPPOrting

Travel South International Showcase events are open to all attendees and delegates with the exception of Super FAM tours for Buyers and US Receptive Tour Operators only. All events will be held in the Marriott Atlanta Marquis unless specifically noted.

MONDAY, NOVEMBER 26, 20128:00 am – 6:00 pm Registration and Marketplace Lounge Open10:30 am – 12:00 pm Welcome to the Southern Mimosa Brunch sponsored by Tourmappers

(International Buyers by invitation only) 12:00 pm – 6:00 pm Supplier Marketplace Booth Set-Up12:00 pm – 6:00 pm You may chose more than one: Option 1: Outlet Shopping Excursion to North Georgia Premium Outlets® Simon Sights Option 2: Atlanta Trolley Tour at 12:00 pm or 3:00 pm and you can also choose

any or all of the following Atlanta Self-Guided walking tours Centennial Olympic Park and Attractions including: Georgia Aquarium, Inside CNN Studio Tour, World of Coca-Cola at Pemberton Place®

7:00 pm – 10:00 pm “Georgia on Your Mind”- Hosted by Georgia Tourism and the Atlanta Convention and Visitors Bureau at the World of Coca-Cola

TUESDAY, NOVEMBER 27, 20129:00 am – 10:15 am Opening Ceremonies an Breakfast9:00 am – 5:00 pm Registration and Marketplace Lounge Open10:30 am – 12:05 pm Marketplace Pre-Scheduled Appointments Session 112:15 pm – 1:45 pm Rhythms of the South Alliance Luncheon1:45 pm – 2:15 pm Networking Break2:15 pm – 5:15 pm Marketplace Pre-Scheduled Appointments Session 27:00 pm – 10:00 pm Hosted Dine Around dinners with state delegations9:00 pm – 12:00 am After Hours Party at Hard Rock Café Atlanta

WEDNESDAY, NOVEMBER 28, 20128:00 am – 9:00 am Networking Breakfast8:00 am – 12:30 Marketplace Lounge Open9:15 am – 11:30 am Marketplace Pre-Scheduled Appointments Session 311:30 pm – 12:15 pm Lunch12:30 pm – 3:00 pm Buses depart for Behind The Scenes Tour of the

NEW International Terminal at Atlanta Airport3:00 pm – 6:00 pm Atlanta City Tours & Shopping Programs7:30 pm – 10:00 pm Black & White Y’ALL Ball at the Commerce Club -

Southern Ambassador Reception & Dinner (casual attire)

THURSDAY, NOVEMBER 29, 2012 Morning Departures Super FAM departures (International Operators and US Receptive Tour Buyers)

Experience Southern Hospitality while on One of Six Itineraries

*Super Fams Sponsored by Brand USA

B i e n v e n u e – G ’ d a y M a t e – V e l k o m m e n – B e n v e n u t i – Yo o k o s o – C é a d M í l e F á i l t e – W i l l k o m m e n – B e m – V i n d o – B i e n v e n i d o s

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I n t e r n a t i o n a l S h o w c a s e 2 0 1 2super fam itinerariesQualified Buyers are invited to participate in one of the following familiarization (FAM) tours hosted by the states of Alabama, Georgia, Louisiana, North Carolina, South Carolina and Tennessee.

A HISTORY Of CULINARY dELIgHT Southern Hospi tal i ty at i ts Best!Maximum participants - 8

Thursday, November 29, 2012 Depart ATL and arrive in Savannah, Georgia for 2 night stay

Friday, November 30, 2012 Tour Savannah

Saturday, December 1, 2012 Depart Savannah - Tour Hilton Head Island, Beaufort and Charleston, South Carolina with Overnight in Charleston for 2 night stay

Sunday, December 2, 2012 Tour Charleston

Monday, December 3, 2012 Depart Charleston – Arrive Atlanta International Airport 3 Hours Prior to International Departures Estimated airport arrival time - 1 pm

BEACH & BMWSouth Carol ina - Perfect for Vacat ion Getaways!Maximum participants - 8

Thursday, November 29, 2012 Depart ATL and arrive in Myrtle Beach, South Carolina for 2 night stay

Friday, November 30, 2012 Tour Myrtle Beach

Saturday, December 1, 2012 Depart Myrtle Beach – Arrive and Tour Greenville, South Carolina with Overnight in Greenville

Sunday, December 2, 2012 Depart Greenville – Arrive Atlanta International Airport 3 Hours Prior to International Departures Estimated airport arrival time - Noon

THE gREAT SMOkY MOUNTAINS & HISTORIC ASHEVILLEUnscripted AdventureMaximum participants - 8

Thursday, November 29, 2012 Depart ATL and arrive in Asheville, North Carolina for 2 night stay

Friday, November 30, 2012 Tour Asheville

Saturday, December 1, 2012 Depart Asheville for Great Smoky Mountains National Park. Overnight in Gatlinburg/Pigeon Forge/Sevierville Area

Sunday, December 2, 2102 Tour Pigeon Forge/Gatlinburg/Sevierville Area

Monday, December 3, 2012 Depart Smoky Mountains – Arrive Atlanta International Airport 3 Hours Prior to International Departures Estimated airport arrival time - 1 pm

Coordinators:

Heidi Walters North Carolina TourismContact: hwalters@nccommerce.com (919) 715-6702

Bennjin Lao Tennessee TourismContact: Bennjin.Lao@tn.gov (615) 741-9069

Coordinator:

Dolly Chewning South Carolina TourismContact: dchewning@scprt.com (803) 734-1164

Coordinators:

Jonathan Boisjolie Georgia TourismContact: jboisjolie@georgia.org (404) 962-4080

Dolly Chewning South Carolina TourismContact: dchewning@scprt.com (803) 734-1164

SOLD OUT

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I n t e r n a t i o n a l S h o w c a s e 2 0 1 2super fam itineraries

International Buyers may apply for hosted buyer status - contact Travel South USA for application and information about hosted buyers as the program varies by source market country. Visit www.travelsouthusa.org/hosted_buyer for details and requirements.

Airfare assistance only provided when attending a Super FAM program. Deadline for Hosted Buyer status is October 1, 2012.

fROM THE SCENIC CITY TO THE MUSIC CITY IN TENNESSEETennessee’s Treasures Del ight the Senses! Maximum participants - 8

Thursday, November 29, 2012 Depart ATL and arrive in Nashville, Tennessee for 2 night stay

Friday, November 30, 2012 Tour Nashville

Saturday, December 1, 2012 Depart Nashville –Tour Lynchburg and arrive in Chattanooga, Tennessee for 1 night stay

Sunday, December 2, 2012 Tour Chattanooga - Depart Chattanooga Estimated Airport arrival time - 1 pm

SWEET HOME ALABAMADiversi ty and Charm Await You!Maximum participants - 8

Thursday, November 29, 2012 Depart ATL and arrive in Montgomery, Alabama for 1 night stay

Friday, November 30, 2012 Tour Montgomery - Arrive and Tour Birmingham, Alabama for 2 night stay

Saturday, December 1, 2012 Tour Birmingham

Sunday, December 2, 2012 Depart Birmingham and arrive Hartsfield-Jackson Atlanta International Airport 3 Hours Prior to International Departures. Estimate airport arrival time - 1 pm

LOUISIANA - fOOd WITH A VIEWCornbread on the Cane, Maque Choux on the Bayou and Muffulettas on the Mississippi

Maximum participants - 8

Departs from Hartsfield-Jackson Atlanta International Airport

Thursday, November 29, 2012 Arrive Alexandria, LA Airport (non-stop ATL - AEX) Transfer to Natchitoches Afternoon/evening activities/overnight Natchitoches

Friday, November 30, 2012 Depart Natchitoches after breakfast Lunch stop Lafayette or Baton Rouge Arrive Houma LA Dinner/Evening Activities/Overnight Houma

Saturday, December 1, 2012 Depart Houma Arrive New Orleans Dinner/Evening Activities/Overnight New Orleans

Sunday, December 2, 2012 New Orleans Activities/Overnight New Orleans

Monday, December 3, 2012 Depart for Atlanta (non-stop MSY - ATL) Estimated Airport arrival time - 1 pm

Coordinator:

Grey Brennan Alabama TourismContact: Grey.Brennan@tourism.alabama.gov (334) 242-4459

Coordinator:

Bennjin Lao Tennessee TourismContact: Bennjin.Lao@tn.gov (615) 741-9069

Coordinator:

Misty L.S. Velasquez, APR & CDME Louisiana Office of Tourism Contact: mvelasquez@crt.la.gov (225) 342-8100

SOLD OUT

SOLD OUT

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Registration opens may 1, 2012INTERNATIONAL TOUR OPERATORS & US RECEPTIVE OPERATORS

• Opportunities to meet with the most popular destinations and attractions in the United States • Exciting SUPER FAM tours • Registration includes up to three nights’ accommodations at the Marriott Atlanta Marquis Hotel, social functions,

city tours and all activities that are part of the official program

ALL INCLUSIVE PRICINg - BUYERS • Registration fee is $325.00 until August 31, 2012 • Beginning September 1, 2012 registration fee increases to $395.00 • $250 for second delegate from same company - Payment may be made by company

check in USD or online via credit card • Registration ends October 15. 2012.

** International Buyers may apply for Hosted Buyer status - contact Travel South USA for specific information about hosted buyers as program varies by source market country. Airfare assistance only provided when participating in a Super FAM program.

supplier Pods (Booth share)• Pre-schedule appointments available • Discounted rates at the Marriott Atlanta Marquis Hotel • Online directory and profile of Buyers specifically for southern destinations• Registration includes social functions, city tours and all activities that are part of the official program

SUPPLIER POd (Booth Share) PRICINg • Three delegates with appointments in Supplier Pod $ 995 per delegate• Two delegates with appointments in Supplier Pod $ 1,295 per delegate• One delegate alone with appointments $ 1,595 per delegate

Example: Georgia Aquarium, World of Coca-Cola and Inside CNN may will be grouped as a Supplier Pod - Atlanta’s Centennial Olympic Park Attractions

** Southern destinations, attractions, hotels and restaurants are invited to group together as Supplier PODS to meet with key decision makers. Supplier PODS can be grouped by destinations within a state, within a city, or by possible itineraries. We will be limiting the number of pods from any one area in an effort to provide international operators a strong offering of destinations within the entire region. Destination pods with 3 supplier companies will be prioritized, and then 2 suppliers per pod. Single suppliers will only be accepted once other destinations are confirmed. You will be asked to identify your fellow pod suppliers during registration.

space is Limited Travel South International Showcase marketplace will feature a maximum of 50 Supplier PODS. Register early to reserve your space.

sponsorshipsFor sponsorship opportunities please visit www.travelsouthusa.org/showcase

important scheduling DeadlinesMAY 1, 2012

• Online International Showcase Registration Begins

AUgUST 31, 2012• Early Bird Ends at 5:00pm

OCTOBER 1, 2012• No Hosted Buyers applications accepted after this date• Cancellation Refund with written request by 5pm – there are no refunds after October 1, 2012• Marketplace Passport Open to Registered Delegates October 2• Appointment Scheduling and Research Available October 2

NOVEMBER 1, 2012• Schedule Appointment Requests Deadline at 5:00 pm• Pod Signage Deadline ($50 Fee for Pod Signage Changes after Deadline

NOVEMBER 12, 2012• Appointment Schedules Available

NOVEMBER 26-29, 2012• Travel South USA’s International Showcase

appointments The objective of Travel South USA’s International Showcase is simple; connect southern suppliers with international buyers. By hosting international operators here in the south, our marketplace allows suppliers the most optimum environment to market southern destinations, events and special attractions.

Our automated scheduling system matches appointment requests and schedules. Nearly 100% of all mutually requested appointments and 90% of all Buyers requested appointments are confirmed, giving you quality appointments. International Showcase gives you the flexibility of requesting your appointments on our web site allowing you to change and update your requests up until the minute of the deadline. On average, suppliers can expect between 20-25 pre-scheduled appointments. In addition, you will see which companies have requested your organization, allowing you to continually update your requests in order to gain more mutual appointments.

* In order to confirm your appointments, Supplier delegates must submit a minimum of 35 Buyer requests in the online Passport prior to 5:00 pm, November 1, 2012. Passport opens for appointments on October 1, 2012. All confirmed appointmtents will be accessible through Passport on November 12, 2012.

supplier & travel service Provider accommodationsDiscounted hotel accommodations are available for suppliers at the Marriott Marquis in downtown Atlanta at a rate of $159 single or double occupancy. Space is limited so make your reservations as soon as possible. Atlanta Marriott Marquis, 265 Peachtree Center Avenue, Atlanta, Georgia 30303 USA Online at www.travelsouthusa.org/showcase

Buyer accommodationsHOSTED Buyer delegates will be housed as guests of Travel South USA on the nights of November 25 - 28, 2012 at the Atlanta Marriott Marquis. Travel South USA will pay for room and tax only. Buyer delegates will be responsible for all other incidentals. Reservations will be processed through the Travel South USA office. Space is limited so please make your reservations as soon as possible. HOSTED buyer reservations will be handled through the Travel South offices.

Delegates arriving prior to November 25, 2012 or departing after the morning of November 29, 2012 will be responsible for all charges, including room and tax. Travel Buyers who no-show forfeit their registration after the cut-off and will be charged for ONE night of accommodations.

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We’re elevating global air travel to new heights! The Maynard H. Jackson Jr. International Terminal

opens next spring and is designed from the ground up with passenger comfort and convenience in

mind. No more baggage recheck, state-of-the-art facilities, world-class concessions and nearly 80

destinations in more than 50 countries make this America’s new global gateway.

Welcome to America’s newGlobal GatewayOpening May 16, 2012

Maynard H. Jackson Jr. International Terminal America’s New Global Gateway

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