coc handbook 2015

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  • This is a momentous year for our company as we achieve the 10 years Milestone. And therefore, it gives me added joy in presenting this years VAR COC Awards Handbook that details out the spectacular success of this years winners ceremony.

    Each year, we have deliberated on including new categories and revising as much as is necessary to keep pace with changing realities of the industry. For the first time ever, we included several telecom categories as the convergence across IT and telecom further comes into play.

    The first phase of the Awards included inviting nominations from different brands and companies in relevant categories. The nominees were included in an online poll that was widely communicated to the channel for voting. There was a significant number of votes from the channel and we concluded the online voting on the 15th of April.

    Further, for the first times ever, we included a panel of eminent Jury who took part in the voting as well at a special session of live voting held in our office. The Jury members who took part in the exercise included Mr. Krishnamoorthy, former MD of Acer; Mr. Philip Hughes, former GM of APC and Mr. Tareq Kuzbari, former MD of Kaspersky. My sincere Thanks to them for being part of the exercise.

    I would like to thank all sponsors of the day. Thank you all for the support extended and in contributing to the events success.

    Finally congratulations to all winners of the 9th VAR COC Awards. Your performances in 2014 were stellar and the channel has taken note of that as your wins suggest. Wishing you all greater success in future.

    Happy reading!

    Vivek SharmaFounder & CEO

    JNS Media International MFZE

    Disclaimer: While the publishers have made every attempt possible to get accurate information on published content in this handbook they cannot be held liable for any errors herein.

    Publisher's note

    Publisher: Vivek Sharma Managing Editor: R. NarayanArt Director: Faiz Ahmed

    Powered by VAR Magazine P.O. Box: 121075, Montana Building 404, Zabeel Road, Near GPO, Karama, Dubai-UAE Tel: 04-3705022 Fax: 04-3706639

    Business Development Manager: Mallika RegoSr. Sales Manager: R. SubramanyanSales Manager: Christopher David Sales Coordinator: Smitha Jithesh

    ContentsPg 4 Overview

    Pg 10 Emphatic growth for D-Link

    Pg 12 Schneider is powering up the future

    Pg 16 Kaspersky Lab goes from strength to strength

    Pg 18 Linksys crosses milestones of innovation

    Pg 22 Prologix is expanding footprint

    Pg 24 Trigon seeks steady growth

    Pg 28 Asbis is rising with focus

    Pg 30 Display Magic by AOC

    Pg 32 Pioneering innovation by Samsung

    Pg 35 Kristall is a trend setter

    Pg 36 WD unveils a rewarding vision

    Pg 36 Snapshots

    Kudos to the winners!

  • The 9th edition of the prestigious VAR COC (Choice of Channel) Awards were presented to winners at a gala event held on 6th May at the Oberoi. The VAR COC awards recognized the outstanding performance of IT and Mobility Brands in the region over the past year across several categories.

    For the first time ever, the Awards introduced several

    categories from the smartphone and Mobility segment, in recognition of the convergence that has gained further ground in the industry and go to market models between IT and Telecom. The Gala Awards were attended by a large number of dignitaries from the IT and Telecom industry of the region.

    The Awards process included a detailed process of

    receiving online nominations from companies in relevant categories and this was followed subsequently by voting from the channel on The voters included members of IT and Telecom channels. The voting was concluded on 15th April 2015. For the time ever, the COC Awards had on board a three member neutral Jury panel comprising of eminent

    Recognition for the industrys best at VAR COC 2015 Awards

    VAR COC 2015 Awards | Overview

  • VAR COC 2015 Winners List

    Smartphone with Best DesignSmartphone with Best FeaturesEmerging Smartphone Brand of the YearSmartphone Brand of the YearWindows Tablet Brand ofthe YearWearables Technology Brand of the YearOutstanding Mobile Technology InnovationsNetworking Brand of the YearStorage Brand of the YearLaptop Brand of the YearPower Solutions Brand of the YearSecurity Software Brand of the YearInnovative Printer Brand of the YearBest Display Brand of the YearAccessories Brand of the YearHome Automation Brand of the YearProjector Brand of the YearRegional Brand of the YearBrand of the YearMobility Distributor of the YearNetworking Distributor of the YearBroadline Distributor of the YearChampion Retailer of the YearICT E-tailer of the YearBest After Sales by a Regional BrandEmerging Distributor of the YearRetail Distributor of the YearChannel Executive of the Year

    Innovations in Display TechnologiesInnovation with Android powered printersSmartphones with Best in Price -PerformanceBest in Product Care Empowering Channel ProfitabilityTechnology Visionary Brand of the YearFastest Growing Monitor Brand of the YearInnovative Networking Brand of the YearSmartphone Brand withFastest Growing Retail Reach

    HTC One M8Sony Xperia Z3 DualObiHTCDellSonyQualcommD-LinkSeagateLenovoSchneider ElectricKaspersky LabHPLGBelkinWEMOEpsonTouchmateDellJumbo Electronics Prologix L.L.CTrigon LLCSharaf DGSouq.comQuantumMusallam TradingAsbis Middle East FZESakkeer Hussain, Sales &Marketing Director, D-Link MEAAOCSamsungFlyKristallWDIntelDellLinksysVsun

    personalities who have held senior roles in the industry. There was a Jury vote as well before the final results were declared. Following that, the winners were finalized.

    Mr. Vivek Sharma, Founder and CEO of JNS Media International MFZE said, I would like to congratulate all winners who truly deserve applause for their excellent work in the past year. As an organization, we are completing 10 years this year and have diversified to offering services like our very successful Lead Gen - a partner acquisition program as well as In Search of a Champion, a training program for frontline sales. Further our publications now focus on the telecom IR channel as well in addition to IT.

    The Awards also included a few editors choice categories that recognized some of the outstanding efforts by new entrants among Brands as well as some of the visionary initiatives.

  • 6Smartphone with Best Design

    Smartphone Brand of the Year

    Smartphone with Best Features

    Wearables Technology Brand of the Year

    EmergingSmartphone brand

    of the YearWindows Tablet

    Brand of the Year

    HTC One M8 was the winner of the Smartphone with Best Design category and was recognized by the channel voter for the wow factor in terms of its design and for being a bestseller. HTC also won the Smartphone Brand of the Year Award with an extensive portfolio of models that fared well according to the channel vote.

    Obi was recognized as the Emerging Smartphone Brand of the year. The category recognises a Brand that is a new entrant and has made significant inroads already in terms of retail visibility with a sizable portfolio of models that target a wide customer base

    Sony Xperia Z3 Dualemerged as the winner of this category as a Smartphone model that has outstanding features / functionalities and has been successful in the regions market since its introduction last year. Sony also won the Wearables technology Brand of the Year Award

    Dell came on top as the winner of the Windows Tablet brand of the Year. The manufacture offers multiple models of Windows based Tablets and has a significant retail presence in the region.

    VAR COC Awards 2015

  • Mac

    Android / iOS / Windows Phone

    The best just got better.Now for all devices.

    KasperskyTotal Securitymulti-deviceWhats new: Multi-device protection Privacy protection Financial protection Password protection

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  • 8Outstanding Mobile Technology


    Laptop Brandof the Year

    Storage Brand of the Year

    Innovative Printer Brand of the Year

    Qualcomm walked away with this award, a recognition for its influential role as innovator as well as in enabling Mobile Technology innovations and adoption.

    Lenovo was voted the Laptop Brand of the Year, recognizing its focus in the category along with an exhaustive product range, great channel engagement, great pricing and strong sales growth across channel and retail.

    Seagate emerged as the Storage Brand of the Year, for its exhaustive product range, channel commitment as well as market performance

    HP was the winner of this category with maximum votes as it continues to make printing more affordable for everyone including consumers and small Businesses through breakthrough tech