iii congresso brasileiro de psicoterapia 2017

Florianópolis

III Congresso Brasileiro de Psicoterapia

2017

Brazil

Thanks to Diversity, Brazilian Culture is One of the Richest in the World

There is a different Brazil in each region of this continental country. We are a single nation, but

with different customs, ethnic groups, nationalities, creeds, cuisines, accents and lifestyles. A

rich blend that makes Brazilian people known as one of the most hospitable and cheerful in

the world. Here you will see traditional and historical cities listed as World Cultural Heritage

Sites by UNESCO coexisting side-by-side with modern architecture. You will see the creativity,

the religiosity of the people in the streets and in popular festivities and manifestations, such as

the Carnival. A display of colors, music and joy! You will take part in the biggest New Year’s Eve

fireworks show of the planet at Copacabana Beach in Rio de Janeiro. And when you think you

have seen a bit of everything in Brazil, you will find out that there is much more to experience.

Lifestyle and Gastronomy

We know differences do not have to be conflicting. Quite the contrary, in Brazil they are cause

of celebration. In fact, there is one particularly significant trait that expresses Brazilian identity

to perfection: the countless popular feasts. Celebration is an integral part of the national

character. There is no great difference between religious events or pagan festivals. It is through

their popular manifestations that the Brazilian people show their zest for life.

In fact, Brazilian cuisine is a mix of influences from Europe, Indigenous Brazil, and Africa and

influences the world in turn, indulging our visitors with remarkable quality. The exotic fruits,

spices and the creative ways locals use them, inspire great chefs. The most popular dish is

called feijoada, always served piping hot. It was created by the African slaves from the leftovers

of the Portuguese masters’ meals. It goes with both the national spirit, cachaça, or the drink

made from it, caipirinha, blended with sugar and fresh lemon. Other popular dishes are

acarajé and colonial breakfast.

Brazil for International Meetings and Business

The growth of business and events tourism in Brazil is largely due to the excellent

infrastructure available: a large network of top-ranking hotels and resorts, excellent airports,

transportation, telecom and financial services. Beyond this, of course, there are other

attractions like the varied, tasty cuisine and the wide range of options in entertainment and

shopping.

Brazil has the largest, most important market for trade fairs in South America. This is

particularly evident in economic sectors in which Brazil has a strong international position.

These include textiles, footwear and accessories, jewelry and precious stones, foodstuffs,

plastics, building materials, aeronautics, agribusiness and instruments for the health sector.

Add to all this the fact that Brazil has a rapidly expanding economy with a domestic market of

over 180 million people, a predominantly urban population. The modern, diversified industrial

park, strong, dynamic commerce, advanced technology in various sectors, and an agriculture

and livestock sector that is among the most highly developed and productive in the world all

make Brazil a virtually inexhaustible source of investment.

That is why we can affirm that a business trip to Brazil – be it for trade fairs, congresses,

symposia,

business meetings and events, for shopping or technical reasons – is always a visit with

guaranteed

returns in every aspect. Brazil in the Top 10 Countries

According to the International Congress

& Convention Association (ICCA), Brazil

places de 9th position worldwide and

the 1st in Latin America in number of

international events. In 2013 Brazil

hosted 275 international meetings,

following the necessary criteria to be

included in ICCA’s database, which are:

meetings must rotate among other

countries, attract a minimum of 50

participants and must be at least in the

3rd edition.

Useful Information

Currency – The currency in Brazil is the

Real (R$). Dollars, euros and traveller’s

checks can easily be exchanged in hotels,

authorized banks and currency exchange

offices.

All international credit cards are accepted in

most hotels, shops, restaurants and

commercial establishments. On average,

tourists can consider an exchange rate of

around USD 1 = R$ 2,20 and EUR 1 = R$ 3,00

(Junho, 2014)

Visas and Passports – An entry visa is not

required for holders of passports from

European or South American countries.

Visas are only required for visitors from

countries adopting the same policy for

Brazilian citizens. Tourist visas can be

renewed for a period of 180 days per year.

Passports must be valid for at least six

months after the planned date of arrival in

Brazil. For further information access:

www.mre.gov.br or www. braziltour.com

Language – Portuguese is the national

language, but both the vocabulary, accent

and intonation are very different from what

is heard in Portugal and other former

Portuguese colonies. In hotels and tourist

centres English and Spanish are spoken to

better attend foreign tourists.

Time Zones – Brazil covers an area of 4

different time zones. The time zone of

Brasilia (capital of the country) is the

national standard and is 3 hours behind

Greenwich Mean Time, most of the year. In

the summer, most of the brazilian states

move their clocks one hour ahead.

Voltage – In the majority of Brazilian cities

the electriccurrent is either 110 or 220 volts.

Nevertheless it is advisable to confirm the

voltage before plugging in any appliances.

Car Rentals – Rental cars, with or without a

driver, are available for tourists at the main

airports and in city centres. You should

book in advance. Ask about the traffic

legislation of the place you are going to

visit. For further information access:

www.abla.com.br.

Taxis – There are large fleets of taxis in

most cities. Regular taxis, with a meter, can

be hailed in the street. Radio-taxis can be

called by phone.

Transport – For air travel, the main

national airlines cover most domestic

flights. There are also regional airlines,

offering high levels of comfort and safety.

Buses are also a popular kind of transport

for travelling between states.

Tipping – Most restaurants and bars

usually include a 10% service charge in the

bill. But you can leave a little more if the

service was good. When it is not included in

the bill, the general rule is a tip between

10% and 15%. Taxi drivers do not expect to

be tipped.

Communications - Any part of the world

can be reached in real time by phone, fax or

e-mail. The Brazilian cell phone market is

the second largest in the world, with 650

thousand new lines sold every month.

Santa Catarina Strategic State

Santa Catarina is a peculiar state, a land of a thousand ways. Located in the south region of

Brazil, between the states of Paraná and Rio Grande do Sul, this small Brazilian state, with just

over 6 million inhabitants, gathers in its simple 95,400 km² such a diversity of scenarios that

surprises its visitors with the variety of its natural landscapes and preserved environmental

richness. Scenarios of blue sea, white sand dunes, placid lagoons and the sandbank vegetation

give way to the large woods of the Atlantic Forest, araucaria forests, canyons, waterfalls, hot

springs and snowy mountains. Azorean

fishermen, Italian farmers and German

industrials: a land of beautiful and definite

contrasts; and that is the reason why it is so

fascinating.

In economics, these contrasts are repeated. A

strong agriculture based on rural

smallholdings shares the space with an active

industrial park; the fourth largest in the

country. Large-scale industrial plants and

thousands of small businesses spread across the state, linked to consumer centers and ports

of export by an efficient road network. These roads also increase tourism, an innate vocation

of the small state, now the third largest national tourist hub.

The balance and dynamism of Santa Catarina’s economy are reflected in the high rates of

growth, literacy, employment and per capita income, which are much higher than the national

average. These figures surprise and complement the fascinating profile of one of the most

productive and beautiful Brazilian

states.

General Data

Total Area: 95,346 km²

Population: 6,248,436 inhabit (IBGE,

2010)

HDI: 0.840 (ONU, 2010)

GDP per capita: R$26,760.00 (IBGE,

2011)

Cultural Diversity

The current population of Santa Catarina is formed

by a mix of different people, who have shaped the

multifaceted face of the people of Santa Catarina.

It was the Portuguese who explored Santa Catarina,

spreading warehouses and villages along the coast

from the sixteenth century on. The Azorean

immigrants came much later, in the eighteenth

century, and it was they who colonized and shaped

the human being type that is so special and that

inhabits the State’s 500 km of coastline.

In the second half of the last century the Germans

arrived, spreading out over the Itajai River valley,

going into the countryside in search of better land

and opportunities. With hard work and

determination, they built the thriving industrial face

of Santa Catarina. Joinville, Blumenau, Brusque and

Pomerode are cities that preserve this strong

German heritage in their architecture, cuisine, and

accent and through popular festivals such as

Oktoberfest.

At the end of the century it was the Italians’ turn to

arrive in the largest migratory movement already

received by Santa Catarina. They mainly occupied

the southern region of the state, near the coast, and

to this day cities such as Criciúma, Urussanga and

Nova Veneza preserve traditions inherited from the

pioneers: grape growing and wine making, the love

of good food, joy and religiosity.

But today the mosaic of human types that makes

up the people from the state of Santa Catarina also

includes the drovers who made the route between

Rio Grande do Sul and São Paulo, the Japanese, the

Austrians and the people from Rio Grande do Sul,

who occupied the fertile lands of the west. All of

them are responsible for the rich cultural and

sociological diversity of Santa Catarina.

The beautiful cities of Santa Catarina preserve the

history and customs of the natives and the settlers - their legacy is visible in the architecture,

cuisine, folklore and celebrations.

Floripa Greater Florianópolis

The quality of life is the main feature of this region, which allies urban development with

environmental preservation. There are 13 cities - the capital, Florianópolis; São José, Palhoça,

Biguaçu, Governador Celso Ramos, Santo Amaro da Imperatriz, Águas Mornas, Rancho

Queimado, São Pedro de Alcântara, Angelina, Anitápolis, São Bonifácio and Antônio Carlos -

which all share the exuberant nature. The municipalities of Greater Florianópolis are very close

together, which allows to explore the region in lovely itineraries of one day or two and discover

several places, each with its

own characteristics and

attractions. Across the region,

the Azorean heritage coexists

with Germanic traditions.

São José, Palhoça, Biguaçu

and Governador Celso

Ramos: These four continental

municipalities form two large

bays with the Island of Santa

Catarina. São José stands out

by its vibrant trade, as well as

by its important industrial

district. Biguaçu also has industries, but preserves the nature and the past, and has the

Portuguese-Azorean architectural complex as the city’s landmarks; a monument that highlights

the historical significance of the city. Palhoça has rural characteristics and beautiful beaches,

among them the famous Guarda do Embaú. Governador Celso Ramos occupies a large,

carefully drawn peninsula with 23 paradisiacal beaches.

Águas Mornas and Santo Amaro da

Imperatriz: Located on the slopes of Serra do

Tabuleiro, they are hot springs resorts with

great hospitality infrastructure. Hydrothermal

springs, which flow in the two cities with an

average temperature of 39ºC, have therapeutic,

aesthetic and relaxing properties.

São Pedro de Alcântara, Angelina and

Rancho Queimado: these are municipalities

along the way to Serra do Mar, with rural

characteristics and a well-preserved nature. São

Pedro de Alcântara was the central pole of

German settlement in Santa Catarina and is still

one of the most authentic Germanic

communities in the state. Known as Valley of

Grace, due to its strong religious appeal,

Angelina has the Santuário Nossa Senhora de

Angelina; a shrine considered as one of the

finest in Santa Catarina. Rancho Queimado, with

a mountain climate, has a great number of

tourist attractions, especially the well-preserved

Casa de Campo Hercílio Luz Museum.

Anitápolis, Antônio Carlos and São Bonifácio:

The three cities of German colonization, offer

the opportunity of living with nature with

stunning landscapes. Antônio Carlos is the area

closest to the coastline that features a natural

incidence of Araucaria pines. To the south, there

are Anitápolis and São Bonifácio, famous for its

beautiful waterfalls. Both offer the opportunity

to get to know the traditions of European

immigrants and to go hiking in the midst of

preserved forest with waterfalls and clear rivers.

Floripa - Quality of Destination

Florianópolis, capital of the state of Santa Catarina, has 436 km2 of natural beauty, where

ponds and more than 43 paradisiacal beaches give shapes and contours to a unique and

exciting destination. However, the main qualities and the potential of the city in hosting major

events are not only in its natural splendors but also in modern and efficient equipment, and

the urban, human and social infrastructure. It is one of the capitals with the highest level of

quality of life in Brazil.

According to the criteria of the United Nations, Florianópolis is considered the most developed

capital of Brazil and the third best city in the country to live in, with a Human Development

Index compatible with the world's best cities.

Florianópolis is one of the top five Brazilian cities for business, according to a research

conducted by Urban Systems, based on 27 indicators divided into the following subcategories:

• Socio-demographic

• Economy

• Health

• Education

• Finance

• Transportation

• Telecommunication

A tourist capital of MERCOSUL and

one of the three capital islands of

Brazil, Florianópolis is the second

leisure tourist destination most visited

by foreigners, according to a survey

released by the Ministry of Tourism

(2012). Bathed by the Atlantic Ocean, a

large area of Florianópolis (97.23%) is

situated on the Island of Santa Catarina, with

around 43 beaches, considering also the

continental ones. Basically, Florianópolis is divided

into five main regions: in the island - East, North,

South and Central; and the mainland. More than a

territorial division, each of these regions has its own

characteristics and attractions, composing a varied

cultural mosaic, and full of different options.

Dados Gerais Florianópolis Área total: 424,4 km²

População: 421.240 hab

PIB: R$17.907

IDH: 0,847

Clima verão: 25° a 30°

The environment

The island of Santa Catarina has existed for about

two million years, and during this time nature has

made available an extraordinary biodiversity

composed of beaches, rivers, mountains, forests,

dunes, salt marshes and mangroves, that the

authorities and the local population have the task

of protecting, that is, a true paradise for eco-

tourism. There are 30 Conservation Units regulated

by law that occupy 1/3 of its territory; 437 km2 of

the island, making this city an ideal place for

ecology lovers.

There are over 43 beaches cataloged between the

island and the mainland that offer options for all

tastes. On one side, where the island faces two

bays, there are beaches that look like pools, on the

other hand, you can practice the most radical water

sports, without even mentioning the alternative

options, like the naturalism practiced on Galheta

beach.

Gastronomy

Floripa has the largest seafood nursery in the

country, which is part of the local gastronomic

culture. One of the typical dishes of the island is the

Sequência de Camarão (breaded shrimp) that

originated more than 60 years ago, when the

fishermen from Lagoa da Conceição used to

prepare this delicacy and offer it to tourists.

The capital city has a great number of restaurants

of different specialties that, with great quality,

appeal to all tastes, from the more exotic options to

the refinement of the best international cuisines.

This diversity occurs because the city receives many

university students and people from different

cultures; therefore this miscegenation provides

Florianópolis with a wide gastronomic variety.

Historical Heritage

Florianópolis is the result of dreams, wishes and

actions of those who preceded us over centuries

of history. For the people from Florianópolis, this

legacy is a particular privilege, in the way it was

built on varied backgrounds, merging the

contribution of natives and immigrants, who have

left traces of their roots, traces of their cultural

heritage, ancient traditions and art forms from

various genres.

Visiting Florianópolis is also a great opportunity to

take a trip through time. There are more than 46

historic sites, including Churches, Museums and

Forts built since 1739, which formed the Island’s

defense system against the Spanish invaders. They

have been restored and are currently open to the

public.

The most well-known symbol of Florianópolis and

the city’s landmark, the Hercílio Luz Bridge is

considered unique. It is one of the largest

suspension bridges in the world.

Opened in 1899, the Public Market is a historical

and cultural milestone of the city where many

artists, bohemians and intellectuals gather. In its

cheerful and relaxed atmosphere, you find the

very best in seafood, as well as bars and

restaurants specializing in the cuisine of the island,

crafts and commerce in general.

One of the oldest centers of the Azorean

colonization, its museums and colonial

architectural complexes preserve colonial houses

and customs, such as the production of canoes,

bobbin lace, and baskets and hampers, which are

made from jungle vines. Further, in popular belief,

there are supernatural legends and myths, such as

boitatá, the werewolf, the woman with two heads,

the giant from the Lagoon and witches – who are

always ready to do evil deeds and enchantments.

Road Access

Travelling by bus or car through the BR 101 highway

has been the choice for many people coming to

Florianópolis. Thus, the ease of mobility of Congress

participants from southern Brazil (PR and RS) would

be facilitated by the short distance and road quality.

The 300 km duplicated highway in the northern part

has stunning views. The duplication works of the

southern part of the highway is in its final stages.

Air Access

Located in the southern part of the Island, the

Hercilio Luz International Airport is only 20 minutes

from downtown (11 km), main hotels, Convention

Center of Florianópolis and 40 minutes (40 km) from

hotels in the northern part of the Island. It is the

14th busiest airport in the country. Due to the

excellent weather conditions of its geographic

location, the airport has recorded a high level of

operability over the years; above 99%. With such

movement the current passenger terminal has

become modest for the growth of Florianópolis, so

the city is set to gain a new airport.

Florianópolis International Airport - Hercílio Luz | New Passenger Terminal

• Completion of work - 2nd half of 2014

• Ability to serve 8.5 million passengers per year

• Patio with capacity for 12 aircrafts

• 5 boarding bridges

• 3 baggage carousels

• 8 escalators

• 13 lifts

• 64 commercial points

• 1,800 parking spaces Source: www.infraero.gov.br

Airline Network

Florianópolis is served by major Brazilian airlines: TAM, GOL, AVIANCA and AZUL. Its route

network has more than 70 landings and 71 domestic takeoffs and 4 international flights daily.

The city is only 50 minutes from São Paulo, the main connection point for domestic flights.

With three airports, Guarulhos,

Congonhas and Viracopos, 28 daily

direct flights depart without

connections or stopovers, to

Florianópolis. There are also 05

direct flights that depart from Rio

de Janeiro (Galeão), 03 direct

flights from Brasilia and 06 direct

flights from Porto Alegre.

Average time of flights

Curitiba: 30min

Porto Alegre: 45min

São Paulo: 50min

Rio de Janeiro: 1h30min

Brasília: 2h15min

West Central Region: 2-3 hours

Northern Region: 3-5 hours

Logistical arrangements for transportation of Congress Participants

Contracted transport: The transport via Shuttle Company can be offered by the event

organizer, considering the route airport/hotels, officers/airport and hotels,

officers/venue/hotels with an alternative route and strategic schedules for easy accessibility to

the event. The service may rely on a variety of vehicle options, from executive cars, vans,

minibuses and buses.

Taxi service: The fleet of taxis available in town satisfactorily meets the demand of major

events. The nearly 500 legalized vehicles can be easily identified by the red hood and the blue

side stripe. The average amount charged in a taxi ride for the trip between airport/downtown

Florianópolis (11 km) is of R$ 35.00.

There is also public transportation that in Florianópolis works through the Integrated

Transportation System. There are six Integration Terminals that manage bus lines within the

city.

Floripa - Infrastructure Hotel Network

In Greater Florianópolis, which consists of the capital

and 12 more surrounding cities, there are

approximately 45,300 beds that are divided into

15,000 housing units in 689 lodging facilities.

Florianópolis has one of the largest hotel parks in

Brazil, according to IBGE data; it is the fourth

Brazilian capital with the highest number of beds.

Florianópolis has about 535 lodging facilities that

have 12,700 housing units and 38,500 beds.

This hotel park offers all standards of

accommodation, ranging from charming hostels to 3-

5 star hotels. Of these 38,500 beds, 40% are

categorized as a higher standard of accommodation,

65% are located in regions of beaches and 35% in the

city center.

Eastern Hotel Industry

The Lagoa da Conceição, one of the main tourist

points of the city, is situated in the eastern region of

Florianópolis and it is located approximately 16km

from the city center.

Hotel Name Category Mid-Southern

Distance

Nº of

Beds 01 Hotel Boutique Quinta das Videiras ★★★★ 14 km 22

02 Pousada Natur Campeche ★★★ 15 km 50

03 Pousada Vila Tamarindo ★ 12 km 45

04 Praia Mole Eco Village ★★★ 17 km 96

Total 213

Hotel Industry in the Central Metropolitan Region

The central region of Florianópolis is an area comprising of a range of approximately 15 km

from the Convention Center of Florianópolis, considering also the metropolitan region of the

city.

Hotel Name Category

Mid-Southern

Distance Nº of Beds

01 Plaza Baía Norte ★★★★ 3.0 km 410

02 Blue Tree Hotels ★★★★ 4.7 km 103

03 Castelmar ★★★ 2.3 km 332

04 Cecomtur Hotel ★★★ 1.6 km 327

05 CentroSul Hotel ★★ 0.7 km 96

06 Daifa Hotel ★★ 0.5 km 75

07 Faial ★★★ 3.3 km 308

08 Floph ★★★★ 2.0 km 297

09 Golden Executive Hotel ★★★★ 13.4 km 225

10 Íbis Florianópolis ★★★ 2.7 km 198

11 Intercity Premium Florianópolis ★★★★ 2.0 km 172

12 Majestic Palace Hotel ★★★★★ 3.6 km 518

13 Maria do Mar Hotel ★★★ 9.8 km 223

14 Mercure – Centro ★★★ 2.2 km 197

15 Mercure – Convention ★★★★ 8.0 km 350

16 Oscar ★★ 0.8 km 125

17 Plaza Caldas da Imperatriz ★★★★★ 38 km 300

18 Plaza Florianópolis ★★★ 1 km 83

19 Porto da Ilha ★★★★ 3.2 km 182

20 Pousada Ilha do Papagaio ★★★★ 38 km 55

21 Slaviero Executive Viacatarina ★★★★ 16.5 km 378

22 Slaviero Executive Florianópolis ★★★★ 6.4 km 291

23 Sofitel Florianópolis ★★★★★ 3.4 km 230

24 Valerim Plaza ★★★ 3.5 km 210

Total 5685

Hotel Industry in the Northern Region

In addition to the 1,820 beds of the Costão do Santinho hotel complex, the hotel is surrounded

by other accommodation options, which are located in its surroundings, at 5-20 minutes away

from the enterprise.

Hotel Name Category

Mid-Southern

Distance Nº of Beds

01 Costão do Santinho SPA & Resort ★★★★★ 0.0 km 1,820

02 Costa Norte Ingleses ★★★★ 5.3 km 200

03 Costa Norte Ponta das Canas ★★★★ 14.2 km 196

04 Hotel Geranius Praia dos Ingleses ★★★ 3 km 96

05 Hotel Porto Sol Quality ★★★★ 6.0 km 240

06 Ingleses Praia Hotel ★★★ 4.1 km 450

07 Il Campanário ★★★★★ 19.0 km 1,152

08 Jurerê Beach Village ★★★★★ 17.8 km 958

09 Paraiso Palace II e III ★★★ 16 km 180

10 Pousada dos Chás ★★★★★ 17.3 km 49

11 Pousada Villas Del Sol y Mar ★★★★ 17.4 km 158

12 Praiatur Hotel ★★★ 4.4 km 409

13 Mar de Canasvieiras ★★★ 14.5 km 450

Total 6,358

Home of Great Events

Florianópolis has proved to be an increasingly valuable destination for events. The city has

several convention centers, auditoriums and rooms with a privileged infrastructure and

required services. They are all within easy reach and have an international standard to meet

the most diverse settings of events.

The differential of Florianópolis city in hosting

major events is its high attractive cost-benefit.

Today, with a very high quality infrastructure

to support events (food, lodging and

entertainment), combined with the facilities of

the Convention Centers, the city comes to be

30% more affordable in terms of values, than

the big centers.

Florianópolis has received in the last five years

national and international events competing

with long-standing destinations in Brazil and

abroad, such as was the case of the largest

event of world tourism, WTTC - World Travel & Tourism Council, when the city of Florianópolis

competed with Johannesburg, Paris and Shanghai, and unanimously won the contest. Besides

this reference event, Florianópolis receives each year a greater number of international events,

which places it as the destination in 4th place at national level, according to the ranking of the

ICCA - International Congress & Convention Association, an entity that ranks the cities that hold

international events.

Excellence in Services

Florianópolis values the excellence of services, offering various qualified companies and the

full range of services and accessories necessary for the completion of your event:

• Travel Agencies and Event Operators

• Gifts

• Carriers

• Nightclubs

• Set Design

• Decoration

• Beverage Distributors

• Valet Parking Companies

• Tour Companies

• Photography

• Hire of Audiovisual Equipment

• Car Rental Companies

• Stand Assembly Companies

• Event Organizers

• Reception for Events

• Medical Services

• Sound Distribution

• Translation and Interpretation

Success Cases

Event Nº of Participants Year World Travel & Tourism Council Summit - WTTC 1,300 2009

33rd Annual Meeting of The Brazilian Chemical Society 4,500 2011

33rd Brazilian Congress of Urology 5,000 2011

46th Brazilian Congress of Dermatology 6,000 2011

45th Brazilian Congress of Clinical Pathology 4,000 2011

2nd World Forum of Vocational and Technological Education 16,000 2012

42nd UNIMED National Convention 1,800 2012

10th Brazilian Congress of Veterinary Surgery and

Anesthesiology

2,000 2012

34th Brazilian Congress of Soil Science 2,500 2013

17th Congress of the Brazilian Society of Diabetes 4,000 2013

Brazilian Congress of Occupational Therapy 4,000 2013

Latin American Congress of Pathology and the Brazilian

Congress of Pathology

3,000 2013

FIFA Team Workshop 400 2014

Convention Centers ACM Events Center

The ACM Florianópolis Events Center, with more than 2,400 m² of built area within a total area

of 28.000m², is located in one of the most exclusive areas of the capital of Santa Catarina, near

the State Government Administrative Center, shopping malls, and the city’s main Hotels and

Resorts. Easily accessible through the Beira Mar Norte and SC 401 Highways, it is found on the

way to the most beautiful and famous beaches of Florianópolis, for example, the Internacional

Jurerê beach.

The ACM Florianópolis Events Center is one of the most Spacious, Functional, Modern and Safe

areas of events in the State of Santa Catarina. Following the concepts of Flexibility and

Sustainability, its spaces are perfectly in tune and

ready to meet the needs of the most diverse, dynamic

and versatile events. In addition to this profile and with

a Business Vision focused on strengthening associative

and strategic partnerships, it always seeks to add even

more credibility and security to your event.

The ACM Florianópolis Events Center offers 8 modular

rooms arranged over two floors, fully air conditioned

with individual controls. The lower floor has an area of

1.400m² with capacity for up to 2,000 people, or

divided into 6 auditoriums with thermo-acoustic,

mobile partition walls, and over 450m² for exhibitions

and fairs, as well as multipurpose rooms for support,

service, media desk, and structure for secretaries,

reception, foyer and VIP lounge. The upper floor has

two modular meeting rooms with capacity for up to

250 pax. It is fully equipped with Logic, Hydraulic and

Electrical networks, Power Generators, Ecological

Waste Systems and Wi-Fi network throughout the

complex.

The ACM Florianópolis Events Center also has three

multifunctional enclosed halls with over 1,050 m² of

living space. The structure also has parking for up to

600 internal slots and pockets for expansion that can

approximately serve 800 more slots.

Technical Specifications


Fachada CEV ACM Fachada Anexos

Costão do Santinho

Costão do Santinho is a resort on Santinho Beach, in the north of the island and occupies an

area of 950,000 m², of which only 200,000 m² consist of constructed area, surrounded by

750,000 m² of preserved areas of Atlantic rainforest. The resort provides guests with an

international standard of service, high gastronomy, spa and diverse leisure activities, including

golf, sports with a nautical complex and the largest collection of indoor and outdoor heated

pools in Brazilian

resorts.

In addition to all

this

infrastructure,

Costão do

Santinho has an

International

Event Center with

the capacity for

up to 3,000 people, with modern infrastructure and logistics, including communication

services, media rooms, internet, a car rental company and a helipad, plus a trained support

team. The Tuguá pavilion is the largest event space at the resort, with an area of 1,800 m²,

accommodating up to 3,000 people. It also has 10 rooms of 25-100 seats, a modulated lounge

with a 5.90 meters ceiling for up to 1,000 people and an exclusive restaurant for customers of

events.

In addition to the accommodation in its hotel complex, Costão do Santinho is surrounded by

other accommodation options, which are located in its surroundings, 10 minutes from the

enterprise.


Distribuição dos Espaços para Eventos


Salão Açores - Banquete Pavilhão Tuguá – Feira Salão Cascaes - Auditório

Spaces Dimensions Auditorium

Capacity Area Height Cascaes Hall 1,000m² 6.5 1,500

Açores Hall (São Miguel+Ilha Terceira+Pico) 672m² 5.9 1,000 or 330 separated

seats

Tupi-Guarani Hall (Tupi+Guarani) 370m² 3.1 400 or 200 separated

seats

Cruzeiro Sul 1 61m² 2.7 70




Graciosa I+II 49m² 2.6 50 or 25 separated seats

Corvo I+II 49m² 2.6 50 or 25 separated seats

Santa Maria I+II 49m² 2.6 50 or 25 separated seats

Faial I+II 49m² 2.6 50 or 25 separated seats

Flores I+II 49m² 2.6 50 or 25 separated seats

Tuguá Pavillion 1,800m² 7.5 2,650

Açores Square 441m² 9

Total 6,000

Majestic Palace Hotel

Majestic Palace Hotel combines sophistication and comfort at the best address in town, at

Avenida Beira Mar Norte, next to Beiramar Shopping Mall. Its location allows quick and easy

access to the beaches of the South, North and East of the Island, to Hercílio Luz International

Airport, to Centrosul Convention Center and to the Federal and State universities. The Hotel

has a complete infrastructure to satisfy the needs of both business and tourist guests. With

261 apartments, Majestic has become an icon of charm and elegance in southern Brazil, on the

Island of Santa Catarina, offering a cozy atmosphere with a spectacular view of the sea.

Florianópolis is

increasingly attracting

business tourism and

events, and Majestic

Palace Hotel offers the

infrastructure to receive

executives with all the

comfort and has all the

facilities for the business

tourism guests.

Moreover, Majestic has

special structure to host

small and medium-sized

events with qualified staff

to give all the necessary support. The Event Center has the capacity for up to 400 people, with

modular divisions that enable simultaneous events.


Cobertura

Salas York

Salas Ritz

Salas Coral


Hotel Majestic Events Center

Capacities/Amount Dimensions Rooms Auditorium "U" Shape Fishbone Shape Cocktail Banquet Area in m² Ceiling height - m

Ritz I 250 44 100 X X 203.31 6.5

Ritz II 100 40 56 X X 102.51 6.5

Ritz I+II 300 44 432 X X 305.82 6.5

Coral I 80 32 40 X X 71.66 2.6

Coral II 20 12 X X X 24.16 2.5

York I 60 30 36 X X 82.94 2.5

York II 100 40 56 X X 99.28 2.5

York III 80 32 40 X X 87.58 2.5

Rooftop

deck

X X X 250 150 220.5 2.6

G2 X X X 800 500 750 2.8

CC 1 180 44 84 X X 150 2,5

CC 2 100 32 40 X X 143 2,5

CC 3 140 44 84 X X 94 2,5

SESC Cacupé

Located between the famous north beaches and the eastern beaches of the island, 15 km from

the center of Florianópolis, Hotel SESC Cacupé has 320 beds between chalets and apartments,

all equipped with box spring bed, fridge, TV and air conditioning. It also offers a restaurant,

swimming pool (open from November to April), fitness room, synthetic field, parking and a full

program of sports, ecological and cultural activities. In addition, the hotel has a modern event

center with a capacity to seat 600 people, enabling several events in a pleasant and welcoming

environment close to nature, between a preservation area of the rainforest and the tranquil

sea of Cacupé.

Event structure:

• 2 Auditoriums with a

seating capacity for 400 and 100

people each, both air-conditioned,

with the possibility of assembly of

different layouts;

• 2 function rooms with a

seating capacity for 300 and 80

people. Both with barbecue and

air-conditioning;

• 4 rooms with a seating capacity for 125, 80, 30 and 20 people;

• Structure for external events with a seating capacity for up to 1000 people.

• Options of cultural, sports, recreational and integration dynamics and relaxation

activities developed by the leisure team;

• Team of professionals for various food services, such as coffee breaks, lunch, dinner

and cocktail.


Auditoriums Dimensions Capacity

Length Width Height Area

(m²) Auditorium Banquet

Buffet (Table will

seat 8 people) In "U" shape

(with tables)

Santa Catarina Island 19.5 19 2.8 370 388 - - 46

Anhatomirim Room 15 8.5 2.8 128 125 - - 36

Ilha das Galés Room 9.8 4.5 3.5 83.3 88 - - 21

Ilha Ratones Room 9 7 2.7 63 30 - - 20

Araçatuba 18 9.5 2.8 162 100 - - 36

Ilha do Papagaio Room 8.3 5 2.65 41.5 20 - - 12

Ilha Guarazes Function Room 18 9.5 3 162 - 80 60 -

Ilha Campeche Function Room 32 10 3 345 - 300 200 -

Culture and Leisure Leisure

Florianpolis is known for being multifaceted and cosmopolitan. The island of Santa Catarina is

a fenced stronghold of options for those who love sports, the outdoors, enjoy nature,

nightlife... The leisure options that are offered around here are countless: from the simple

happy hour bars in the late afternoon to the agitation of the best nightclubs, going through

cafes, theaters, alternative houses, and nightclubs with varied songs. There are plenty of

entertainment options for visitors, who can choose the tradition of nightclubs at Avenida Beira

Mar Norte, near the city center, to the differentiated options of Lagoa da Conceição. The city

also has main stores and designer brands found in large cities, in addition to its 5 shopping

centers that offer variety and quality of customer service.

The island also has several options for sports activities. The water sports are highlighted: from

north to south of the island there are beaches suitable for surfing. As to Lagoa da Conceição, it

is more colorful with windsurfing and kitesurfing sails, and sailboats.

In the sky, paragliding is the choice for those who want to see the island from another angle.

There are jump ramps on various east and north beaches.

For the adventurous, hiking trails are plentiful. With multiple difficulty levels, and to be carried

out on foot or by bike, they lead to remote locations, where nature is secular and not touched

by modernity. It is also possible to explore Florianópolis and enjoy rides such as tree climbing,

mountain biking, abseiling, scuba diving, fishing, rafting, hang-gliding, among others.

Hercílio Luz Bridge

The governor of the state in the 1960s, Hercílio Luz, decided to build the bridge to consolidate

Florianópolis as the Capital of Santa Catarina and which was considered very difficult to access.

Since it was closed, in 1982, as a measure of safety, the Hercílio Luz Bridge became the symbol

of the city. The classic work of international engineering, with 821 meters in length and 339

meters in central span, was declared a historical and artistic heritage. The viewpoint located at

the insular headboard provides one of the most beautiful panoramic views of the city center.

Historic Center of Florianópolis

A stroll through the historic center of Florianópolis is not just about visiting and enjoying the

facades of buildings in different architectural styles. The tour reveals the essence of the city.

The Metropolitan Cathedral, a more imposing building, blends its story with the story of Our

Lady of Exile, as Florianópolis was formerly called, which grew around the then newly created

parish. The XV de Novembro Square and its centennial fig tree are located in front of the

Cathedral. The square was the venue for many popular demonstrations, like the Novembrada

in 1979. Victor Meirelles and Cruz e Souza Museums are also located in the immediate vicinity.

Walking toward the bay you will find the Memorial Miramar, the Customs House, built in 1875,

and the Florianopolis Public Market, which was built in 1898 to replace the old market and

houses a total of 140 stalls. The stalls sell seafood, footwear, clothing, plus the works of

ceramic, straw and wicker crafts. The building also brings together several bars in its center

space, making it a meeting point for locals as well as for tourists. Its center is the scene of mass

demonstrations, the traditional pagoda dances on Saturdays and the Carnival festivities.

Recently the CDL entity - Florianópolis launched a high guided script that allows visitors to

travel back in history and see 25 historic sites, in a practical and objective manner.

Lagoa da Conceição

The Lagoa da Conceição neighborhood gathers beaches, dunes, mountains and the largest

lagoon of the island. With such diversity, the place became the best-known natural tourist spot

of Florianópolis. The waters of the lagoon with an average temperature of 27°C, little depth

and an absence of waves allow you to practice numerous sports, such as wind surfing, jet

skiing and kayaking. The center of the Lagoon is the meeting point with bars with live music, as

well as shops and restaurants. On Rendeiras Avenue, one can find handmade bobbin lace

being made and marketed. It is also in the Lagoon that the Luciano Martins Gallery is located, a

visual artist who signs the illustrations in this dossier.

Beaches

Nationally known for the beauty of its 43 cataloged beaches, Florianópolis offers options to suit

every taste. On one side, where the Island is facing two bays, the quieter beaches are found.

On the other side, with landforms, are the beaches of rough waters, where you can practice

the more radical water sports. In the north of the island lies the Daniela Beach, which with its

calm sea attracts many families to its shores. The popular Jurere beach, located also in the

North Island, is the scene of major events and world famous for its Beach Clubs. In the South,

the Campeche beach, a meeting point for young people, attracts attention with its exuberant

nature and excellent waves for surfing and kit-surf. In the eastern region are the famous

Joaquina beach and Praia Mole (“soft beach) beach that takes its name from the loose and soft

sand. It is mainly frequented by surfers and paragliders who use the southern slope as a

takeoff ramp.

Campeche Island

Located on the east coast of Florianópolis, in front of Campeche beach, the island has a rich

ecosystem and is home to a significant portion of the archaeological heritage of Santa Catarina.

Formed by cliffs and hills covered by Atlantic Forest vegetation, it has a unique beach with fine

sand and crystal clear waters. To know the cliffs, archaeological sites and rock monuments, you

need to take one of the monitored trails. The boats of the association that manages the island

depart from the Armação beach and the crossing takes about half an hour.

Historic neighborhoods: Ribeirão da Ilha and Santo Antônio de Lisboa

Florianópolis has two historic strongholds that preserve the legacies of Azoreans who

colonized the city. Ribeirão da Ilha was the first community in Florianópolis to be inhabited in

the sixteenth century, by the Carijós Indians. Between 1748 and 1756, with the effective

colonization of the island, 50 Azorean couples settled in the locality. Ribeirão da Ilha is

composed of several small beaches, calm waters and coarse sand. During this same period

Santo Antonio de Lisboa was also settled; a place known as a haven of beautiful buildings and

beautiful landscapes. From the beach you can sight the North Bay and the Continent. Both

neighborhoods retain, in addition to the rich traditional architecture, customs inherited by

Azorean settlers, such as the celebration of the Império do Divino Espírito Santo (Empire of the

Divine Holy Spirit) and artisanal fisheries, a reason that attracts tourists and lovers of good

food. The cultivation of oysters and clams supplies several restaurants with seafood dishes on

their menus.

Boi de Mamão

Among the folkloric expressions most practiced by people from Florianópolis, the

“Brincadeiras de Boi” (Ox Games) stands out, demonstrating the eminently rural character of

the Azoreans who landed here.

Presented in the form of a pantomime - a kind of gestural theater, with few dialogues during

the act - the play depicts in comic tone, a bullfight in arenas, according to Iberian rituals, which

were adapted to juvenile practices.

The play shows the desperation of Mateus, a simple cowboy from the interior of the island,

who, seeing his pet ox dead, fetches a doctor and a healer to resuscitate him. At the end, the

ox comes back to life and everyone celebrates with singing and dancing.

During the show, various

characters appear, including:

Bernúnça: An “evil dragon”

with a giant mouth that runs

into the crowd in an attempt to

swallow them. According to

tradition, Bernúnça eats

disobedient or unbaptized

children and the child would

then become part of its body.

Its origin is due to Coca, a

monster that paraded in

Catholic parties in the region of

Galicia, city of Allaris.

Maricota: A very tall woman who spins and swings her arms, intentionally reaching for the

public.

Each creature has a melody and rhythm different from the others, and consequently, with

varied styles of dance and choreography. The characters are made of cloth, sponge, Paper

Mache, wire, wood and various materials.

The group consists of elements that form the singing and is led by the caller, and is usually

accompanied by an accordion and percussion.

The Ilha da Magia (Island of Magic), known for its charming beaches, climate and natural

beauty, can also be appreciated for its rich culture. The people with Azorean roots have many

stories to tell, and cultural and historical representations are scattered throughout the city.

Bilro (Bobbin) Lace

Among our remnants of

Portuguese life is the famous

bobbin lace. On the Island of

Santa Catarina, bobbin lace

appeared under the influence

of the Azores in the eighteenth

century. While men spent long

periods in the fishing activity

with handmade nets, women

spent their free time weaving

yarn on bobbin cushions. The

lace produced was sold in the

city market or exchanged for

products of basic necessity to increase the family income in a cultural tradition, passed on from

generation to generation, and that originated the popular saying “where there's lace, there is

income.”

Among the best-known bobbin lace produced in Florianópolis, there are “Maria morena” and

“tramoia”, or “renda de sete pares”, which is considered a typical product of the state, mainly

produced by artisans in Ribeirão da Ilha, Santo Antônio de Lisboa and Lagoa da Conceição.

Contacts

Florianópolis and Region - Convention & Visitors Bureau

Caroline Ribeiro Bremm - [email protected]

Juliana Brum - [email protected]

Juliana Castanho - [email protected]

Phone number: +55 (48) 3222 4904

Address: Rua Feliciano Nunes Pires, 35 – 2º andar – Centro – Florianópolis / SC

References - Images

Mario Costa Junior - Guia Floripa - www.guiafloripa.com.br.

Foto Mundo - www.fotomundo.com.br.

SANTUR - turismo.sc.gov.br.

Embratur - www.embratur.gov.br

iii congresso brasileiro de psicoterapia 2017

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